> ## Content Index
> Fetch the complete content index at: https://www.ceo.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Lightspeed CEO, Dax Dasilva: How Lightspeed built a $1.2B commerce platform
- URL: https://www.ceo.com/episodes/lightspeed-ceo-dax-dasilva-how-lightspeed-built-a-1-2b-commerce-platform/
- Published: 2026-05-20T12:01:01.000Z
- Updated: 2026-08-24T18:49:53.000Z
- Description: The Lightspeed CEO on complexity as the enemy, leadership as listening, and the Mac his father found a way to buy.
- Author: Clint Betts

# Dax Dasilva built Lightspeed twice

Dax Dasilva has run Lightspeed twice.

He founded the company in Montreal in 2005 and ran it until February 2022, when he stepped down, handed the job to his longtime second-in-command JP Chauvet, and went off to fund conservation work. Two years later, the board asked him to come back. Lightspeed had beaten its third-quarter forecasts, and the stock fell anyway, [down more than 85 percent from its 2021 peak](https://betakit.com/lightspeed-founder-dax-dasilva-returns-as-interim-ceo-replacing-jp-chauvet/?ref=ceo.com) after a tech downturn and a short-seller report. Chauvet stepped down. [Dasilva was reappointed the same day](https://www.lightspeedhq.com/news/lightspeed-announces-the-return-of-dax-dasilva-as-ceo/?ref=ceo.com), interim at first, [permanent by May](https://investors.lightspeedhq.com/English/management/board-of-directors/person-details/default.aspx?ItemId=9ee6c1bb-a675-4549-95cf-501587c1623f&ref=ceo.com).

On the CEO.com Podcast, Dasilva talked about the company at 20 years old: roughly 145,000 customers, $1.2 billion in revenue, 3,500 employees, and a multi-year transformation he is running in full view of the public markets.

The company started with Apple dealers. Before Apple opened its own stores, independent Mac dealerships operated everywhere, and Dasilva worked in them as a teenager, building their software. The first couple hundred Lightspeed installations went to those dealers. A year after launch, about 50 of them flew to Montreal for training, from Saudi Arabia, Ireland, Australia, Canada, and the U.S. "That was the moment where I thought, 'Okay, this could actually become something much bigger,'" Dasilva said. They didn't just want the software. They wanted to build businesses selling it.

Twenty years later, his pitch for AI starts with an admission. Running a store or a restaurant got harder, and technology is partly to blame. Owners now manage social media, online marketing, scheduling, inventory across channels, and analytics. 

"People don't open restaurants because they love software administration panels," he said. "They open restaurants because they love Spanish cuisine or hospitality." Lightspeed is starting with AI assistants that help merchants navigate workflows, then moving toward agents that do the work themselves.

The stranger position Dasilva holds is that he likes being public. Lightspeed listed on the Toronto Stock Exchange in 2019, and the NYSE in 2020, and a wave of Canadian companies followed. Some have since gone private. Lightspeed considered its options too. After a strategic review of its portfolio and ownership structure, [the board decided in February 2025](https://www.lightspeedhq.com/news/lightspeed-announces-results-of-strategic-review-and-third-quarter-2025-financial-results/?ref=ceo.com) to stay public and execute the transformation in the open, focused on retail in North America and hospitality in Europe. 

"The public-company phase has actually been my favorite part of the journey," Dasilva said on the CEO.com Podcast. "The market gives you very immediate and honest feedback." He conceded that shifting away from the growth-at-all-costs era while everyone watches in real time is not comfortable. He argued the visibility pays for itself in recruiting, sales, and credibility, and he has used it. In January, he led a session at [NRF 2026, Retail's Big Show](https://www.lightspeedhq.com/retails-big-show-2026/?ref=ceo.com), in New York.

His two years away changed one thing about how he runs the place. "I realized how much I genuinely love the energy of being in the office," he said. Lightspeed expects employees in Tuesday through Thursday, and Dasilva's reasoning is tied to what the company sells. Lightspeed builds software for physical stores and restaurants, so it believes in rooms. "You can absolutely maintain a business remotely, but I think the truly exceptional ideas are usually created in person."

He is skeptical of loud leadership for the same reason. "A lot of people think leadership means being the loudest person in the room, but I actually think the opposite is true," he said. People commit to decisions they disagree with when they know they were heard. He applies the same restraint to politics, weighing in only when an issue directly hits his customers. Tariffs qualify. Most things don't.

The years away produced a book. [*Echoes from Eden*](https://ageofunion.com/articles/2025/04/22/tech-entrepreneur-and-environmentalist-dax-dasilva-announces-new-book-echoes-from-eden-as-a-call-to-action-to-protect-the-planets-vanishing-ecosystems/?ref=ceo.com) recounts his expeditions to endangered ecosystems from the Congo to Trinidad. "Conservation projects are actually very similar to startups," he said. "Small groups of passionate people can create extraordinary change."

Every episode ends with the same question: who gave you a chance? Dasilva credited his father. His parents came to Canada as refugees from Uganda, and money was tight, but his father made sure he had access to computers. At 13, Dasilva was apprenticing at a startup. Macs were expensive then. His father found ways to get him one anyway.

```chapters
00:00:00 Introduction and Background of Lightspeed Commerce
00:00:54 Evolution and Expansion of Lightspeed's Services
00:01:26 Target Market and Customer Base
00:02:07 Early Success and Key Milestones
00:03:38 Impact of AI on Business Operations
00:04:45 Role of the CEO in Modern Times
00:06:03 Public Statements and Political Opinions
00:07:27 Going Public: Decision and Reflections
00:08:48 Benefits of Being a Public Company
00:10:09 Company Culture and Hybrid Work Model
00:10:25 Returning as CEO and Office Dynamics
00:12:28 A Day in the Life of a CEO
00:14:22 Reading Recommendations
00:15:35 Writing Books: Process and Inspiration
00:17:44 Qualities of a Great Leader
00:19:49 Building a Global Company from Canada
00:20:48 Economic Outlook and Consumer Sentiment
00:22:49 Acknowledging Those Who Gave a Chance
```

```vtt
WEBVTT

00:00:00.000 --> 00:00:02.240
Dax,<00:00:00.560> thank<00:00:00.760> you<00:00:00.840> so<00:00:00.960> much<00:00:01.120> for<00:00:01.240> coming<00:00:01.520> on<00:00:01.640> the<00:00:01.720> show.

00:00:02.240 --> 00:00:08.000
What<00:00:02.480> an<00:00:02.560> honor<00:00:02.720> to<00:00:02.840> have<00:00:03.120> you.<00:00:03.320> You<00:00:03.440> are<00:00:03.560> the<00:00:03.720> founder<00:00:04.360> and<00:00:04.640> CEO<00:00:05.640> of<00:00:05.960> Lightspeed<00:00:06.720> Commerce.

00:00:08.000 --> 00:00:11.520
Tell<00:00:08.200> us<00:00:08.320> what<00:00:08.480> Lightspeed<00:00:09.000> is<00:00:09.280> and<00:00:09.400> how<00:00:09.520> you<00:00:09.640> became<00:00:09.920> the<00:00:10.040> founder<00:00:10.360> and<00:00:10.480> CEO.

00:00:11.520 --> 00:00:14.160
Yeah,<00:00:11.800> thanks<00:00:12.040> for<00:00:12.120> having<00:00:12.400> me<00:00:13.040> on<00:00:13.200> the<00:00:13.280> show.

00:00:14.160 --> 00:00:16.880
Yeah,<00:00:14.520> I<00:00:14.640> founded<00:00:15.000> Lightspeed<00:00:15.600> about<00:00:16.360> 20<00:00:16.600> years<00:00:16.760> ago.

00:00:16.880 --> 00:00:25.880
We're<00:00:17.000> actually<00:00:17.240> celebrating<00:00:17.680> our<00:00:17.760> 20-year<00:00:18.120> anniversary.<00:00:19.200> Back<00:00:19.440> in<00:00:19.520> 2005,<00:00:21.160> I<00:00:21.280> built<00:00:21.600> a<00:00:21.640> system<00:00:22.200> for<00:00:23.240> for<00:00:23.640> retailers,<00:00:24.360> SMB<00:00:24.800> retailers.

00:00:25.880 --> 00:00:32.880
Um<00:00:26.600> those<00:00:26.800> retailers<00:00:27.280> that<00:00:27.400> manage<00:00:27.640> a<00:00:27.720> lot<00:00:27.920> of<00:00:28.040> inventory,<00:00:28.560> so<00:00:28.880> it<00:00:29.040> does<00:00:29.200> everything<00:00:29.560> from<00:00:29.760> the<00:00:29.960> back-end<00:00:30.360> operations<00:00:31.080> in<00:00:31.160> terms<00:00:31.400> of<00:00:31.520> a<00:00:32.000> software<00:00:32.480> system.

00:00:32.880 --> 00:00:37.160
So,<00:00:33.280> manages<00:00:33.600> inventory,<00:00:34.080> but<00:00:34.760> it<00:00:34.880> does<00:00:35.040> the<00:00:35.120> point<00:00:35.360> of<00:00:35.440> sale,<00:00:35.720> it<00:00:35.800> does<00:00:35.960> the<00:00:36.080> payments.

00:00:37.160 --> 00:00:45.480
And<00:00:37.280> then<00:00:37.440> over<00:00:37.640> time,<00:00:38.080> you<00:00:38.160> know,<00:00:38.320> we've<00:00:38.640> we've<00:00:39.000> grown<00:00:39.360> the<00:00:39.440> system<00:00:39.840> to<00:00:39.960> adapt<00:00:40.440> to<00:00:41.280> um<00:00:41.520> what's<00:00:41.760> needed<00:00:42.160> by<00:00:43.160> by<00:00:43.320> the<00:00:43.760> by<00:00:43.920> by<00:00:44.120> current<00:00:44.440> consumers<00:00:45.080> and<00:00:45.160> consumer

00:00:45.480 --> 00:00:52.200
taste.<00:00:45.760> So,<00:00:46.480> e-commerce,<00:00:47.080> delivery,<00:00:47.880> loyalty,<00:00:49.160> analytics,<00:00:50.520> that's<00:00:50.720> all<00:00:50.800> become<00:00:51.080> a<00:00:51.160> part<00:00:51.480> of<00:00:51.560> the<00:00:51.640> platform.

00:00:52.200 --> 00:00:59.400
And<00:00:52.280> of<00:00:52.400> course,<00:00:53.120> the<00:00:53.200> original<00:00:53.560> platform<00:00:54.040> I<00:00:54.120> built<00:00:54.360> on<00:00:54.480> the<00:00:54.560> Mac,<00:00:55.240> and<00:00:55.360> now<00:00:55.480> it's<00:00:55.640> all<00:00:55.720> in<00:00:55.800> the<00:00:55.880> cloud<00:00:56.440> and<00:00:56.960> on<00:00:57.240> iPads<00:00:57.840> and<00:00:58.640> and<00:00:58.760> things<00:00:58.920> like<00:00:59.040> that.

00:00:59.400 --> 00:01:06.840
And<00:01:00.360> we<00:01:00.520> also<00:01:01.040> in<00:01:01.840> about<00:01:02.040> 10<00:01:02.240> years<00:01:02.440> ago<00:01:02.640> expanded<00:01:03.160> into<00:01:04.519> the<00:01:04.760> hospitality<00:01:05.440> businesses<00:01:06.080> on<00:01:06.240> the<00:01:06.320> street.

00:01:06.840 --> 00:01:15.840
So,<00:01:06.960> we<00:01:07.080> went<00:01:07.240> beyond<00:01:07.560> just<00:01:08.040> serving<00:01:08.400> the<00:01:08.480> retail<00:01:08.840> businesses<00:01:09.360> and<00:01:09.760> modernizing<00:01:11.400> their<00:01:11.680> operations<00:01:12.760> and<00:01:12.880> going<00:01:13.200> also<00:01:13.560> into<00:01:14.080> into<00:01:14.320> the<00:01:14.440> restaurant<00:01:14.800> businesses.

00:01:15.840 --> 00:01:24.520
And<00:01:16.160> we<00:01:16.360> we<00:01:16.520> serve<00:01:16.840> that<00:01:17.160> more<00:01:17.440> complex<00:01:18.120> retailer,<00:01:19.160> more<00:01:19.360> complex<00:01:20.280> restaurant<00:01:22.040> business<00:01:22.560> that<00:01:23.000> that's<00:01:23.240> doing<00:01:24.240> probably

00:01:24.520 --> 00:01:26.880
more<00:01:24.760> than<00:01:24.920> half<00:01:25.120> a<00:01:25.160> million<00:01:25.520> dollars<00:01:25.840> in<00:01:25.960> sales<00:01:26.280> a<00:01:26.360> year.

