Looking to discover the next place your audience is likely to gather online? Try Pinterest. The latest in social networking popularity, this network is full of users hungry for the unique content your company has to offer. What are the major benefits of using Pinterest and how can you harness its power? Here’s what CEOs need to know.

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10 Commandments Of Using Pinterest For Business

EntrepreneurFrom setting up your account properly to creating engaging visual content, here's a look at what you need to know to start using Pinterest for business:

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4 Pinterest Marketing Tips

ForbesHere are four tips brands should follow if they are considering integrating Pinterest into their social media plan this year:

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8 Strategies For Branding On Pinterest

MashableMany marketers have heard of Pinterest, but despite this, most brands have yet to hop on the hottest new social network. In this article, we’ll look at why Pinterest is important to brands and...

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Pinterest: 5 Hot Tips For Brands

Open ForumPinterest etiquette clearly states that it's not a platform for self-promotion–it's not a broadcast mechanism like Twitter or Facebook–so brands need to approach the site a little differently....

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9 Tips: Boost Your Business With Pinterest

Inc.It may not be as popular as Facebook or Twitter, but this virtual pinboard service is attracting plenty of eyeballs. Here's how to make it work for you.

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Infographic: The Astounding Power Of Pinterest

In this infographic, you find out a few, key things about the image-sharing service. For one, it’s dominated by women. Second, something about its layout and culture stokes an enormous buying...

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List: Case Studies Of Businesses Using Pinterest

A collection of success stories of business using Pinterest. Compiled by Pinterest.

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Video: How To Use Pinterest

Simple video guides on how to master this image-based social network.

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How Sony Became A Pinterest Rock Star

It was the fall of 2011 and sony social media specialist Callan Green was discovering firsthand the power of Pinterest to drive sales.

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Case Study: Pinterest Drives More Sales Than Any Other Network [Infographic]

Pinterest has the potential to topple not only Facebook and Twitter for sales referrals, but also Amazon and Google. On the e-commerce platform Shopify, pin-driven sales have quadrupled in the last...

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Popular Stories

The Science Behind Viral Media Success

Entrepreneur Norwegian comedy duo Ylvis may never learn what the fox says, but its video posing that musical question solved a far greater mystery: the secret behind viral media success. "The Fox (What Does The Fox Say?)," released in September 2013, received some 40 million online views in its first two weeks...

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How Much Data Is Generated Every Minute?

MashableWhile social media can create the sense that the Internet is a small town where everyone is connected and, for the most part, gets along (outside of election season), the truth is quite the opposite. The data transferred on the Internet each minute by its roughly 2.4 billion global users is vast...

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All The Ways You Should Be Using LinkedIn’s Apps

Business InsiderLinkedIn has become an incredible resource for building your professional identity online, no matter where you are in your career. And an important part of that process is done not through its desktop site, but through its apps.

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The Great Unbundling Of Facebook Makes Sense

HBRUnbundling has a compelling strategic and competitive rationale for Facebook. It has implications that extend far beyond the company’s stated goal to design single-purpose apps that fit mobile usage and the bottleneck of screen mobile device real estate. “Facebook is not one thing,” Mark...

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5 Things Every Marketer Can Learn From The Mercedes and Audi Social Video Campaigns

ForbesIn a little less than a decade, since Youtube became the most trafficked video site on the web, brands have been competing with each other to reach an online and mobile customer base. One of the fiercest battles to erupt are amid the world’s automotive manufacturers.

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7 Statistics That Can Raise Your Facebook Engagement

Entrepreneur With organic reach and engagement numbers plunging on Facebook, marketers are doing everything they can to stay ahead of the game before the social platform goes to an exclusively pay-to-play model. This infographic shares a few pointers to help boost your engagement.

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The Ins And Outs Of Hiring A Social Media Manager

IncIf you're at all familiar with the nature of marketing, you know the importance of constantly evaluating and evolving your strategy to stay competitive in your industry. Chances are, you've been paying more attention to customer experience, digital data, measurement, and various forms of content...

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6 Small Ways You Can Score Big With Customers

EntrepreneurSmall courtesies can lead to big sales. We live in a fast-paced, often impersonal era, but you can give yourself an advantage over your competitors with extraordinary service.

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3 Steps To Complete The Marketing Data Loop

MediaPostWhether you’re struggling to prove marketing success or in need of smarter insights at a faster pace, make your data work for you. By using these steps, marketers can seamlessly close the gap between their efforts and a tangible ROI.

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CEOs Who Tweet Are Better Leaders

Fox BusinessIf your company's CEO isn't spending time on social media, he or she should be. Employees view company executives who regularly use social media as better leaders, more trustworthy and better brand ambassadors, according to a new study from the social media and digital leadership firm BRANDfog.

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3 Tips For An Effective Social Media Strategy

Fox BusinessPubsoft Director of Marketing Heather Wied says small businesses shouldn’t spread themselves thin trying to master every social network under the sun. Pubsoft, which helps businesses publish online content, integrates social networking to help customers spread the word about their businesses....

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What Your Business Needs To Know About The New Twitter

CMS WireIn another step towards becoming more Facebook-like, micro-blogging network Twitter has revamped its profile page. How will the change affect Twitter-oriented marketing?

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What Breaking Bad Teaches About Branding

IncMy wife and I have been binge-watching Breaking Bad on Netflix (I know--we're a little late to the party). I couldn't help but notice that, despite the fact that it's fiction, the award-winning TV show contains valuable lessons about brand marketing:

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How LinkedIn Can Transform Your Business

Entrepreneur While people look to LinkedIn for job opportunities, references and pure networking, it also serves as a great platform to grow your business.

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Managing Brand Perception

ForbesIs it possible to manage how consumers perceive you across the largest markets in the world? And is it at all possible to develop a strategy for reputation management in this complex world where so many people talk about your brand on social media 24/7?

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