Infographic: The CEO Gut

PUBLICATION: CEO.com
DATE: June 7, 2012

CEOs often credit their successful decisions to their gut, instead of market research. Considering how expensive research can be and the bias that often comes with survey responses and focus groups, knowing how and when to trust your gut could mean a big difference between a big success and big failure. So, are there situations where intuition really does give a CEO an advantage over competitors? What makes some CEOs better than others at making gut decisions? Read the infographic below to find out.

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