00:01:26.880 --> 00:01:30.560
They've<00:01:27.000> got<00:01:27.200> more<00:01:27.400> complexity,<00:01:27.920> more<00:01:28.080> employees,<00:01:28.680> maybe<00:01:28.920> multiple<00:01:29.360> locations.

00:01:30.560 --> 00:01:37.560
They<00:01:31.120> require<00:01:31.680> a<00:01:31.760> bit<00:01:32.000> more<00:01:32.280> of<00:01:32.440> a<00:01:32.680> advanced<00:01:33.160> solution,<00:01:33.600> maybe<00:01:33.840> something<00:01:34.080> a<00:01:34.120> bit<00:01:34.400> more<00:01:34.640> towards<00:01:35.400> the<00:01:35.520> mid-market<00:01:36.160> end<00:01:36.400> of<00:01:36.480> SMB.

00:01:37.560 --> 00:01:43.880
The<00:01:38.120> M<00:01:38.320> in<00:01:38.440> SMB.<00:01:39.200> And<00:01:40.280> and<00:01:40.480> that's<00:01:40.880> that's<00:01:41.120> been<00:01:41.280> our<00:01:41.360> sweet<00:01:41.640> spot<00:01:41.960> since<00:01:42.480> the<00:01:42.560> beginning.

00:01:43.880 --> 00:01:50.080
We<00:01:45.040> we<00:01:45.160> have<00:01:45.320> about<00:01:46.640> nearly<00:01:46.920> about<00:01:47.120> 145,000<00:01:48.400> customers<00:01:48.920> around<00:01:49.160> the<00:01:49.240> world.

00:01:50.080 --> 00:01:55.840
And<00:01:50.760> you<00:01:50.840> know,<00:01:50.960> we<00:01:51.400> we're<00:01:51.520> about<00:01:51.720> a<00:01:51.840> 1.2<00:01:52.440> billion<00:01:52.720> in<00:01:52.840> revenue,<00:01:53.160> about<00:01:53.360> 3,500<00:01:53.920> people<00:01:54.200> around<00:01:54.480> the<00:01:54.560> world.

00:01:55.840 --> 00:01:59.880
It's<00:01:56.160> remarkable<00:01:56.760> what<00:01:56.840> you've<00:01:57.040> built.<00:01:57.360> Seriously,<00:01:57.800> it's<00:01:57.960> a<00:01:58.080> it's<00:01:58.320> a<00:01:58.440> really<00:01:58.920> incredible<00:01:59.440> company.

00:01:59.880 --> 00:02:04.160
At<00:02:00.080> what<00:02:00.320> point<00:02:00.600> did<00:02:00.800> you<00:02:00.960> realize,<00:02:01.680> "Hey,<00:02:02.600> we<00:02:02.800> have<00:02:03.040> something<00:02:03.440> here?"

00:02:04.160 --> 00:02:07.560
Like<00:02:04.320> at<00:02:04.400> what<00:02:04.560> point<00:02:04.720> did<00:02:04.840> you<00:02:04.920> realize<00:02:05.200> it<00:02:05.280> was<00:02:05.400> actually<00:02:05.680> going<00:02:05.800> to<00:02:05.840> work?

00:02:07.560 --> 00:02:14.040
I<00:02:07.640> think<00:02:07.800> it<00:02:07.880> was<00:02:08.160> it<00:02:08.240> was<00:02:08.479> early<00:02:08.800> on.<00:02:09.039> So,<00:02:09.640> the<00:02:09.759> original<00:02:10.119> customers<00:02:10.800> for<00:02:11.440> for<00:02:11.560> Lightspeed<00:02:12.120> was<00:02:12.560> were<00:02:12.760> all<00:02:12.920> the<00:02:13.160> Apple<00:02:13.440> dealers.

00:02:14.040 --> 00:02:18.920
Before<00:02:14.840> Apple<00:02:15.080> had<00:02:15.240> stores,<00:02:15.640> they<00:02:15.720> had<00:02:15.840> all<00:02:15.920> these<00:02:16.120> Mac<00:02:16.360> dealerships<00:02:17.400> uh<00:02:17.480> that<00:02:17.680> were<00:02:17.800> everywhere.

00:02:18.920 --> 00:02:22.400
Uh<00:02:19.000> kind<00:02:19.160> of<00:02:19.240> like<00:02:19.360> you<00:02:19.440> have<00:02:19.520> like<00:02:19.720> a<00:02:19.840> Toyota<00:02:20.280> or<00:02:20.400> a<00:02:20.440> Ford<00:02:20.800> dealership.

00:02:22.400 --> 00:02:26.520
And<00:02:22.600> so,<00:02:22.720> that<00:02:22.920> the<00:02:23.080> I<00:02:23.200> I<00:02:23.480> worked<00:02:23.800> in<00:02:23.880> those<00:02:24.200> kinds<00:02:24.440> of<00:02:24.520> stores<00:02:24.920> when<00:02:25.040> I<00:02:25.080> was<00:02:25.200> a<00:02:25.240> teenager<00:02:25.959> and<00:02:26.040> in<00:02:26.120> my<00:02:26.200> 20s.

00:02:26.520 --> 00:02:31.080
I<00:02:26.560> was<00:02:26.680> building<00:02:26.959> software<00:02:27.320> for<00:02:27.440> them.<00:02:28.040> Like<00:02:28.240> different<00:02:28.560> pieces<00:02:29.000> of<00:02:29.200> a<00:02:29.400> of<00:02:29.520> a<00:02:29.560> point<00:02:29.800> of<00:02:29.880> sale<00:02:30.120> system.

00:02:31.080 --> 00:02:36.800
Um<00:02:31.760> so,<00:02:31.880> the<00:02:31.959> original<00:02:32.280> Lightspeed<00:02:32.800> was<00:02:32.920> like<00:02:33.080> very<00:02:33.400> attractive<00:02:34.160> to<00:02:34.720> uh<00:02:34.800> to<00:02:34.920> those<00:02:35.120> kinds<00:02:35.360> of<00:02:35.480> businesses.

00:02:36.800 --> 00:02:43.840
Uh<00:02:36.880> so,<00:02:37.000> we<00:02:37.240> the<00:02:37.360> first<00:02:37.640> two<00:02:37.760> or<00:02:37.840> 300<00:02:38.360> of<00:02:38.440> those<00:02:39.040> of<00:02:39.240> of<00:02:39.360> the<00:02:39.560> of<00:02:39.680> the<00:02:39.760> Lightspeed<00:02:40.200> installations<00:02:40.880> were<00:02:41.720> were<00:02:42.200> uh<00:02:42.280> primarily<00:02:42.760> Mac<00:02:43.000> dealerships.

00:02:43.840 --> 00:02:48.720
And<00:02:43.959> they're<00:02:44.160> they're<00:02:44.320> complex<00:02:44.760> retailers,<00:02:45.240> you<00:02:45.280> know,<00:02:45.360> they've<00:02:45.560> got<00:02:46.360> serialized<00:02:47.000> inventory<00:02:47.680> in<00:02:47.800> multiple<00:02:48.120> locations.

00:02:48.720 --> 00:02:57.240
So,<00:02:48.800> they<00:02:48.880> were<00:02:48.959> a<00:02:49.000> perfect<00:02:49.360> fit.<00:02:50.480> Um<00:02:51.000> and<00:02:51.440> the<00:02:51.560> ambition<00:02:52.040> was,<00:02:52.320> you<00:02:52.400> know,<00:02:52.880> let's<00:02:53.320> have<00:02:53.600> them<00:02:53.880> be<00:02:54.120> like<00:02:54.320> the<00:02:54.440> core<00:02:55.760> um<00:02:55.880> of<00:02:56.040> our<00:02:56.160> business<00:02:56.520> at<00:02:56.560> the<00:02:56.640> beginning<00:02:57.120> and

00:02:57.240 --> 00:03:00.280
have<00:02:57.440> them<00:02:58.440> uh<00:02:58.600> and<00:02:58.680> have<00:02:58.800> them<00:02:58.920> be<00:02:59.000> at<00:02:59.040> the<00:02:59.120> core<00:02:59.280> of<00:02:59.400> their<00:02:59.560> business.

00:03:00.280 --> 00:03:05.040
And<00:03:00.400> then<00:03:00.519> when<00:03:00.760> once<00:03:01.000> they<00:03:01.080> were<00:03:01.200> comfortable<00:03:02.000> comfortable<00:03:02.440> with<00:03:02.560> it,<00:03:02.680> they<00:03:02.760> could<00:03:02.959> sell<00:03:03.280> it<00:03:03.840> in<00:03:04.000> their<00:03:04.120> neighborhoods.

00:03:05.040 --> 00:03:13.160
Uh<00:03:05.440> and<00:03:06.400> and<00:03:06.600> so,<00:03:06.880> I<00:03:06.959> think<00:03:07.480> the<00:03:07.840> the<00:03:07.959> moment<00:03:08.360> when<00:03:08.519> I<00:03:08.640> was<00:03:08.800> like,<00:03:09.040> "Oh,<00:03:09.120> this<00:03:09.320> is<00:03:09.440> going<00:03:09.560> to<00:03:09.600> be<00:03:09.680> something<00:03:10.160> big"<00:03:10.480> is<00:03:10.680> when<00:03:11.640> when<00:03:11.840> about<00:03:12.400> almost<00:03:12.720> 50<00:03:13.040> of

00:03:13.160 --> 00:03:20.680
them,<00:03:13.920> you<00:03:14.000> know,<00:03:14.120> came<00:03:14.400> to<00:03:14.519> Montreal<00:03:14.959> where<00:03:15.120> we<00:03:15.239> have<00:03:15.360> our<00:03:15.440> headquarters<00:03:16.120> to<00:03:16.200> get<00:03:16.360> trained<00:03:16.720> on<00:03:16.840> the<00:03:16.920> software<00:03:17.400> like<00:03:17.760> literally<00:03:18.239> a<00:03:18.320> year<00:03:18.880> after<00:03:19.160> we<00:03:19.280> launched<00:03:20.320> uh<00:03:20.440> from

00:03:20.680 --> 00:03:25.000
a<00:03:20.840> from<00:03:21.040> as<00:03:21.160> far<00:03:21.400> as<00:03:21.560> way<00:03:21.920> away<00:03:22.200> as<00:03:22.360> Saudi<00:03:22.640> Arabia<00:03:23.120> and<00:03:23.280> Ireland<00:03:23.840> and<00:03:23.920> Australia.

00:03:25.000 --> 00:03:30.440
Uh<00:03:25.080> as<00:03:25.239> well<00:03:25.400> as<00:03:25.519> the<00:03:25.600> US<00:03:25.880> and<00:03:26.000> Canada.<00:03:26.840> And<00:03:26.959> I<00:03:27.000> was<00:03:27.080> like,<00:03:27.239> "Wow,<00:03:27.440> people<00:03:27.720> are<00:03:27.760> really<00:03:27.959> excited<00:03:28.560> to<00:03:28.640> build<00:03:28.880> businesses<00:03:29.360> around<00:03:29.720> this."

00:03:30.440 --> 00:03:38.880
And<00:03:30.600> get<00:03:30.760> this<00:03:31.440> uh<00:03:31.519> not<00:03:31.760> just<00:03:31.920> in<00:03:32.000> their<00:03:32.120> own<00:03:32.239> business,<00:03:32.640> but<00:03:33.080> get<00:03:33.280> selling<00:03:33.720> get<00:03:34.239> to<00:03:34.360> selling<00:03:34.680> this<00:03:35.560> uh<00:03:35.760> to<00:03:36.040> to<00:03:36.160> new<00:03:36.280> businesses<00:03:36.760> opening<00:03:37.080> in<00:03:37.160> their<00:03:37.239> neighborhoods.

00:03:38.880 --> 00:03:43.440
Yeah,<00:03:39.080> that<00:03:39.560> I<00:03:39.640> mean,<00:03:39.840> that<00:03:39.959> must<00:03:40.160> feel<00:03:40.360> good,<00:03:40.640> too,<00:03:40.840> to<00:03:40.959> know<00:03:41.160> like,<00:03:41.480> "Hey,<00:03:41.840> this<00:03:42.080> is<00:03:42.200> actually<00:03:42.480> going<00:03:42.600> to<00:03:42.680> work."

00:03:43.440 --> 00:03:46.360
You<00:03:43.560> know,<00:03:43.800> like<00:03:44.360> uh<00:03:44.400> what<00:03:44.600> when<00:03:44.840> when<00:03:45.000> you<00:03:45.440> uh<00:03:45.959> start<00:03:46.120> something.

