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Google+

Google Plus

It’s new. It’s shiny. And it’s from Google. For many businesses, it may be hard to know where to start incorporating G+ into your social media strategy. Here you’ll find the helpful insights you need to not only be on the cutting edge of social media, but to turn your presence into profit.

Essential Reading

Studies, Surveys, Guides and Visuals

Guide Videos

A quick update on Google+ and our plans to...
Length: 01:15
Summary of Google Plus features
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5 Reasons Google+ Is Good For Small Biz

Small Biz TrendsIn case you haven’t heard the news: Traffic to Google+ jumped 55 percent in the month of December and is expected to hit 400 million users by the end of 2012. I know, it’s almost impressive,...

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Building An Effective Google+ Brand Strategy

MashableRecently, the company introduced Google+ pages for businesses, designed to help brands connect with customers. While Google+ pages is in its infancy, the social network’s user base is growing,...

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Six Ways To Brand Your Business On Google+

Miami HeraldSo how can you use the Google+ network to promote your business? Here are 6 things you need to know to get started now:

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How To Set Up Your Google+ Brand Page

MashableIt’s been a long time coming, but Google has finally given the official go-ahead for businesses to create profiles on the Google+ social network. We have gone hands-on with the new option to offer...

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5 Things You Must Know About Google+ ‘Send Feedback’ Link

IBTLately, there have been a lot of questions asked about the "Send Feedback" link that appears on the bottom right corner of your Google+ page, and now Dave Cohen, technical lead on Google+ photos, has...

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Google+ Doesn't Want You To Share EVERYTHING

Reuters“There is a reason why every thought in your head does not come out of your mouth.”

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Google +1 Buttons Go Live On Display Ads

MashableGoogle’s +1 button will begin appearing on some ads in the company’s Display Network.

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Traffic Takes UGLY PLUNGE For Google+

Daily MailSince that free-for-all on September 20, the site's traffic dropped down by a massive 60 percent.

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Google+: 10 Things It Does Better

CNNGoogle+, Google's new social networking service, might cautiously be called a hit. With 25 million visitors at last count, Google+ may well be the fastest-growing social network to launch thus far.

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G+ Insider (Website)

GPlusInsiderGPlusInsider aims to be the #1 resource for all things pertaining to Google+. Google+ is set to be a huge competitor to Facebook, and users are watching very closely at everything Google does with...

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10 Hints For New Users

MashableDo you still consider yourself a noob when it comes to Google’s social platform? If so, we’ve got some handy hints to help you out.

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Everything You Need To Know About Google+

Seeking AlphaIn this article I am going to discuss the implications Google+ will have for Google’s future business and provide some key insights into why it is important.

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5 Basics Of Google+

ForbesIf you care about your company’s online reputation – what consumers are saying and where they are saying it – you need to read this post.

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How Google+ Solves Problems On Facebook

New York TimesAt first, Google+ looks like a shameless Facebook duplicate. But there’s one towering, brilliant difference: Circles.

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Learning the Google+ Lingo

ForbesAs people stream onto Google Plus (aka Google+), the question crops up: how should users describe their actions on the search giant’s new social networking service?

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Infographic: Privacy and Google+

Taking a look at several ways you can keep your privacy secure.

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Google+ Is Catching Up To Facebook And Here's Why

Take a look at this great infographic on Google+ vs. Facebook.

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Popular Stories

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7 Steps To Getting Your Visionary Company Noticed

CEO.comIn How To Be Seen As a Visionary CEO I covered basic principles on how to channel your inner Seth Godin and get your ideas noticed. Now let’s go a step further and talk about the logistics of getting your ideas noticed. But before we do, remember: The audience won’t come to you. Forget...

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How Men & Women Use Social Media (Infographic)

EntrepreneurTwitter appears to be dominated by women (62 percent) and, not surprisingly, Pinterest (70 percent). Overall, though, a higher percentage of women (71 percent) use social media than men (62 percent).

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Find The Customers Your Competitors Are Offending

HBRMore companies need to know where to look for hidden consumers who feel alienated by other brands. This list outlines ways to find them.

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The Secrets Of 7 Successful Brands

EntrepreneurWhether they've been around for decades or were launched in the last two years, some companies just have a bit of magic when it comes to grabbing attention and establishing themselves as fan favorites.

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20 Brilliant Brand Logos

EntrepreneurThe 20 logos showcased on the following pages were thoughtfully crafted with unique characteristics and wit that lend them eye-catching appeal and longevity. Let them be an inspiration as you create the public face of your own organization.

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4 Social Media Tips You Can Learn From Hospitals

ForbesIt may not be brain surgery, but U.S. businesses can learn a lot of healthy social media habits by emulating hospitals’ use of common social media platforms like Facebook and Twitter.

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If A Video Doesn't Go Viral Within 3 Days, It's Toast

Business InsiderVideo technology company Unruly Media has published new insights into the life cycle of branded viral videos. According to Unruly's research, the most critical days in a video's lifetime are those immediately following its launch:

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Richard Branson’s 7 Secrets To Social Media

CEO.comWhen social media reared its revolutionary head, the business world warily took a step back. Top executives remained especially aloof, despite the success many companies found using networks like Facebook and Twitter. Even today, hardly any CEOs have gone social. Then there’s Sir Richard...

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AOL Chief Goes On The Defensive...

TechCrunchAol CEO Tim Armstrong praised programmatic, automated advertising during his keynote presentation at the Ad:Tech conference in San Francisco, and he announced a new Marketplace tool to help publishers manage their ads.

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4 Ways To Get Your Emails Opened

EntrepreneurIf you want to be a successful email marketer, it's essential that subscribers open your messages. Here's how to make that happen.

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9 Silly Mistakes That Marketers Make

Inc.When marketing is done well, it really can help a sales team make more revenue. However, many marketing groups do things that can cost a lot of money but aren't very helpful.

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3 Ways To Spring Clean Your Brand

EntrepreneurBrands are organic -- they grow and change over time. Without a regular review, they can become stale. To give your brand a good dusting off this season, consider the following:

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13 Brands Who Pulled April Fools' Stunts

Fast CompanyApril Fools’ Day pranks are not just for friends and family. Here are some of the best recent examples of brands hoping you were born yesterday.

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5 Reasons Businesses Should Care About Hashtags

ForbesAs the humble hashtag has become more ubiquitous businesses have found more creative ways to use them. Here are five reasons your business should embrace the hashtag.

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70% Trust Brand Recommendations From Friends...

MashableSeventy percent of consumers trust brand recommendations from friends, but only 10% trust advertising, according to a new report from Forrester Research.

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