CEO.COM
SOCIAL CEO SERIES

While the debate surrounding the benefits of social media for most user segments has long since been resolved, this is clearly not the case for CEOs. Whether you’re already a social ceo, about to take the plunge or still not sure, CEO.com takes an in-depth view of why CEOs should consider adopting social media.

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Other Social CEO Articles

BBC

It’s hard to picture a more idyllic childhood setting than where Raman Singh grew up more than a decade ago. Her playground was the cattle farms and acres of corn fields that surrounded her home in the rural county of Brant in
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HuffPo

Richard Branson lives large on social media, weaving stories about a life lived on the edge in <140 characters. Jack Dorsey tweets of past presidents, music and business wisdom filtered through poets and writers. Elon Musk
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Inc

Some of today's most famous CEOs boast impressive Twitter followings that put their companies’ social media presence to shame. Tesla’s Elon Musk has 1.2 million Twitter followers, compared to his company’s paltry 384,000.
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BBC

“Do you use Twitter?” It was a simple question I’d asked my seatmate, the chairman of a large multinational retail firm, at a dinner for board directors a couple of years ago. With barely concealed incredulity he replied
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BBC

J T O’Donnell signed onto Twitter in 2009, determined to figure it out. As the owner of a company that offers career coaching, she knew she needed to master social networking. Three weeks went by without much success.
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Business Insider

The current stampede to embrace social media as a valuable business tool has kicked up a big cloud of dust and created new layers of confusion for chief executives and other leaders. Most CEOs sense that social media marks an
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Inc

Remember back when the big concern about online privacy was mainly about browser cookies? The digital profiles generated by social media accounts and text messaging will one day "put Minority Report to shame," says entrepreneur
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CEO.com

In this year’s 2014 Social CEO Report, we searched for the social profiles of every single CEO on the FORTUNE 500® list on five popular social
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CEO.com

In this year’s 2014 Social CEO Report, we searched for the social profiles of every single CEO on the FORTUNE 500® list on five popular
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Domo

This is the third consecutive year that Domo and CEO.com have conducted a study of the social media habits of Fortune 500 CEOs. The results are in — and I can report that there’s good news and bad news. First the bad news.
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Venture Beat

The 2014 CEO.com Social CEO Report, an annual survey that investigates the social media habits of business leaders, has been released. The results show a depressingly small increase in social activity from Fortune 500 business
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CEO.com

In this year’s 2014 Social CEO Report, we searched for the social profiles of every single CEO on the FORTUNE 500® list on five popular social networks to determine
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CEO.com

Few leaders of large public companies quote lines from a poem in an important business presentation. It was remarkable, then, to hear Microsoft’s new CEO Satya Nadella quote the poet T.S. Eliot. That he did so within 45 seconds
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CEO.com

Staying accessible to clients can be challenging for today's CEO. Yet in our information-driven and constantly connected society, people expect a certain degree of transparency. In that way, social media can act as the great
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CEO.com

This year’s Fortune 500 companies – ranked by revenue according to the 2013 fiscal year - deserve a standing ovation for continuing to perform well in spite of a tumultuous U.S. economy. Since the list was first
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Switch and Shift

In the five years it took us to research A World Gone Social, nothing came as more of a delight to me personally than the emergence of the social CEO. When the leader gets the power of social, change from an Industrial Age mindset
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LinkedIn

Social is here to stay. If I’ve said it once, I’ve said it a thousand times. As employees evaluate how to incorporate social into their daily activities, they often look to their CEO (and the rest of the C-Suite) for cues. Is
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Inc

Elon Musk ruled social media last week after he announced that Tesla Motors would open up its patents to its competitors in the name of the "advancement of electric vehicle technology." After making the announcement in a blog
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Inc

Do you want your customers to trust your company? Here's one simple tip that many top executives still ignore: Sign up for a Twitter account. Now.
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Mashable

Uber cofounder and CEO Travis Kalanick described his ride-service company's battle with entrenched city-regulated taxi services as a political war. "We were in a campaign where the candidate is Uber and the incumbent is an asshole
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Fox Business

In an increasingly connected world, why are top executives so disconnected? All it takes is a little research to dig up all sorts of articles, reports, and even a few books acclaiming the many benefits of executives being open and
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Fortune

There will be five platforms that matter to the future of payments, Chenault says: Apple, Amazon, Facebook, Google, and Alibaba. American Express will be embedded in each.
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Ragan

These days if you sneeze funny, it can go viral—and for CEOs, catching a cold may be the least of their worries. The myriad social media tools available to CEOs can be a mixed bag. Take Twitter, for instance. There are numerous
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Fast Company

Using Twitter for customer engagement and brand-building is a no-brainer, but so many major CEOs are still not using the tool to their advantage. Here's how you can overcome the anxiety and dive into the twittersphere.
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CEO.com

He’s no longer eligible for Forbes’ 30 under 30 list, but Silicon Valley’s favorite billionaire Mark Zuckerberg is still a force to be reckoned with. Zuckerberg, who is turning 30 today, has built up a multi-billion
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Huffington Post