00:03:46.360 --> 00:03:52.520
I<00:03:46.440> wonder<00:03:46.840> like<00:03:47.519> uh<00:03:47.760> obviously<00:03:48.080> 2005<00:03:49.519> uh<00:03:49.880> not<00:03:50.080> a<00:03:50.120> lot<00:03:50.280> of<00:03:50.360> people<00:03:50.600> were<00:03:50.720> talking<00:03:51.040> about<00:03:51.400> AI.

00:03:52.520 --> 00:03:56.960
Now<00:03:52.720> it's<00:03:52.840> kind<00:03:53.000> of<00:03:53.120> the<00:03:53.280> only<00:03:53.560> thing<00:03:53.880> we're<00:03:54.040> all<00:03:54.240> talking<00:03:54.640> about<00:03:54.960> in<00:03:55.080> all<00:03:55.240> companies<00:03:55.760> and<00:03:55.880> all<00:03:56.000> leaders.

00:03:56.960 --> 00:04:00.520
How<00:03:57.080> is<00:03:57.200> it<00:03:57.320> affecting<00:03:57.800> you?<00:03:58.320> How<00:03:58.440> are<00:03:58.600> you<00:03:58.720> thinking<00:03:59.040> about<00:03:59.320> it?

00:04:00.520 --> 00:04:06.760
Well,<00:04:01.160> you<00:04:01.240> know,<00:04:01.360> there's<00:04:01.640> so<00:04:01.800> much<00:04:02.320> so<00:04:02.480> many<00:04:02.680> more<00:04:03.080> expectations<00:04:03.960> on<00:04:04.240> this<00:04:04.520> same<00:04:04.800> business<00:04:05.200> owner<00:04:05.440> 20<00:04:05.720> years<00:04:05.960> later.

00:04:06.760 --> 00:04:14.520
You<00:04:06.840> know,<00:04:06.959> you've<00:04:07.080> got<00:04:07.240> to<00:04:07.280> be<00:04:07.480> a<00:04:08.040> expert<00:04:08.360> in<00:04:08.440> social<00:04:08.720> media,<00:04:09.120> you've<00:04:09.280> got<00:04:09.400> to<00:04:09.440> be<00:04:09.520> an<00:04:09.600> expert<00:04:10.040> in<00:04:10.240> online<00:04:10.560> marketing,<00:04:11.480> you've<00:04:11.640> got<00:04:11.800> to<00:04:11.880> understand<00:04:13.800> uh<00:04:13.880> you<00:04:13.959> know,<00:04:14.240> all

00:04:14.520 --> 00:04:21.239
of<00:04:14.600> the<00:04:14.680> different<00:04:15.000> dynamics<00:04:15.640> around<00:04:16.400> um<00:04:17.359> uh<00:04:17.440> around<00:04:18.000> you<00:04:18.079> know,<00:04:18.239> employee<00:04:18.720> management<00:04:19.280> and<00:04:19.440> scheduling<00:04:20.160> and<00:04:20.400> workforce<00:04:20.840> management.

00:04:21.239 --> 00:04:25.040
It's<00:04:21.400> it's<00:04:21.519> just<00:04:21.959> way<00:04:22.120> more<00:04:22.280> complicated.<00:04:23.400> Inventory's<00:04:24.000> in<00:04:24.120> multiple<00:04:24.520> places.

00:04:25.040 --> 00:04:30.280
It's<00:04:25.240> online,<00:04:25.760> it's<00:04:25.919> in<00:04:26.040> store.<00:04:26.880> And<00:04:27.120> so<00:04:27.960> um<00:04:28.240> you<00:04:28.320> know,<00:04:28.400> they've<00:04:28.560> got<00:04:29.320> there's<00:04:29.520> product<00:04:29.840> descriptions.

00:04:30.280 --> 00:04:33.880
It<00:04:30.320> used<00:04:30.560> to<00:04:30.640> be<00:04:30.760> that<00:04:30.880> you<00:04:30.960> just<00:04:31.560> bring<00:04:31.800> in<00:04:31.880> a<00:04:31.919> product<00:04:32.360> and<00:04:32.520> sell<00:04:32.800> it<00:04:32.919> at<00:04:33.040> a<00:04:33.080> profit,<00:04:33.600> right?

00:04:33.880 --> 00:04:40.520
Now<00:04:34.080> it's<00:04:34.520> it's<00:04:34.680> got<00:04:34.919> all<00:04:35.120> these<00:04:35.320> different<00:04:35.640> layers<00:04:36.040> and<00:04:36.160> a<00:04:36.200> lot<00:04:36.400> of<00:04:36.480> it<00:04:36.600> is<00:04:37.200> is<00:04:37.360> around<00:04:38.440> um<00:04:38.760> the<00:04:38.840> amount<00:04:39.040> of<00:04:39.120> technology<00:04:39.640> that's<00:04:39.840> been<00:04:39.960> introduced.

00:04:40.520 --> 00:04:47.880
And<00:04:40.680> so<00:04:41.280> there's<00:04:41.440> got<00:04:41.640> to<00:04:41.680> be<00:04:41.840> some<00:04:42.480> leverage<00:04:43.919> uh<00:04:44.000> that<00:04:44.240> that<00:04:44.880> uh<00:04:45.000> that<00:04:45.160> a<00:04:45.200> business<00:04:45.560> owner<00:04:45.800> can<00:04:46.000> get<00:04:46.360> out<00:04:46.480> of<00:04:46.640> AI,<00:04:47.240> right?

00:04:47.880 --> 00:04:52.640
We've<00:04:48.080> been<00:04:48.320> We've<00:04:48.480> been<00:04:48.720> giving<00:04:49.040> them<00:04:49.640> technology<00:04:50.400> to<00:04:50.560> make<00:04:50.800> it<00:04:50.919> less<00:04:51.160> complex.

00:04:52.640 --> 00:04:58.200
Uh<00:04:52.720> and<00:04:52.880> I<00:04:52.919> think<00:04:53.160> AI<00:04:53.400> is<00:04:53.520> a<00:04:53.600> great<00:04:53.880> step<00:04:54.160> forward<00:04:54.560> in<00:04:54.800> automating<00:04:55.360> those<00:04:55.560> things<00:04:55.800> that<00:04:55.880> don't<00:04:56.080> really<00:04:56.400> add<00:04:56.680> value<00:04:57.000> to<00:04:57.120> the<00:04:57.200> business.

00:04:58.200 --> 00:05:05.640
You<00:04:58.240> know,<00:04:58.440> at<00:04:58.560> the<00:04:58.640> end<00:04:58.760> of<00:04:58.840> the<00:04:58.960> day<00:04:59.280> a<00:04:59.400> person<00:04:59.800> opens<00:05:00.120> a<00:05:00.200> restaurant<00:05:00.800> or<00:05:00.880> they<00:05:01.000> open<00:05:01.120> a<00:05:01.200> retail<00:05:01.520> store<00:05:02.280> because<00:05:02.919> they<00:05:03.040> love<00:05:03.320> Spanish<00:05:03.680> cuisine<00:05:04.240> or<00:05:04.840> you<00:05:04.919> know,<00:05:05.000> they<00:05:05.200> love

00:05:05.640 --> 00:05:10.240
bikes,<00:05:06.280> you<00:05:06.360> know,<00:05:06.520> and<00:05:06.640> they<00:05:06.720> got<00:05:07.000> in<00:05:07.600> to<00:05:07.720> create<00:05:07.919> the<00:05:08.000> perfect<00:05:08.320> bike<00:05:08.560> store<00:05:08.880> or<00:05:08.960> the<00:05:09.080> coolest<00:05:09.520> restaurant.

00:05:10.240 --> 00:05:18.160
They<00:05:10.320> didn't<00:05:10.560> go<00:05:11.200> uh<00:05:11.280> into<00:05:12.000> into<00:05:12.200> business<00:05:12.520> to<00:05:12.720> sit<00:05:13.040> in<00:05:13.600> Lightspeed<00:05:14.280> administration<00:05:14.960> panel,<00:05:15.440> you<00:05:15.560> know,<00:05:15.680> or<00:05:15.840> the<00:05:16.240> the<00:05:16.360> back<00:05:16.640> office<00:05:17.000> of<00:05:17.120> our<00:05:17.240> software.

00:05:18.160 --> 00:05:21.520
So<00:05:18.600> we<00:05:18.800> want<00:05:18.960> to<00:05:19.080> take<00:05:19.360> away<00:05:19.640> as<00:05:19.800> much<00:05:20.040> of<00:05:20.120> that<00:05:20.240> as<00:05:20.360> possible.

00:05:21.520 --> 00:05:29.680
Um<00:05:21.760> you<00:05:21.840> know,<00:05:21.919> starting<00:05:22.280> with<00:05:22.760> uh<00:05:22.840> with<00:05:23.160> you<00:05:23.240> know,<00:05:23.360> assisted<00:05:24.880> uh<00:05:24.919> you<00:05:25.040> know,<00:05:25.120> assistant-style<00:05:26.040> AI<00:05:26.320> and<00:05:26.440> eventually<00:05:27.400> agentic<00:05:27.880> AI<00:05:28.160> to<00:05:28.440> to<00:05:28.560> actually<00:05:28.880> go<00:05:29.080> and<00:05:29.200> do<00:05:29.400> things

00:05:29.680 --> 00:05:36.720
for<00:05:29.760> them<00:05:29.919> as<00:05:30.080> well.<00:05:31.640> Yeah,<00:05:31.840> do<00:05:32.040> you<00:05:32.320> do<00:05:32.480> you<00:05:32.640> think<00:05:32.960> like<00:05:33.200> you<00:05:33.280> mentioned<00:05:33.600> something<00:05:33.840> in<00:05:33.919> there<00:05:34.080> that<00:05:34.240> I<00:05:34.360> that<00:05:34.560> I<00:05:34.600> actually<00:05:34.880> think<00:05:35.040> about<00:05:35.240> a<00:05:35.280> lot<00:05:35.600> is<00:05:35.800> like<00:05:36.040> how<00:05:36.240> the<00:05:36.440> role

00:05:36.720 --> 00:05:44.919
of<00:05:36.840> CEO<00:05:37.320> has<00:05:37.480> changed?<00:05:38.760> Um<00:05:39.400> particularly<00:05:39.919> over<00:05:40.080> like<00:05:40.280> the<00:05:40.360> past<00:05:40.680> decade<00:05:41.640> and<00:05:42.240> the<00:05:42.360> role<00:05:42.640> of<00:05:42.720> the<00:05:42.800> CEO<00:05:43.240> to<00:05:43.400> kind<00:05:43.680> of<00:05:43.760> be<00:05:43.919> a<00:05:44.000> public<00:05:44.400> figure<00:05:44.800> and

00:05:44.919 --> 00:05:48.000
to<00:05:45.000> to<00:05:45.360> on<00:05:45.480> things<00:05:45.760> that<00:05:45.840> have<00:05:45.919> nothing<00:05:46.160> to<00:05:46.240> do<00:05:46.280> with<00:05:46.360> their<00:05:46.560> company.

00:05:48.000 --> 00:05:55.360
You<00:05:48.080> know,<00:05:48.240> you<00:05:48.320> know<00:05:48.400> what<00:05:48.520> I<00:05:48.560> mean?<00:05:48.800> Like<00:05:49.040> just<00:05:49.240> just<00:05:49.520> broadly<00:05:50.080> like<00:05:50.280> it's<00:05:50.400> just<00:05:50.640> like<00:05:51.400> and<00:05:51.640> you're<00:05:51.800> kind<00:05:52.000> of<00:05:52.120> expected<00:05:52.640> to<00:05:52.720> have<00:05:52.920> opinions<00:05:53.840> or<00:05:54.040> to<00:05:54.200> speak<00:05:54.600> out<00:05:54.840> on<00:05:55.000> issues

00:05:55.360 --> 00:05:59.880
or<00:05:55.480> not<00:05:55.720> speak<00:05:56.000> out<00:05:56.160> and<00:05:56.240> like<00:05:56.840> you're<00:05:57.040> kind<00:05:57.200> of<00:05:57.240> like<00:05:57.440> judged<00:05:57.800> by<00:05:57.960> something<00:05:58.280> that<00:05:58.480> really<00:05:58.720> has<00:05:58.880> nothing<00:05:59.200> to<00:05:59.280> do<00:05:59.320> with<00:05:59.440> your<00:05:59.520> business.

00:05:59.880 --> 00:06:03.680
How<00:05:59.960> do<00:06:00.080> you<00:06:00.240> think<00:06:00.520> about<00:06:00.720> that<00:06:00.880> and<00:06:00.960> how<00:06:01.080> do<00:06:01.160> you<00:06:01.280> manage<00:06:01.640> it?

