Baby Boomers

4 Reasons Baby Boomers Make Better Entrepreneurs

Business Insider - February 24, 2014

A study by the Ewing Marion Kauffman Foundation reported that the highest rate of entrepreneurial activity over the last few years is not Gen-Y upstarts, but Baby Boomers in the 55-64 year age group. Read »

Are You Ready To Work Into Your 70′s?

Forbes - January 16, 2014

The last of the baby boomers turn 50 this year. I hope they enjoy their careers, because it looks like many of them may end up working for the next 15 to 25 years. Read »

Martha Stewart To Boomers: ‘Don’t Retire’

WSJ - June 13, 2013

On Tuesday night, Martha Stewart held a gala at her office in New York City. She told boomers not to retire in order to stay young. Read »

A Boomer’s Marketing Advice To CEOs - November 28, 2012

Last year I turned 65. I still can’t believe it. Half a century has passed since I was in high school; it feels like a decade ago. In my mind the images of the ‘60s remain vivid – the assassination of a President, a... Read »

Companies HANG ON To Their Baby Boomers

Fortune - October 18, 2011

Winning strategy or just delaying the inevitable? Read »