Once hesitant to blog, tweet or post a photo to Facebook, more and more CEOs (and their leadership teams) are embracing social media in an effort to build communities and increase positive sentiment towards their companies. Social
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CEO.com

With the growing pressure for CEOs to be active on social media, there’s now more scrutiny than ever on their
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Fortune

Mark Zuckerberg's acquisitions have a formula: They never, ever leak because they come together quickly. Facebook (FB)'s $19 billion acquisition of WhatsApp, for example, was reportedly sealed over chocolate-covered strawberries
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Fortune

But when it comes to using social media at work, millennials -- the generation whose birth years can range anywhere from 1980 and 2000 -- can be surprisingly, even dangerously, unprepared. "Because somebody grows up being a social
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Business Insider

Nothing appears to be sacred in Twitter CEO Dick Costolo's experiments to make Twitter easier for new users to understand. The company is currently experimenting with a version that doesn't have a "retweet" function. Instead, the
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Inc

The late co-founder of Apple had a masterful way of handling reporters and editors. Here are some of the techniques he used so well.
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Page Six

While Facebook is reportedly in talks to swoop up drone company Titan Aerospace for a cool $60 million Mark Zuckerberg was spotted vacationing at the lux Amanyara resort in Turks and Caicos.
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Bloomberg

Mark Zuckerberg hosted about 20 executives, many from the top phone companies, said people familiar with the matter, who asked not to be named because the gathering was private. Vodafone Group Plc Chief Executive Officer Vittorio
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WSJ

LinkedIn launched a Chinese-language website Tuesday, expanding a push by the work-oriented social network into one of the world’s largest centers of business professionals. LinkedIn CEO Jeff Weiner said the company has been
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Reuters

Facebook Inc Chief Executive Officer Mark Zuckerberg will take a victory lap at the world's largest mobile technology conference in Barcelona on Monday, after beating out Google Inc in a $19 billion acquisition of free messaging
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Business Insider

To understand Facebook’s mind-boggling $19 billion acquisition of WhatsApp, you have to understand the company’s fundamental terror of any fast-growing rival social application. But you also have to understand two fundamental
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Business Insider

Gawker Media leader Nick Denton, says Peretti told Zuckerberg to tweak News Feed algorithms to spray more traffic at publishers. After that meeting, Facebook changed its algorithm, boosting traffic to news sites such as Gawker,
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Business Insider

He's become a successful CEO and a generous person, but ten years ago, Facebook CEO Mark Zuckerberg used to have something of an attitude.
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Bloomberg

Mark Zuckerberg, Facebook's CEO, of the world’s largest social network, agreed yesterday to acquire mobile-messaging startup WhatsApp for as much as $19 billion in cash and stock, seeking to expand its reach among users on
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c net

WhatsApp co-founder and CEO Jan Koum has created one of the world's largest messaging apps - an app that Facebook just agreed to buy for $16 billion.
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Herald Sun

That’s the question people on both sides of the Tasman will be asking themselves after Sir Richard Branson took to Twitter today with an offer to give away all his Virgin Australia Velocity frequent flyer points.
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Business Insider

In an email, Buzzfeed CEO Jonah Peretti said the best way to understand why Faceobok hasn't crushed Buzzfeed the way it (may have) crushed Upworthy is to "think about the history of television."
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Washington Post

Investors are wary that Twitter seems to have hit a wall in its natural growth and now has to work much harder to keep the users it has and attract more. The company is taking note.
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c net

Twitter has problems. But it also has solutions -- that is, of course, if you trust CEO Dick Costolo and crew. Wednesday, the social network for 140-character updates showed that it could make money, which means the problem isn't
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Fast Company

This is a big deal for us,” says Foursquare CEO Dennis Crowley. The $15 million capital injection will be added to the company’s previous $35 million Series D haul, raised in December, bringing the round total to $50 million.
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Forbes

In a recent interview with Bloomberg BusinessWeek, Facebook CEO Mark Zuckerberg admitted that he thought it was “somewhat of a burden” if you are “always under the pressure of a real identity.”
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WSJ

In less than four years, Pinterest Inc. Chief Executive Ben Silbermann has expanded his quirky site for online scrapbooking into a social-media tool used by one-fifth of online adults in the U.S.
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Entrepreneur

If you want to be perfectly on trend in 2014, you might consider launching a Bitcoin-related startup in Austin. If you do, make sure you bring on plenty of executive-lady power, don't even think about taking your startup public,
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Mashable

Facebook CEO Mark Zuckerberg praised Snapchat for creating a new niche for social media communication, calling it a "super interesting privacy phenomenon."
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USA Today

Shortly after the news broke that Google was acquiring Nest for $3.2 billion, Nest founder and CEO spoke on the phone with USA TODAY Personal Tech Columnist Ed Baig about the deal, the vision, and why not Apple, the company where
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