00:06:03.680 --> 00:06:13.200
I<00:06:03.800> think<00:06:04.080> that<00:06:04.240> there's<00:06:05.280> um<00:06:06.120> there<00:06:06.520> are<00:06:08.040> it's<00:06:08.320> I<00:06:08.400> think<00:06:08.560> it's<00:06:08.720> just<00:06:08.960> come<00:06:09.400> out<00:06:09.760> that<00:06:10.040> you<00:06:10.360> that<00:06:10.560> there's<00:06:10.720> not<00:06:10.960> a<00:06:11.000> lot<00:06:11.280> of<00:06:11.520> advantage<00:06:12.160> to

00:06:13.200 --> 00:06:16.040
uh<00:06:13.280> opining<00:06:13.720> on<00:06:13.840> every<00:06:14.040> political<00:06:14.560> or<00:06:14.680> social<00:06:15.040> situation<00:06:15.640> out<00:06:15.760> there.

00:06:16.040 --> 00:06:24.440
Like<00:06:16.160> at<00:06:16.240> the<00:06:16.320> end<00:06:16.440> of<00:06:16.520> the<00:06:16.600> day,<00:06:17.440> you<00:06:17.560> know,<00:06:17.680> if<00:06:17.840> it<00:06:18.120> if<00:06:18.240> it<00:06:18.520> if<00:06:18.640> it<00:06:18.840> greatly<00:06:19.160> affects<00:06:19.480> our<00:06:19.560> customers,<00:06:21.160> um<00:06:21.400> then,<00:06:21.840> you<00:06:21.960> know,<00:06:22.160> we'll<00:06:22.520> we'll<00:06:23.040> you<00:06:23.120> know,<00:06:23.320> we'll<00:06:24.360> we'll

00:06:24.440 --> 00:06:26.960
find<00:06:24.680> ways<00:06:24.800> to<00:06:24.919> help.<00:06:25.120> Like<00:06:25.280> for<00:06:25.360> example,<00:06:26.000> you<00:06:26.040> know,<00:06:26.240> tariffs.

00:06:26.960 --> 00:06:33.400
You<00:06:27.040> know,<00:06:27.440> it's<00:06:28.080> it's<00:06:28.280> a<00:06:28.320> it's<00:06:28.480> a<00:06:28.560> real<00:06:29.160> Yes,<00:06:29.400> it's<00:06:29.520> got<00:06:29.640> a<00:06:29.680> political<00:06:30.240> aspect,<00:06:31.080> but<00:06:31.200> it<00:06:31.280> has<00:06:31.440> a<00:06:31.520> real<00:06:31.720> impact<00:06:32.080> for<00:06:32.200> retail,<00:06:32.840> right?

00:06:33.400 --> 00:06:39.680
Uh<00:06:33.919> and<00:06:34.080> so<00:06:34.320> our<00:06:34.680> our<00:06:34.840> software<00:06:35.400> actually<00:06:35.720> helps<00:06:36.040> them<00:06:36.640> find<00:06:36.919> new<00:06:37.080> sources<00:06:37.880> of<00:06:38.520> uh<00:06:38.600> of<00:06:38.720> supply.

00:06:39.680 --> 00:06:47.400
And<00:06:39.840> so<00:06:40.040> in<00:06:40.200> that<00:06:40.400> context,<00:06:41.320> you<00:06:41.400> know,<00:06:41.600> we<00:06:41.960> will<00:06:42.120> dive<00:06:42.400> into<00:06:42.640> a<00:06:42.680> topic<00:06:43.080> like<00:06:43.680> like<00:06:43.880> tariffs<00:06:44.360> and<00:06:44.840> and<00:06:44.960> try<00:06:45.080> to<00:06:45.200> help<00:06:45.440> our<00:06:45.560> customers<00:06:46.000> navigate<00:06:46.560> it.

00:06:47.400 --> 00:06:55.720
But<00:06:47.520> I<00:06:47.560> don't<00:06:47.720> think<00:06:47.880> there's<00:06:48.040> any<00:06:48.200> value<00:06:48.880> on<00:06:49.320> on<00:06:49.520> me<00:06:49.640> going<00:06:49.919> off<00:06:50.080> of<00:06:50.160> my<00:06:50.280> own<00:06:50.440> political<00:06:51.120> belief<00:06:51.520> on<00:06:51.640> whether<00:06:52.600> that<00:06:52.840> trade<00:06:53.240> policy<00:06:53.919> is<00:06:54.480> this<00:06:54.640> or<00:06:54.720> that<00:06:54.919> trade<00:06:55.120> policy<00:06:55.520> or

00:06:55.720 --> 00:06:57.680
or<00:06:55.880> political<00:06:56.320> policies<00:06:57.000> the<00:06:57.120> right<00:06:57.360> thing.

00:06:57.680 --> 00:07:03.120
It's<00:06:58.640> it's<00:06:59.160> uh<00:07:00.080> it's<00:07:00.440> I<00:07:00.640> I<00:07:00.720> think<00:07:01.040> we're<00:07:01.240> we<00:07:01.480> are<00:07:02.040> getting<00:07:02.320> away<00:07:02.640> from<00:07:02.840> that.

00:07:03.120 --> 00:07:11.080
I<00:07:03.160> mean,<00:07:03.320> there's<00:07:03.480> certainly<00:07:03.919> CEOs<00:07:04.360> that<00:07:04.520> have<00:07:04.760> a<00:07:04.840> lot<00:07:05.000> of<00:07:05.080> opinions<00:07:05.560> on<00:07:05.800> a<00:07:05.840> lot<00:07:06.040> of<00:07:06.120> things,<00:07:06.520> but<00:07:07.320> um<00:07:07.400> I<00:07:07.480> like<00:07:07.720> to<00:07:07.800> keep<00:07:08.000> us<00:07:08.160> focused<00:07:09.320> uh<00:07:09.840> and<00:07:10.320> uh<00:07:10.400> and<00:07:10.480> make<00:07:10.640> sure<00:07:10.840> that

00:07:11.080 --> 00:07:19.360
we<00:07:11.800> we<00:07:11.919> do<00:07:12.080> speak<00:07:12.440> out<00:07:12.919> sometimes<00:07:13.440> on<00:07:13.640> things<00:07:13.880> that<00:07:14.040> are<00:07:14.200> like<00:07:14.840> uh<00:07:15.040> that<00:07:15.200> are<00:07:15.320> part<00:07:15.560> of<00:07:15.640> our<00:07:15.760> core<00:07:16.000> values<00:07:17.160> uh<00:07:17.840> um<00:07:18.080> or<00:07:18.240> at<00:07:18.360> least<00:07:18.600> internally<00:07:19.160> make

00:07:19.360 --> 00:07:27.400
a<00:07:19.400> statement,<00:07:20.040> you<00:07:20.120> know,<00:07:20.400> that<00:07:20.720> that<00:07:21.000> on<00:07:21.200> on<00:07:21.320> things<00:07:21.520> that<00:07:21.600> are<00:07:21.680> important<00:07:22.040> to<00:07:22.160> us,<00:07:22.360> but<00:07:23.160> generally<00:07:24.480> only<00:07:24.720> if<00:07:24.840> it's<00:07:25.040> like<00:07:25.360> really<00:07:25.600> about<00:07:25.800> the<00:07:25.880> business.

00:07:27.400 --> 00:07:30.320
If<00:07:27.520> I<00:07:27.560> have<00:07:27.760> this<00:07:27.919> right,<00:07:28.120> in<00:07:28.240> 2019,<00:07:29.320> you<00:07:29.440> went<00:07:29.640> public.

00:07:30.320 --> 00:07:33.280
Is<00:07:30.440> that<00:07:30.600> right?<00:07:31.160> Mhm.<00:07:31.560> Yeah.<00:07:32.120> What<00:07:32.280> went<00:07:32.440> into<00:07:32.640> that<00:07:32.840> decision?

00:07:33.280 --> 00:07:36.919
Are<00:07:33.400> you<00:07:33.600> glad<00:07:33.960> you<00:07:34.040> went<00:07:34.200> public?<00:07:35.280> Because<00:07:35.680> that's<00:07:35.919> a<00:07:36.000> whole<00:07:36.200> thing<00:07:36.480> now,<00:07:36.720> too.

00:07:36.919 --> 00:07:41.400
In<00:07:37.000> 2019,<00:07:37.520> I<00:07:37.560> think<00:07:37.760> that<00:07:37.840> was<00:07:38.000> like<00:07:38.120> the<00:07:38.280> obvious<00:07:39.440> thing<00:07:39.560> that<00:07:39.720> you<00:07:39.800> did<00:07:39.960> when<00:07:40.080> you're<00:07:40.200> a<00:07:40.280> company<00:07:40.640> like<00:07:40.840> at<00:07:40.919> your<00:07:41.080> size.

00:07:41.400 --> 00:07:48.080
Now<00:07:41.680> we<00:07:41.840> have<00:07:42.000> these<00:07:42.480> private<00:07:42.840> companies<00:07:43.280> that<00:07:43.400> are<00:07:43.520> worth<00:07:44.440> an<00:07:44.560> insane<00:07:44.920> amount<00:07:45.120> of<00:07:45.200> money<00:07:45.560> who<00:07:45.760> are<00:07:45.880> like<00:07:46.120> kind<00:07:46.240> of<00:07:46.360> like,<00:07:46.560> "Oh,<00:07:46.680> there's<00:07:46.880> no<00:07:47.160> reason<00:07:47.480> to<00:07:47.600> go<00:07:47.760> public."

00:07:48.080 --> 00:07:52.360
So,<00:07:48.560> so<00:07:48.680> how<00:07:48.800> do<00:07:48.920> you<00:07:49.040> think<00:07:49.240> about<00:07:49.520> that<00:07:49.720> now,<00:07:50.720> uh<00:07:50.800> 6<00:07:51.000> years<00:07:51.240> later?

00:07:52.360 --> 00:07:57.640
Yeah,<00:07:52.520> we<00:07:52.640> went<00:07:52.880> we<00:07:53.000> went<00:07:53.200> public<00:07:53.440> on<00:07:53.520> the<00:07:53.600> Toronto<00:07:53.880> Stock<00:07:54.120> Exchange<00:07:54.440> in<00:07:54.520> 2019<00:07:55.160> and<00:07:55.280> then<00:07:55.440> the<00:07:55.520> New<00:07:55.600> York<00:07:55.760> Stock<00:07:56.000> Exchange<00:07:56.400> in<00:07:56.520> 2020.

00:07:57.640 --> 00:08:00.760
So,<00:07:57.960> we're<00:07:58.240> we're<00:07:58.400> dual<00:07:58.680> listed.<00:08:00.360> Oh,<00:08:00.400> that's<00:08:00.600> cool.

00:08:00.760 --> 00:08:09.200
That's<00:08:00.920> interesting,<00:08:01.280> too,<00:08:01.600> actually.<00:08:02.160> Yeah.<00:08:02.800> And<00:08:03.200> and<00:08:03.760> uh<00:08:04.440> I<00:08:04.600> I<00:08:04.680> think<00:08:05.320> following<00:08:05.920> our<00:08:06.160> IPO<00:08:06.560> in<00:08:06.680> Canada,<00:08:07.600> uh<00:08:07.800> it<00:08:07.920> actually<00:08:08.160> encouraged<00:08:08.560> a<00:08:08.640> whole<00:08:08.920> wave

00:08:09.200 --> 00:08:13.760
of<00:08:09.320> companies<00:08:10.360> to<00:08:10.480> go<00:08:10.600> public<00:08:10.960> in<00:08:11.120> in<00:08:11.360> Canada.

00:08:13.760 --> 00:08:16.800
Uh<00:08:13.840> some<00:08:14.080> of<00:08:14.120> them<00:08:14.240> have<00:08:14.400> been<00:08:14.600> back<00:08:14.840> have<00:08:15.000> gone<00:08:15.200> back<00:08:15.400> to<00:08:15.480> private<00:08:15.919> since.

00:08:16.800 --> 00:08:23.120
Uh<00:08:17.720> me<00:08:18.000> personally,<00:08:18.640> I<00:08:18.760> think<00:08:19.040> the<00:08:19.160> public<00:08:19.640> phase<00:08:20.040> of<00:08:20.120> the<00:08:20.240> company<00:08:21.240> has<00:08:21.400> been<00:08:21.560> my<00:08:21.720> favorite.

00:08:23.120 --> 00:08:28.320
I<00:08:23.200> think<00:08:23.520> the<00:08:23.640> market<00:08:24.360> is<00:08:25.440> a<00:08:25.600> source<00:08:25.960> of<00:08:26.200> like<00:08:26.600> immediate<00:08:27.080> feedback.

