Let’s face it: Twitter is noisy. In fact, the vast majority of what you read on Twitter is completely irrelevant to helping you as a leader accomplish your goals. So how do you make sure Twitter is worth your time?
It’s all about whom you follow.
Below are chief executives and other thought leaders who will compensate your time on Twitter with valuable insights that could improve the way you run your business. In no particular order, here are 25 Twitter handles that every CEO should be following:
The Best in #BusinessNews
1. Wall Street Journal: @WSJ
The Wall Street Journal is the gold standard for business news. If it’s big, you’ll hear about it from them.
2. Forbes: @Forbes
Forbes is the age-old cornerstone for business leaders of fast-growing businesses to get news and insights.
3. CNBC: @CNBC
Often at the forefront of breaking news, CNBC is a solid resource for any chief executive who wants to keep an eye on the markets. Follow CNBC if you want to know the latest investor trends and what’s going down on the financial front.
4. Business Insider: @businessinsider
Business Insider does a great job of distilling complex issues down to the simple essentials, lending a breathe of fresh air to business news.
5. Fortune Magazine: @FortuneMagazine
The name says it all. Fortune Magazine focuses mostly on the CEO big wigs and it tweets lists, interviews, and in-depth business stories that get behind the headlines. One of the few that can still pull it off, Fortune is long-form journalism at its best.
The #Economy Watchdogs
6. Steve Forbes: @SteveForbesCEO
Pro-business and economy-focused, this conservative CEO often tweets articles and updates most CEOs would find interesting.
7. The Economist: @TheEconomist
An old reliable in print, The Economist doesn’t disappoint online, either. This publication tweets global and domestic economic trends and reports, as well as their famous #Dailychart. For CEOs who want a world view, this is the perfect tweeter to follow.
8. Jeff Joerres: @ManpowerGroupJJ
Bolstering his company’s reputation as experts in the employment market, this Fortune 500 CEO tweets statistics on the global economy that give other CEOs greater economic perspective.
The #Startup Wizards
9. Reid Hoffman: @quixotic
As founder of LinkedIn, Reid Hoffman has entrepreneur in his blood. He’s a compelling voice in everything tech and startup.
10. Charlene Li: @charleneli
Charlene Li is the one that small business CEOs should be following if they want help on social strategy. Non-entrepreneurs could learn something from her, too.
11. Richard Branson: @richardbranson
If you don’t mind tweets about marijuana, saving the environment, and all things Virgin, Richard Branson is a great one for up-and-coming CEOs to follow. And if you use his #askrichard hashtag, he might just answer you.
12. Mark Cuban: @mcuban
Here’s a fairly entertaining but insightful CEO to follow. Expect to see plugs and RTs for the Mavs and his TV show Shark Tank, but his blog posts and entrepreneurial experience still make him a fantastic CEO for others to follow.
13. Entrepreneur: @EntMagazine
Entrepreneur’s insights are what make it a valuable tweeter to follow. And since good leaders never stop studying the basics, you’ll want to follow these guys even if you’ve been running the show for decades.