Setting up your company’s Facebook account was the easy part; the hard part is knowing what to do with it now. If you’re looking for ways to boost your Facebook presence, look no further than our guide. You’ll find case studies, tips, and insightful articles all geared towards getting you “liked.”
MashableA complete collection of resources to help you master Facebook.
Business InsiderBusiness Insider recently spoke with Cathy Halligan, formerly CMO of Walmart.com and now SVP sales & marketing at PowerReviews, which helps e-commerce sites leverage Facebook, about Facebook...
MashableFacebook, after all, has 250 million active users compared to about 44 million for LinkedIn, and even though the atmosphere is clearly not as focused on business, there are still a ton of...
MashableHow Charities Are Finding The Good With Facebook Pages
MashableSo – you’ve set up a Facebook public profile for yourself, your brand or your company, and you’re starting to post content. Now what?
As technology adoption among small businesses increases, social media is an area that more business owners are becoming interested in.
Digital Surgeons breakdown the social demographics of twitter and facebook in an easy to follow chart.
Amazon started selling diapers for Procter & Gamble through product pages inside Facebook in October...
The Inside Scoop on How Intel Manages Its Facebook Page
This article presents five mini case studies of brands that are doing everything right when it comes to Facebook fan pages...
Don't think it's possible because you're already working in overdrive? Here's a new way to look at your to-do list.
Forget about your job title or profession – everyone is looking for ways to be more productive at work.
As a business owner, try to steer clear of these buzzwords when speaking with clients or potential investors or anyone else for that matter:
Twenty CEOs proved the value of visionary leadership by landing a spot on Fast Company’s list of “The 100 Most Creative People In Business 2013.” The list considers individuals from industries around the world, featuring only those who haven’t been featured in past years....
“Throw in with Apple and see if we can all make a go of this to create a real mainstream e-books market at $12.99 and $14.99.”
In the end, the best leaders are very human. Like most of us, they don’t see themselves in some grandiose, bigger-than-life way. They know that it’s the little things that will make a difference.
With all the social media and other distractions that are out there, reading a book can be refreshing. Here are 5 books that have had a huge impact on me and my team.
I think depression is a much more common affliction with entrepreneurs and leaders than society is willing to admit. I would suggest that the affliction hits the creative class the hardest.
In How To Be Seen As a Visionary CEO I covered basic principles on how to channel your inner Seth Godin and get your ideas noticed. Now let’s go a step further and talk about the logistics of getting your ideas noticed. But before we do, remember: The audience won’t come to you. Forget...
Chief executives took home more money last year than in 2011 as the bull market swelled the value of prior stock-based compensation.
Warren Buffett asks students who visit him to pick a classmate. Not just any classmate, but the classmate you would choose if you could have 10% of their earnings for the rest of their life. Which classmate would you pick and why?
Simon Rich follows a strict routine that allows for productivity. Here, he shares five key creativity boosters that you can put into play right now.
Rupert Murdoch says that Facebook is starting to implode just like 'crappy MySpace' did.
A great mentor also sees her mentee as a person, not just an employee.
In a statement issued Thursday, Jeffries falls short of an apology, instead saying he regrets that his “choice of words was interpreted in a manner that has caused offense.”
What do employees really want from company leaders? The answer may surprise you — and, more important, may prompt you to change some of your practices.
Featured Content
The 20 Most Creative CEOs Of 2013
7 Steps To Getting Your Visionary Company Noticed
What Educational Disruption Means For Your Company
How To Be Seen As A Visionary CEO
The Unexpected Antidote To Procrastination
What Your Signature Says About Your Leadership
24 Leadership Books To Read Before You Die
Six Components Of A Great Corporate Culture
8 Techniques For People Who Don’t Think They’re Innovative
Warren Buffett Wants Women In The Workplace
CEO.comIn How To Be Seen As a Visionary CEO I covered basic principles on how to channel your inner Seth Godin and get your ideas noticed. Now let’s go a step further and talk about the logistics of getting your ideas noticed. But before we do, remember: The audience won’t come to you. Forget...
EntrepreneurTwitter appears to be dominated by women (62 percent) and, not surprisingly, Pinterest (70 percent). Overall, though, a higher percentage of women (71 percent) use social media than men (62 percent).
HBRMore companies need to know where to look for hidden consumers who feel alienated by other brands. This list outlines ways to find them.
EntrepreneurWhether they've been around for decades or were launched in the last two years, some companies just have a bit of magic when it comes to grabbing attention and establishing themselves as fan favorites.
EntrepreneurThe 20 logos showcased on the following pages were thoughtfully crafted with unique characteristics and wit that lend them eye-catching appeal and longevity. Let them be an inspiration as you create the public face of your own organization.
ForbesIt may not be brain surgery, but U.S. businesses can learn a lot of healthy social media habits by emulating hospitals’ use of common social media platforms like Facebook and Twitter.
Business InsiderVideo technology company Unruly Media has published new insights into the life cycle of branded viral videos. According to Unruly's research, the most critical days in a video's lifetime are those immediately following its launch:
CEO.comWhen social media reared its revolutionary head, the business world warily took a step back. Top executives remained especially aloof, despite the success many companies found using networks like Facebook and Twitter. Even today, hardly any CEOs have gone social. Then there’s Sir Richard...
TechCrunchAol CEO Tim Armstrong praised programmatic, automated advertising during his keynote presentation at the Ad:Tech conference in San Francisco, and he announced a new Marketplace tool to help publishers manage their ads.
EntrepreneurIf you want to be a successful email marketer, it's essential that subscribers open your messages. Here's how to make that happen.
Inc.When marketing is done well, it really can help a sales team make more revenue. However, many marketing groups do things that can cost a lot of money but aren't very helpful.
EntrepreneurBrands are organic -- they grow and change over time. Without a regular review, they can become stale. To give your brand a good dusting off this season, consider the following:
Fast CompanyApril Fools’ Day pranks are not just for friends and family. Here are some of the best recent examples of brands hoping you were born yesterday.
ForbesAs the humble hashtag has become more ubiquitous businesses have found more creative ways to use them. Here are five reasons your business should embrace the hashtag.
MashableSeventy percent of consumers trust brand recommendations from friends, but only 10% trust advertising, according to a new report from Forrester Research.
CEO Consumption Report:
How Business Leaders Stay Informed
The Chief's Brief
Newsletter