00:08:28.320 --> 00:08:36.200
Uh<00:08:28.614> right<00:08:28.908> now,<00:08:29.202> you<00:08:29.495> know,<00:08:29.789> it's<00:08:30.083> it's<00:08:30.377> a<00:08:30.671> it's<00:08:30.965> a<00:08:31.258> it's<00:08:31.552> it's<00:08:31.846> you<00:08:32.140> know,<00:08:32.434> public<00:08:32.728> knowledge<00:08:33.022> that<00:08:33.315> we're<00:08:33.609> transforming<00:08:33.903> the<00:08:34.197> company<00:08:34.491> into<00:08:34.785> its<00:08:35.078> for<00:08:35.372> its<00:08:35.666> next<00:08:35.960> stage

00:08:36.200 --> 00:08:43.159
of<00:08:36.280> growth,<00:08:37.000> uh<00:08:37.120> profitable<00:08:37.640> growth.<00:08:38.560> Uh<00:08:38.640> there's<00:08:38.800> been<00:08:38.919> a<00:08:39.000> long<00:08:39.400> a<00:08:39.440> long<00:08:39.640> period<00:08:39.880> of<00:08:39.960> the<00:08:40.039> company<00:08:40.440> where<00:08:41.000> interest<00:08:41.320> rates<00:08:41.520> were<00:08:41.640> low<00:08:41.960> and<00:08:42.080> all<00:08:42.240> companies<00:08:42.760> were<00:08:42.880> growth

00:08:43.159 --> 00:08:49.320
at<00:08:43.280> all<00:08:43.400> costs.<00:08:44.360> So,<00:08:44.600> there's<00:08:44.800> been<00:08:44.960> a<00:08:45.000> bit<00:08:45.160> of<00:08:45.280> a<00:08:45.520> of<00:08:45.680> an<00:08:45.800> adjustment<00:08:46.360> for<00:08:46.480> Lightspeed,<00:08:47.360> uh<00:08:47.440> and<00:08:47.600> it's<00:08:47.800> a<00:08:47.960> it's<00:08:48.080> a<00:08:48.120> multi-year<00:08:48.480> transformation.

00:08:49.320 --> 00:08:52.120
That's<00:08:49.720> That's<00:08:49.920> sometimes<00:08:50.280> hard<00:08:50.480> to<00:08:50.560> do<00:08:50.680> in<00:08:50.760> the<00:08:50.839> public<00:08:51.120> market.

00:08:52.120 --> 00:09:01.720
It's<00:08:52.680> uh<00:08:52.760> you<00:08:52.839> know,<00:08:53.000> you<00:08:53.760> you're<00:08:55.040> you<00:08:55.080> know,<00:08:55.200> transforming<00:08:55.839> real<00:08:56.080> time<00:08:56.400> in<00:08:56.520> public<00:08:56.839> view,<00:08:57.560> but<00:08:57.720> I<00:08:57.800> think<00:08:58.120> it's<00:08:58.320> still<00:08:59.120> it's<00:08:59.320> still<00:08:59.760> for<00:08:59.960> me<00:09:01.000> um

00:09:01.720 --> 00:09:10.560
the<00:09:01.800> best<00:09:02.200> way<00:09:02.360> to<00:09:02.480> get<00:09:02.800> feedback<00:09:03.280> from<00:09:03.480> very,<00:09:03.800> very<00:09:04.080> smart<00:09:04.960> uh<00:09:05.080> investors<00:09:05.720> and<00:09:05.839> people<00:09:06.080> that<00:09:06.280> really<00:09:06.520> understand<00:09:07.600> how<00:09:07.720> to<00:09:08.160> like<00:09:08.440> what<00:09:08.839> what<00:09:09.120> is<00:09:09.360> real<00:09:09.600> value<00:09:10.000> creation

00:09:10.560 --> 00:09:19.000
in<00:09:10.720> business,<00:09:11.920> uh<00:09:12.160> and<00:09:12.839> uh<00:09:13.040> on<00:09:13.200> top<00:09:13.520> of<00:09:14.280> on<00:09:14.440> top<00:09:14.720> of<00:09:14.880> the<00:09:15.000> market<00:09:15.360> being,<00:09:15.920> you<00:09:16.000> know,<00:09:16.120> a<00:09:16.160> very<00:09:16.640> honest<00:09:17.080> measure<00:09:17.680> of<00:09:18.520> you<00:09:18.680> building

00:09:19.000 --> 00:09:24.280
a<00:09:19.040> quality<00:09:19.440> company,<00:09:20.480> you<00:09:20.640> also<00:09:20.920> can<00:09:21.080> get<00:09:21.200> your<00:09:21.320> message<00:09:21.800> out<00:09:22.080> about<00:09:22.640> about<00:09:22.920> what<00:09:23.000> the<00:09:23.080> company's<00:09:23.520> doing.

00:09:24.280 --> 00:09:28.320
You<00:09:24.360> know,<00:09:24.640> public<00:09:25.000> companies<00:09:25.360> are<00:09:25.440> covered<00:09:26.280> in<00:09:26.400> a<00:09:26.480> way<00:09:26.680> that<00:09:26.960> private<00:09:27.280> companies<00:09:27.640> are<00:09:27.760> not.

00:09:28.320 --> 00:09:33.200
You<00:09:28.400> know,<00:09:28.560> you<00:09:29.400> you<00:09:29.520> know,<00:09:29.600> as<00:09:29.680> a<00:09:29.720> private<00:09:30.000> company,<00:09:30.480> you<00:09:30.720> can't<00:09:31.000> you<00:09:31.080> don't<00:09:31.200> have<00:09:31.360> verifiable<00:09:32.040> financials.

00:09:33.200 --> 00:09:41.400
So,<00:09:33.640> there's<00:09:33.839> a<00:09:33.880> limitation<00:09:35.080> unless<00:09:35.360> you're<00:09:35.480> one<00:09:35.640> of<00:09:35.720> the<00:09:36.320> handful<00:09:36.760> of<00:09:36.920> very<00:09:37.240> hyped<00:09:37.680> up<00:09:37.880> private<00:09:38.240> companies,<00:09:39.360> um<00:09:39.720> you<00:09:39.880> you're<00:09:39.960> not<00:09:40.080> going<00:09:40.200> to<00:09:40.240> get<00:09:40.360> covered<00:09:40.640> that<00:09:40.760> much.

00:09:41.400 --> 00:09:49.600
You<00:09:41.480> know,<00:09:41.720> so<00:09:42.480> it's<00:09:43.080> it<00:09:43.240> is<00:09:43.400> a<00:09:43.480> way<00:09:43.800> for<00:09:44.000> you<00:09:44.160> to<00:09:44.320> get<00:09:44.680> a<00:09:44.760> lot<00:09:45.040> of<00:09:45.120> attention<00:09:46.120> on<00:09:46.240> your<00:09:46.360> company<00:09:47.680> which<00:09:48.040> which<00:09:48.200> helps<00:09:48.520> with<00:09:48.680> sales,<00:09:49.040> it<00:09:49.120> helps<00:09:49.440> with

00:09:49.600 --> 00:09:58.560
recruiting.<00:09:51.080> And<00:09:51.520> I<00:09:51.600> think<00:09:51.880> it's<00:09:52.040> also<00:09:52.320> when<00:09:52.440> you're<00:09:52.560> really<00:09:52.840> building<00:09:53.280> true<00:09:53.560> value,<00:09:54.560> you<00:09:54.680> can<00:09:54.800> actually<00:09:55.040> create<00:09:55.400> a<00:09:55.480> lot<00:09:55.760> of<00:09:56.880> a<00:09:56.920> lot<00:09:57.120> of<00:09:57.200> value<00:09:57.640> for

00:09:58.560 --> 00:10:06.840
for<00:09:58.680> your<00:09:58.760> employees,<00:09:59.840> for<00:10:00.120> the<00:10:00.240> company<00:10:00.600> to<00:10:00.680> be<00:10:00.760> able<00:10:00.920> to<00:10:01.000> invest<00:10:01.360> in<00:10:01.440> new<00:10:01.600> things<00:10:02.320> and<00:10:02.440> therefore,<00:10:03.160> you<00:10:03.240> know,<00:10:03.440> create<00:10:03.800> more<00:10:04.760> a<00:10:05.120> fantastic<00:10:05.640> product<00:10:06.120> to<00:10:06.200> make<00:10:06.400> your

00:10:06.840 --> 00:10:14.240
your<00:10:06.960> customers<00:10:07.360> more<00:10:07.480> successful.<00:10:09.160> How<00:10:09.360> have<00:10:09.520> you<00:10:09.600> thought<00:10:09.800> about<00:10:10.440> the<00:10:10.560> whole<00:10:10.800> culture<00:10:11.320> thing<00:10:11.640> and<00:10:11.760> everything<00:10:12.120> we<00:10:12.240> went<00:10:12.440> through<00:10:12.640> COVID<00:10:13.240> like<00:10:13.480> hey<00:10:13.640> everybody<00:10:14.040> has

00:10:14.240 --> 00:10:21.840
to<00:10:14.360> be<00:10:15.920> you<00:10:16.040> know,<00:10:16.520> virtual<00:10:17.400> and<00:10:17.560> now<00:10:17.760> there's<00:10:18.000> like<00:10:18.160> a<00:10:18.200> hybrid<00:10:18.760> and<00:10:18.840> a<00:10:18.880> lot<00:10:19.040> of<00:10:19.120> people<00:10:19.360> are<00:10:19.440> now<00:10:20.160> saying<00:10:20.440> everybody<00:10:20.800> back<00:10:21.040> to<00:10:21.160> the<00:10:21.320> office.

00:10:21.840 --> 00:10:26.960
How<00:10:22.000> how<00:10:22.200> have<00:10:22.360> you<00:10:22.480> managed<00:10:22.760> that?<00:10:22.920> Obviously<00:10:23.200> you<00:10:23.240> have<00:10:23.360> a<00:10:23.440> global<00:10:23.800> company<00:10:24.160> so<00:10:24.280> you<00:10:24.360> have<00:10:25.080> Yeah.

00:10:26.960 --> 00:10:31.160
Yeah,<00:10:27.360> you<00:10:27.440> know,<00:10:27.560> I<00:10:27.640> left<00:10:28.040> I<00:10:28.320> I<00:10:28.440> left<00:10:28.960> the<00:10:29.560> the<00:10:29.680> seat<00:10:30.000> of<00:10:30.080> CEO<00:10:30.600> for<00:10:30.760> 2<00:10:30.920> years.

00:10:31.160 --> 00:10:37.120
I<00:10:31.240> became<00:10:31.600> the<00:10:31.720> chairman<00:10:32.360> of<00:10:32.480> Lightspeed<00:10:33.280> and<00:10:34.000> and<00:10:34.120> then<00:10:34.240> I<00:10:34.320> recently<00:10:34.720> came<00:10:34.960> back<00:10:35.240> in<00:10:35.360> well,<00:10:35.640> not<00:10:35.800> recently,<00:10:36.120> in<00:10:36.200> 2024.

00:10:37.120 --> 00:10:41.440
In<00:10:37.240> February,<00:10:37.600> I<00:10:37.640> came<00:10:37.840> back.

00:10:41.440 --> 00:10:47.200
I<00:10:41.560> think<00:10:42.120> something<00:10:42.680> I<00:10:43.320> didn't<00:10:43.600> appreciate<00:10:44.240> is<00:10:44.400> how<00:10:44.720> much<00:10:45.000> I<00:10:45.080> love<00:10:45.400> the<00:10:45.520> energy<00:10:45.880> in<00:10:45.920> the<00:10:46.040> office.

00:10:47.200 --> 00:10:54.480
We<00:10:47.640> have<00:10:47.720> a<00:10:47.800> hybrid<00:10:48.160> model,<00:10:48.480> you<00:10:48.520> know,<00:10:48.640> people<00:10:48.920> come<00:10:49.120> in<00:10:49.520> are<00:10:49.960> required<00:10:50.320> to<00:10:50.400> come<00:10:50.560> in<00:10:50.720> Tuesday,<00:10:51.200> Wednesday,<00:10:51.680> Thursday,<00:10:52.120> but<00:10:52.240> a<00:10:52.280> lot<00:10:52.440> of<00:10:52.520> people<00:10:52.760> are<00:10:52.880> in<00:10:53.040> on<00:10:53.640> Monday<00:10:54.280> and

00:10:54.480 --> 00:11:02.440
Friday.<00:10:54.880> I<00:10:54.920> think<00:10:55.120> it's<00:10:55.240> like<00:10:55.360> a<00:10:55.400> nice<00:10:55.680> day<00:10:55.839> to<00:10:55.960> come<00:10:56.160> in<00:10:56.320> where<00:10:56.440> you<00:10:56.520> can<00:10:56.640> still<00:10:56.839> meet<00:10:57.000> with<00:10:57.160> folks,<00:10:57.520> but<00:10:58.280> but<00:10:58.520> you're<00:10:59.720> you<00:10:59.880> know,<00:11:00.120> it's<00:11:00.360> also<00:11:00.920> it's<00:11:01.120> also<00:11:01.320> peaceful.

00:11:02.440 --> 00:11:09.040
You<00:11:03.200> know,<00:11:03.360> listen,<00:11:03.720> we<00:11:04.000> we<00:11:04.240> sell<00:11:04.800> software<00:11:05.480> to<00:11:07.040> you<00:11:07.120> know,<00:11:07.400> physical<00:11:07.800> stores,<00:11:08.320> physical<00:11:08.680> restaurants.

00:11:09.040 --> 00:11:17.160
We<00:11:09.160> help<00:11:09.360> them<00:11:09.480> with<00:11:09.600> their<00:11:09.800> online<00:11:11.440> their<00:11:11.680> online<00:11:13.080> uh<00:11:14.200> channels,<00:11:15.440> but<00:11:15.560> we<00:11:15.680> believe<00:11:16.040> in<00:11:16.160> gathering,<00:11:16.839> you<00:11:16.920> know,<00:11:17.040> and

00:11:17.160 --> 00:11:25.400
I<00:11:17.240> think<00:11:17.520> that<00:11:17.760> we<00:11:17.960> are<00:11:18.200> discovering<00:11:18.920> the<00:11:19.040> importance<00:11:19.560> of<00:11:19.680> that<00:11:21.120> the<00:11:21.280> importance<00:11:21.760> of<00:11:22.320> real-world<00:11:23.440> physical<00:11:23.839> interactions.

00:11:25.400 --> 00:11:34.880
It's<00:11:25.640> a<00:11:25.720> core<00:11:26.000> part<00:11:26.200> of<00:11:26.320> our<00:11:26.440> business<00:11:27.120> and<00:11:27.720> I<00:11:27.760> think<00:11:27.920> it's<00:11:28.040> a<00:11:28.080> core<00:11:28.360> part<00:11:28.560> of<00:11:28.680> Lightspeed's<00:11:29.120> culture<00:11:30.000> uh<00:11:31.120> to<00:11:31.240> gather<00:11:31.600> in<00:11:31.720> person<00:11:32.400> and<00:11:32.600> to<00:11:32.640> have<00:11:32.840> interpersonal<00:11:33.920> relationships

00:11:34.880 --> 00:11:43.960
and<00:11:35.720> and<00:11:35.880> I<00:11:35.960> think<00:11:36.280> that<00:11:36.960> uh<00:11:37.360> you<00:11:37.400> know,<00:11:37.520> for<00:11:37.640> the<00:11:37.760> younger<00:11:38.120> generations<00:11:39.040> that<00:11:39.160> are<00:11:39.280> that<00:11:39.440> are<00:11:39.520> coming<00:11:39.840> up,<00:11:40.040> they're<00:11:40.200> realizing<00:11:41.000> that<00:11:42.240> um<00:11:43.520> how

00:11:43.960 --> 00:11:52.120
else<00:11:44.160> are<00:11:44.240> you<00:11:44.280> going<00:11:44.400> to<00:11:44.480> get<00:11:44.600> mentored?<00:11:45.120> How<00:11:45.320> else<00:11:45.640> are<00:11:45.720> you<00:11:45.880> going<00:11:46.160> to<00:11:46.920> be<00:11:47.000> able<00:11:47.160> to<00:11:47.280> grow<00:11:47.640> in<00:11:47.720> your<00:11:47.880> career<00:11:48.880> uh<00:11:48.960> and<00:11:49.640> and<00:11:50.120> uh<00:11:50.160> and<00:11:50.280> reach<00:11:50.400> your<00:11:50.520> full<00:11:50.680> potential<00:11:52.000> uh

00:11:52.120 --> 00:11:54.360
If<00:11:52.280> you're<00:11:52.520> only<00:11:52.960> ever<00:11:53.240> on<00:11:53.440> Zoom,<00:11:54.080> you<00:11:54.160> know?

00:11:54.360 --> 00:12:02.680
And<00:11:54.520> so,<00:11:54.640> I<00:11:54.720> think<00:11:54.920> it's<00:11:55.040> important<00:11:56.240> that<00:11:56.440> you<00:11:56.760> be<00:11:56.920> able<00:11:57.120> to<00:11:57.480> to<00:11:57.600> create<00:11:58.200> for<00:11:58.320> us<00:11:58.520> to<00:11:58.640> create<00:11:59.480> the<00:11:59.600> most<00:11:59.840> successful<00:12:00.320> Lightspeeders<00:12:00.880> possible<00:12:01.840> by<00:12:01.960> having<00:12:02.280> as<00:12:02.440> many

00:12:02.680 --> 00:12:11.240
of<00:12:02.840> us,<00:12:03.360> uh,<00:12:03.680> whether<00:12:03.920> you're<00:12:04.080> senior<00:12:04.680> or,<00:12:05.440> you<00:12:05.560> know,<00:12:05.920> um,<00:12:06.360> midpoint<00:12:06.840> in<00:12:06.920> your<00:12:07.080> career<00:12:07.480> or<00:12:07.760> or<00:12:07.880> just<00:12:08.080> brand<00:12:08.320> new,<00:12:09.320> uh,<00:12:09.400> you<00:12:09.520> know,<00:12:09.640> to<00:12:09.840> to<00:12:10.000> come<00:12:10.240> in<00:12:10.480> and<00:12:11.000> and

00:12:11.240 --> 00:12:15.480
actually<00:12:11.480> be<00:12:11.520> able<00:12:11.640> to<00:12:11.720> create<00:12:11.960> something<00:12:12.280> special.<00:12:12.960> I<00:12:13.160> think<00:12:13.320> you<00:12:13.400> can<00:12:13.560> maintain<00:12:14.000> a<00:12:14.080> lot<00:12:14.240> of<00:12:14.320> things<00:12:14.560> on<00:12:14.720> Zoom.

00:12:15.480 --> 00:12:21.960
Like,<00:12:15.640> you<00:12:15.760> can<00:12:15.880> keep<00:12:16.080> things<00:12:16.360> going,<00:12:16.840> but<00:12:17.000> I<00:12:17.040> think<00:12:17.800> true<00:12:18.720> incredible<00:12:19.280> ideas<00:12:19.920> are<00:12:20.480> mostly<00:12:20.920> created<00:12:21.240> in<00:12:21.320> person.

00:12:21.960 --> 00:12:28.520
Yeah,<00:12:22.360> yeah,<00:12:22.600> I<00:12:22.680> totally<00:12:23.040> agree<00:12:23.240> with<00:12:23.400> that.<00:12:24.280> Um,<00:12:24.760> as<00:12:25.040> CEO,<00:12:25.560> what<00:12:25.720> does<00:12:25.840> a<00:12:25.880> typical<00:12:26.320> day<00:12:26.480> look<00:12:26.680> like<00:12:26.840> for<00:12:27.000> you?

00:12:28.520 --> 00:12:36.560
Uh,<00:12:28.840> well,<00:12:28.960> it<00:12:29.000> starts<00:12:29.360> at<00:12:29.480> the<00:12:29.600> gym,<00:12:30.200> uh,<00:12:30.640> early<00:12:30.880> morning<00:12:31.280> and<00:12:31.520> and,<00:12:31.840> uh,<00:12:31.920> and<00:12:32.240> bit<00:12:32.400> of<00:12:32.480> jump<00:12:32.800> rope<00:12:33.120> and<00:12:33.480> and<00:12:33.600> then,<00:12:34.480> uh,<00:12:34.560> come<00:12:34.800> in<00:12:35.120> and<00:12:35.440> yeah,<00:12:35.640> it's<00:12:35.880> it's<00:12:36.120> meetings.

00:12:36.560 --> 00:12:42.520
I<00:12:36.640> think<00:12:36.920> it's,<00:12:37.960> uh,<00:12:38.000> we<00:12:38.120> have<00:12:38.280> like<00:12:38.600> a,<00:12:39.360> um,<00:12:40.040> I<00:12:40.160> never.<00:12:40.800> No<00:12:41.040> week<00:12:41.280> is<00:12:41.400> ever<00:12:41.600> the<00:12:41.680> same.

00:12:42.520 --> 00:12:50.760
No<00:12:42.680> day<00:12:42.880> is<00:12:43.000> ever<00:12:43.200> the<00:12:43.320> same,<00:12:44.120> but<00:12:44.400> I<00:12:44.480> mean,<00:12:45.080> it's<00:12:45.320> meeting<00:12:45.680> with,<00:12:46.680> um,<00:12:48.120> it's<00:12:48.400> meeting<00:12:48.600> with<00:12:48.720> our<00:12:48.839> product<00:12:49.160> teams,<00:12:49.400> it's<00:12:49.560> meeting<00:12:49.800> with<00:12:49.920> our<00:12:50.200> our<00:12:50.560> our

00:12:50.760 --> 00:12:59.480
go-to-market<00:12:51.360> teams,<00:12:52.200> uh,<00:12:52.320> or<00:12:52.560> individual<00:12:53.080> leaders<00:12:53.440> on<00:12:53.600> one-on-ones,<00:12:54.520> uh,<00:12:54.960> spending<00:12:55.320> time<00:12:55.560> with<00:12:55.680> finance<00:12:56.240> and<00:12:56.480> and<00:12:56.760> and<00:12:56.960> our<00:12:57.200> and<00:12:57.320> our<00:12:57.520> people<00:12:57.800> and<00:12:57.920> culture<00:12:58.240> teams.

00:12:59.480 --> 00:13:07.920
Uh,<00:12:59.600> so,<00:12:59.839> it's<00:13:00.720> it's<00:13:01.040> it's<00:13:01.200> a<00:13:01.240> variety<00:13:01.839> of<00:13:02.040> of,<00:13:02.680> uh,<00:13:02.760> of<00:13:03.400> of<00:13:03.760> meetings<00:13:04.080> based<00:13:04.320> on<00:13:04.480> our<00:13:04.760> priorities<00:13:05.400> or<00:13:05.440> the<00:13:05.560> priorities<00:13:06.000> of<00:13:06.240> the<00:13:06.360> of<00:13:06.480> the<00:13:06.600> week<00:13:06.920> or<00:13:07.480> regular

00:13:07.920 --> 00:13:16.920
meetings.<00:13:08.680> So,<00:13:08.800> I<00:13:08.880> think<00:13:09.120> I<00:13:09.320> I<00:13:09.400> do<00:13:09.560> spend<00:13:09.839> a<00:13:09.880> lot<00:13:10.120> of<00:13:10.200> time,<00:13:11.480> um,<00:13:12.480> in<00:13:12.680> meetings<00:13:12.960> with<00:13:13.080> executives,<00:13:14.080> uh,<00:13:14.320> or<00:13:14.839> in<00:13:15.400> in<00:13:15.560> group<00:13:15.760> presentations,<00:13:16.800> uh,

00:13:16.920 --> 00:13:22.000
stand-ups,<00:13:17.600> check-ins.<00:13:18.560> And<00:13:18.720> then<00:13:18.839> there's<00:13:19.040> a<00:13:19.080> lot<00:13:19.320> of<00:13:19.480> like<00:13:19.680> I<00:13:19.760> find<00:13:19.960> myself<00:13:20.240> presenting<00:13:20.839> to<00:13:20.960> groups<00:13:21.240> a<00:13:21.320> lot,<00:13:21.760> you<00:13:21.839> know?

00:13:22.000 --> 00:13:24.720
Like,<00:13:22.720> I<00:13:23.040> last<00:13:23.320> week<00:13:23.480> I<00:13:23.520> did<00:13:23.680> a<00:13:23.760> town<00:13:24.000> hall.

00:13:24.720 --> 00:13:33.080
Um,<00:13:25.280> today,<00:13:26.120> uh,<00:13:26.240> we<00:13:26.600> are,<00:13:27.040> you<00:13:27.120> know,<00:13:27.240> today<00:13:27.520> we<00:13:27.680> announced<00:13:28.400> and<00:13:28.480> not<00:13:28.640> we<00:13:28.720> didn't<00:13:28.920> announce<00:13:29.240> today,<00:13:29.440> but<00:13:29.600> we<00:13:30.200> welcomed<00:13:30.680> our<00:13:30.800> new<00:13:31.040> chief<00:13:31.280> revenue<00:13:31.600> officer<00:13:32.120> and<00:13:32.280> so<00:13:32.960> we're

00:13:33.080 --> 00:13:41.880
doing<00:13:33.280> a<00:13:33.320> couple<00:13:33.600> fireside<00:13:34.160> chats<00:13:34.560> with<00:13:35.160> with<00:13:35.360> him<00:13:35.560> and<00:13:35.720> me<00:13:36.120> and<00:13:36.360> our<00:13:36.640> and<00:13:36.760> our<00:13:36.880> president<00:13:37.960> and,<00:13:38.760> uh,<00:13:39.000> we<00:13:39.080> did<00:13:39.280> one<00:13:39.400> in<00:13:39.480> the<00:13:39.560> morning<00:13:39.920> for<00:13:40.080> North<00:13:40.280> America<00:13:40.760> and<00:13:41.040> and<00:13:41.200> Europe

00:13:41.880 --> 00:13:50.040
and<00:13:42.000> then<00:13:42.120> we're<00:13:42.240> going<00:13:42.360> to<00:13:42.400> do<00:13:42.480> the<00:13:42.560> whole<00:13:42.720> thing<00:13:42.920> all<00:13:43.040> over<00:13:43.240> again,<00:13:44.280> um,<00:13:45.200> in<00:13:45.320> the<00:13:45.440> afternoon<00:13:45.960> for<00:13:46.400> Asia<00:13:46.640> Pacific,<00:13:47.120> you<00:13:47.240> know,<00:13:47.480> and<00:13:48.280> and<00:13:48.440> hopefully,<00:13:49.240> uh,<00:13:49.560> hopefully<00:13:49.840> they're

00:13:50.040 --> 00:13:54.960
as<00:13:50.240> good<00:13:50.400> as<00:13:50.520> each<00:13:50.720> other<00:13:51.120> despite,<00:13:51.840> you<00:13:51.920> know,<00:13:52.440> a<00:13:52.480> whole<00:13:52.760> day<00:13:53.200> days<00:13:53.400> worth<00:13:53.600> of<00:13:53.680> meetings<00:13:54.000> in<00:13:54.080> between.

00:13:54.960 --> 00:14:03.840
And,<00:13:55.600> uh,<00:13:55.920> either<00:13:56.200> we'll<00:13:56.320> be,<00:13:56.720> you<00:13:56.840> know,<00:13:56.960> delirious<00:13:57.600> and<00:13:57.720> great,<00:13:58.440> uh,<00:13:58.520> from<00:13:58.800> like<00:13:59.080> from<00:13:59.440> from<00:13:59.840> from<00:13:59.960> our<00:14:00.040> day<00:14:00.160> of<00:14:00.280> meetings<00:14:00.640> or<00:14:02.240> or<00:14:02.360> we'll<00:14:02.440> be<00:14:02.560> a<00:14:02.640> bit<00:14:02.800> rough<00:14:03.280> and

00:14:03.840 --> 00:14:06.960
uh,<00:14:05.080> But<00:14:05.200> yeah,<00:14:05.400> so<00:14:05.520> that<00:14:05.680> that's,<00:14:06.160> uh,<00:14:06.200> it's<00:14:06.360> like<00:14:06.520> it's<00:14:06.720> fun.

00:14:06.960 --> 00:14:11.720
It's<00:14:07.120> like<00:14:07.480> and<00:14:07.680> sometimes<00:14:08.000> in<00:14:08.120> the<00:14:08.240> evenings<00:14:08.720> there's,<00:14:09.080> you<00:14:09.160> know,<00:14:09.280> there's<00:14:09.840> there's<00:14:10.040> events,<00:14:10.400> there's<00:14:10.560> dinners.

00:14:11.720 --> 00:14:15.240
Um,<00:14:12.160> you<00:14:12.280> know,<00:14:12.640> there's<00:14:13.080> you<00:14:13.160> know,<00:14:13.280> meet<00:14:13.560> meeting<00:14:13.920> key<00:14:14.120> partners.

00:14:15.240 --> 00:14:18.160
But,<00:14:15.880> uh,<00:14:15.960> but<00:14:16.080> yeah,<00:14:16.320> it's<00:14:16.440> always<00:14:16.720> always<00:14:17.000> interesting.

00:14:18.160 --> 00:14:22.360
What<00:14:18.360> do<00:14:18.440> you<00:14:18.600> read<00:14:19.200> and<00:14:19.400> what<00:14:19.640> reading<00:14:19.920> recommendations<00:14:20.640> would<00:14:20.760> you<00:14:20.880> have<00:14:21.080> for<00:14:21.240> us?

00:14:22.360 --> 00:14:28.120
I<00:14:22.480> think,<00:14:23.200> um,<00:14:23.880> I<00:14:24.080> I<00:14:24.160> love<00:14:24.360> books<00:14:24.600> on<00:14:24.720> spirituality<00:14:25.480> and<00:14:25.600> reading<00:14:25.840> a<00:14:25.880> a<00:14:26.040> really<00:14:26.280> cool<00:14:26.440> book<00:14:26.600> called<00:14:26.840> On<00:14:27.000> Purpose.

00:14:28.120 --> 00:14:36.480
Um,<00:14:29.120> but,<00:14:29.920> uh,<00:14:31.040> I<00:14:31.560> I'd<00:14:31.760> say<00:14:31.960> for<00:14:32.120> business,<00:14:32.680> I<00:14:32.760> mean<00:14:32.920> there's<00:14:33.120> a<00:14:33.160> book<00:14:33.400> that<00:14:33.520> actually<00:14:33.760> I'd<00:14:33.839> like<00:14:34.000> to<00:14:34.120> reread<00:14:34.680> which<00:14:34.880> is<00:14:35.200> The<00:14:35.280> Hard<00:14:35.520> Thing<00:14:35.640> About<00:14:35.880> Hard<00:14:36.120> Things

00:14:36.480 --> 00:14:43.040
by<00:14:36.600> Ben<00:14:36.839> Horowitz<00:14:37.320> which<00:14:37.839> I<00:14:37.920> feel<00:14:38.200> is<00:14:38.360> a<00:14:38.400> great<00:14:39.160> business<00:14:39.560> book,<00:14:40.560> uh,<00:14:40.640> for<00:14:40.800> people<00:14:41.120> at<00:14:41.360> at<00:14:41.520> any<00:14:41.720> stage.

00:14:43.040 --> 00:14:47.120
Um,<00:14:44.080> I<00:14:44.200> think<00:14:44.440> that,<00:14:45.120> uh,<00:14:45.360> I<00:14:45.560> I<00:14:45.760> I'm<00:14:45.960> going<00:14:46.080> to<00:14:46.160> plug<00:14:46.400> my<00:14:46.560> own<00:14:46.760> books.

00:14:47.120 --> 00:14:50.240
I<00:14:47.160> mean,<00:14:47.880> Age<00:14:48.080> of<00:14:48.200> Union's<00:14:48.640> got<00:14:48.800> some<00:14:48.960> good<00:14:49.200> leadership<00:14:49.800> advice.

00:14:50.240 --> 00:14:55.760
It's<00:14:50.360> a<00:14:50.440> free<00:14:50.720> download<00:14:51.200> now.<00:14:51.800> You<00:14:51.839> can<00:14:51.960> get<00:14:52.120> it,<00:14:52.280> uh,<00:14:52.480> you<00:14:52.560> can<00:14:52.680> get<00:14:52.800> it<00:14:52.960> on,<00:14:53.440> um,<00:14:53.920> uh,<00:14:53.960> you<00:14:54.000> can<00:14:54.080> get<00:14:54.200> it<00:14:54.280> as<00:14:54.360> a<00:14:54.440> free<00:14:54.600> download.

00:14:55.760 --> 00:15:02.520
Uh,<00:14:55.839> and<00:14:55.920> I<00:14:55.960> just<00:14:56.120> published<00:14:56.440> a<00:14:56.480> new<00:14:56.600> book<00:14:56.760> called<00:14:56.920> Echoes<00:14:57.160> from<00:14:57.320> Eden<00:14:57.600> which<00:14:57.839> is<00:14:58.320> in<00:14:58.400> those<00:14:58.640> two<00:14:58.839> years<00:14:59.160> where<00:14:59.280> I<00:14:59.320> was<00:14:59.440> the<00:14:59.560> chairperson<00:15:00.880> donated<00:15:01.520> money<00:15:01.800> to<00:15:01.960> environmental

00:15:02.520 --> 00:15:10.720
causes<00:15:03.240> and,<00:15:03.920> um,<00:15:04.520> and,<00:15:05.000> uh,<00:15:05.080> visited,<00:15:06.080> uh,<00:15:06.240> all<00:15:06.440> of<00:15:06.480> those<00:15:06.720> projects<00:15:07.120> in<00:15:07.200> different<00:15:07.440> jungles<00:15:07.920> and<00:15:08.400> it<00:15:08.520> actually<00:15:08.839> taught<00:15:09.080> me<00:15:09.200> about<00:15:10.000> how<00:15:10.440> some<00:15:10.640> of

00:15:10.720 --> 00:15:19.280
these<00:15:11.240> conservation<00:15:11.800> projects<00:15:12.160> are<00:15:12.280> a<00:15:12.320> lot<00:15:12.520> like<00:15:12.760> startups,<00:15:14.120> uh,<00:15:14.200> and<00:15:14.480> and<00:15:14.760> how<00:15:15.480> you<00:15:15.640> can<00:15:16.120> create<00:15:16.760> individuals<00:15:17.240> can<00:15:17.400> create<00:15:17.839> incredible<00:15:18.280> change.

00:15:19.280 --> 00:15:23.800
Uh,<00:15:19.440> so<00:15:19.680> it's<00:15:20.200> not<00:15:20.400> necessarily<00:15:20.800> my<00:15:21.000> story,<00:15:21.280> it's<00:15:21.400> a<00:15:21.440> story<00:15:21.640> of<00:15:21.720> a<00:15:21.760> lot<00:15:21.880> of<00:15:21.960> heroes<00:15:22.360> on<00:15:22.480> the<00:15:22.560> ground.

00:15:23.800 --> 00:15:29.000
And<00:15:24.160> so<00:15:24.280> it<00:15:24.360> could<00:15:24.480> be<00:15:24.560> inspiring<00:15:25.080> for<00:15:25.200> business<00:15:25.520> people<00:15:25.960> and<00:15:26.240> and<00:15:27.320> I<00:15:27.360> would<00:15:27.560> recommend<00:15:27.880> that,<00:15:28.080> too.

00:15:29.000 --> 00:15:31.360
What<00:15:29.320> was<00:15:29.480> the<00:15:29.760> What<00:15:29.880> was<00:15:30.040> the<00:15:30.120> thinking<00:15:30.440> behind<00:15:30.680> writing<00:15:30.960> the<00:15:31.040> books?

00:15:31.360 --> 00:15:35.440
Like<00:15:31.560> what<00:15:32.120> What<00:15:32.280> was<00:15:32.400> that<00:15:32.560> like?<00:15:32.880> Give<00:15:33.040> us<00:15:33.160> a<00:15:33.200> sense<00:15:33.440> for<00:15:33.560> what<00:15:33.680> that<00:15:33.840> process<00:15:34.280> was<00:15:34.440> like.

00:15:35.440 --> 00:15:39.920
Yeah,<00:15:35.760> two<00:15:35.920> different<00:15:36.240> processes.<00:15:37.080> I<00:15:37.160> think<00:15:37.480> the<00:15:37.600> first<00:15:37.920> book<00:15:38.560> is<00:15:38.720> a<00:15:38.760> little<00:15:39.000> more<00:15:39.160> philosophical.

00:15:39.920 --> 00:15:46.640
Like<00:15:40.160> for<00:15:40.280> example,<00:15:41.080> there's<00:15:41.240> a<00:15:41.320> chapter<00:15:41.640> on<00:15:41.760> leadership<00:15:42.400> where<00:15:43.000> talking<00:15:43.320> about<00:15:43.520> what<00:15:43.640> I<00:15:43.720> think<00:15:43.880> is<00:15:43.960> important,<00:15:44.680> you<00:15:44.760> know,<00:15:44.880> for<00:15:45.040> me<00:15:45.200> as<00:15:45.360> a<00:15:45.400> leader.

00:15:46.640 --> 00:15:50.920
And<00:15:47.040> so<00:15:47.520> that<00:15:47.680> was<00:15:47.800> a<00:15:47.840> process<00:15:48.320> of<00:15:49.000> doing<00:15:49.280> a<00:15:49.360> lot<00:15:49.560> of<00:15:49.680> writing<00:15:50.000> in<00:15:50.120> more<00:15:50.360> in<00:15:50.480> the<00:15:50.560> mornings.

00:15:50.920 --> 00:15:59.240
I<00:15:51.000> got<00:15:51.600> I<00:15:51.680> got<00:15:51.880> advice<00:15:52.200> from<00:15:52.360> a<00:15:52.760> famous<00:15:53.080> Canadian<00:15:53.520> author<00:15:54.480> on<00:15:55.000> just<00:15:55.280> write<00:15:55.480> 500<00:15:55.960> words<00:15:56.360> before<00:15:57.040> you<00:15:57.160> speak<00:15:57.440> to<00:15:57.560> anybody<00:15:58.080> or<00:15:58.320> turn<00:15:58.640> on<00:15:59.120> your

00:15:59.240 --> 00:16:05.280
cell<00:15:59.480> phone<00:15:59.800> or<00:16:00.400> you<00:16:00.440> know,<00:16:00.560> turn<00:16:00.760> on<00:16:00.840> the<00:16:00.920> radio<00:16:01.280> or<00:16:01.680> the<00:16:01.800> TV<00:16:02.680> before<00:16:03.200> anything<00:16:03.560> pollutes<00:16:03.920> your<00:16:04.040> brain.

00:16:05.280 --> 00:16:08.560
But<00:16:05.480> you<00:16:05.560> know,<00:16:05.680> write<00:16:05.920> down<00:16:06.120> 500<00:16:06.520> words<00:16:06.720> and<00:16:06.800> often<00:16:07.000> you<00:16:07.080> can<00:16:07.160> get<00:16:07.240> to<00:16:07.360> a<00:16:07.400> thousand.

00:16:08.560 --> 00:16:16.360
And<00:16:08.880> you'll<00:16:09.040> find<00:16:09.320> that<00:16:09.440> these<00:16:09.680> fragments<00:16:10.200> are<00:16:10.240> the<00:16:10.360> clearest,<00:16:11.680> um,<00:16:12.520> you<00:16:12.640> know,<00:16:13.400> little<00:16:13.640> bits<00:16:13.880> of<00:16:14.000> thought<00:16:14.600> that<00:16:14.720> you<00:16:14.800> could<00:16:14.920> ever<00:16:15.120> come<00:16:15.320> up<00:16:15.480> with.

00:16:16.360 --> 00:16:22.880
I<00:16:16.520> always<00:16:16.720> thought<00:16:16.880> I<00:16:16.920> was<00:16:17.040> a<00:16:17.080> night<00:16:17.320> person.<00:16:17.640> I<00:16:17.720> when<00:16:17.880> I<00:16:17.920> was<00:16:18.040> building<00:16:18.360> the<00:16:18.440> original<00:16:18.760> Lightspeed,<00:16:19.680> you<00:16:19.760> know,<00:16:20.000> I<00:16:20.320> I<00:16:20.760> coded<00:16:21.160> till<00:16:21.360> 4:00<00:16:21.600> in<00:16:21.680> the<00:16:21.720> morning<00:16:22.160> for<00:16:22.280> 2<00:16:22.520> straight

00:16:22.880 --> 00:16:26.200
years,<00:16:23.600> right?<00:16:24.400> And<00:16:25.080> I<00:16:25.120> was<00:16:25.240> like,<00:16:25.440> "Oh,<00:16:25.520> I'm<00:16:25.640> a<00:16:25.680> night<00:16:25.880> person.

00:16:26.200 --> 00:16:30.200
That's<00:16:26.480> where<00:16:26.560> I'm<00:16:26.680> creative."<00:16:27.040> But<00:16:27.520> I<00:16:27.560> don't<00:16:27.760> think<00:16:27.880> it<00:16:27.960> works<00:16:28.160> that<00:16:28.280> way<00:16:28.400> for<00:16:28.560> writing,<00:16:29.000> at<00:16:29.080> least<00:16:29.280> not<00:16:29.440> for<00:16:29.560> me.

00:16:30.200 --> 00:16:36.200
I<00:16:30.240> think<00:16:30.400> the<00:16:30.520> clearest<00:16:31.160> mind<00:16:31.480> that<00:16:31.600> you<00:16:31.720> have<00:16:31.960> for<00:16:32.080> writing<00:16:32.480> is<00:16:32.600> really<00:16:33.480> in<00:16:33.720> the<00:16:33.800> morning<00:16:34.240> before<00:16:34.640> you<00:16:35.000> do<00:16:35.200> anything.

00:16:36.200 --> 00:16:44.360
And<00:16:36.360> then<00:16:36.560> so<00:16:36.720> I<00:16:36.800> did<00:16:36.960> that<00:16:37.200> for<00:16:37.360> a<00:16:37.400> year<00:16:38.839> and<00:16:38.960> then<00:16:39.640> and<00:16:39.760> then<00:16:39.880> from<00:16:40.080> those<00:16:40.280> fragments<00:16:40.880> I<00:16:41.160> wrote<00:16:41.360> a<00:16:41.400> draft<00:16:41.920> and<00:16:42.040> I<00:16:42.080> think<00:16:42.400> that<00:16:43.120> the<00:16:43.240> lesson<00:16:44.200> in

00:16:44.360 --> 00:16:49.480
writing<00:16:44.600> the<00:16:44.680> draft<00:16:45.120> was<00:16:46.080> you<00:16:46.240> know,<00:16:46.400> you<00:16:46.560> don't<00:16:46.760> need<00:16:46.880> to<00:16:46.960> be<00:16:47.040> in<00:16:47.120> the<00:16:47.240> perfect<00:16:47.880> situation<00:16:48.480> with<00:16:48.600> candles<00:16:49.120> or<00:16:49.200> whatever.

00:16:49.480 --> 00:16:57.839
I<00:16:49.560> found<00:16:50.160> the<00:16:50.240> best<00:16:50.560> place<00:16:50.920> to<00:16:51.680> actually<00:16:51.960> get<00:16:52.160> some<00:16:52.320> work<00:16:52.520> done<00:16:52.760> was<00:16:52.880> actually<00:16:53.200> waiting<00:16:53.480> in<00:16:53.560> an<00:16:53.680> air<00:16:54.080> airport<00:16:54.520> lobby<00:16:54.960> or<00:16:55.720> airport<00:16:56.080> lounge<00:16:56.440> or<00:16:56.680> you<00:16:56.760> know,<00:16:56.920> in<00:16:57.080> a<00:16:57.200> in<00:16:57.320> a<00:16:57.360> cramped

00:16:57.839 --> 00:17:03.839
plane<00:16:58.920> where<00:16:59.080> you<00:16:59.120> have<00:16:59.240> no<00:16:59.440> choice<00:16:59.839> but<00:17:00.080> to<00:17:00.680> you<00:17:00.760> know,<00:17:01.200> to<00:17:01.960> to<00:17:02.080> concentrate<00:17:02.800> and<00:17:03.040> and<00:17:03.200> write.

00:17:03.839 --> 00:17:06.600
And<00:17:03.960> then<00:17:04.079> finally,<00:17:04.640> you<00:17:04.720> know,<00:17:04.880> editing<00:17:05.240> and<00:17:05.360> design<00:17:05.800> was<00:17:05.920> like<00:17:06.040> another<00:17:06.360> year.

00:17:06.600 --> 00:17:13.760
So<00:17:06.680> that<00:17:06.800> was<00:17:06.880> like<00:17:07.000> a<00:17:07.040> three-year<00:17:07.439> project.<00:17:08.360> Um,<00:17:08.720> this<00:17:08.920> last<00:17:09.319> book<00:17:09.600> Echoes<00:17:09.839> from<00:17:10.000> Midnight<00:17:10.319> I<00:17:10.360> co-authored<00:17:11.680> and<00:17:11.800> since<00:17:12.040> they<00:17:12.120> were<00:17:12.240> a<00:17:12.280> lot<00:17:12.560> it's<00:17:12.720> a<00:17:12.760> lot<00:17:12.959> more<00:17:13.079> of<00:17:13.160> a<00:17:13.199> narrative,

00:17:13.760 --> 00:17:22.079
it's<00:17:13.880> like<00:17:14.000> a<00:17:14.079> travel<00:17:14.560> adventure.<00:17:15.000> It's<00:17:15.199> like<00:17:16.280> you<00:17:16.400> know,<00:17:17.199> him<00:17:17.400> and<00:17:17.520> I<00:17:17.640> would<00:17:17.880> work<00:17:18.079> on<00:17:18.199> chapters<00:17:18.640> he'd<00:17:18.839> interview<00:17:19.199> a<00:17:19.280> bunch<00:17:19.480> of<00:17:19.560> people<00:17:19.880> on<00:17:20.280> the<00:17:20.400> trip<00:17:20.640> with<00:17:20.800> me<00:17:21.760> interview

00:17:22.079 --> 00:17:30.760
with<00:17:22.280> me<00:17:22.439> and<00:17:22.640> so<00:17:22.760> that<00:17:22.959> was<00:17:23.079> a<00:17:23.160> faster<00:17:23.560> process<00:17:24.120> and<00:17:25.120> and<00:17:25.839> he's<00:17:25.959> a<00:17:26.000> better<00:17:26.240> narrative<00:17:26.600> writer<00:17:26.920> than<00:17:27.160> I<00:17:27.280> am<00:17:27.439> but<00:17:27.720> they're<00:17:27.880> my<00:17:28.040> stories<00:17:28.680> so<00:17:30.040> it's<00:17:30.280> like

00:17:30.760 --> 00:17:34.920
it's<00:17:30.880> about<00:17:31.360> it<00:17:31.440> took<00:17:31.560> about<00:17:31.760> a<00:17:31.800> year<00:17:31.920> and<00:17:32.000> a<00:17:32.040> half.<00:17:33.280> What<00:17:33.480> makes<00:17:33.720> a<00:17:33.800> great<00:17:34.080> leader<00:17:34.440> to<00:17:34.640> you?

00:17:34.920 --> 00:17:44.000
Like<00:17:35.160> you've<00:17:35.320> been<00:17:35.440> a<00:17:35.520> leader<00:17:36.080> and<00:17:36.320> incredible<00:17:36.800> leader<00:17:37.760> for<00:17:38.160> 20<00:17:38.480> years<00:17:38.760> like<00:17:38.960> what<00:17:39.360> and<00:17:39.520> what<00:17:39.640> have<00:17:39.800> you<00:17:39.960> seen<00:17:40.280> what<00:17:40.440> other<00:17:40.680> leaders<00:17:41.240> inspire<00:17:41.760> you?

00:17:44.000 --> 00:17:51.640
I<00:17:44.120> think<00:17:44.360> it's<00:17:45.080> it's<00:17:45.240> really<00:17:45.480> important<00:17:46.680> that<00:17:46.920> as<00:17:47.080> a<00:17:47.120> leader<00:17:48.400> you're<00:17:48.800> not<00:17:48.920> trying<00:17:49.080> to<00:17:49.160> always<00:17:49.360> be<00:17:49.440> the<00:17:49.560> loudest<00:17:49.960> person<00:17:50.200> in<00:17:50.280> the<00:17:50.400> room<00:17:50.720> like<00:17:50.960> that<00:17:51.200> that's<00:17:51.400> doing<00:17:51.560> the

00:17:51.640 --> 00:18:00.320
most<00:17:51.880> talking<00:17:52.320> I<00:17:52.360> think<00:17:53.200> lead<00:17:54.040> as<00:17:54.200> a<00:17:54.280> leader<00:17:55.120> it's<00:17:55.320> might<00:17:55.560> maybe<00:17:56.160> maybe<00:17:56.520> maybe<00:17:56.720> feel<00:17:56.920> counterintuitive<00:17:58.080> from<00:17:58.280> what<00:17:58.440> we<00:17:58.680> understand<00:17:59.600> from<00:17:59.960> type

00:18:00.320 --> 00:18:07.960
A<00:18:00.440> leadership<00:18:01.800> listening<00:18:02.520> I<00:18:02.560> think<00:18:02.760> is<00:18:02.920> super<00:18:03.240> super<00:18:03.520> important<00:18:04.120> you<00:18:04.160> know<00:18:04.320> like<00:18:04.520> if<00:18:04.640> you<00:18:04.720> want<00:18:04.840> to<00:18:04.920> get<00:18:05.040> people's<00:18:05.360> buying<00:18:05.760> you<00:18:05.840> have<00:18:05.960> to<00:18:06.120> you<00:18:06.200> have<00:18:06.320> to<00:18:06.400> hear<00:18:06.680> them<00:18:07.480> and

00:18:07.960 --> 00:18:15.000
then<00:18:08.080> they'll<00:18:08.240> follow<00:18:08.600> you<00:18:08.960> you<00:18:09.040> know<00:18:09.200> like<00:18:09.400> no<00:18:09.480> matter<00:18:09.800> even<00:18:10.040> if<00:18:10.160> the<00:18:10.240> decision<00:18:10.840> is<00:18:11.120> is<00:18:11.280> something<00:18:11.640> different<00:18:12.000> from<00:18:12.120> what<00:18:12.320> they<00:18:12.440> thought<00:18:13.280> this<00:18:13.480> is<00:18:13.600> the<00:18:13.720> way<00:18:14.720> you<00:18:14.800> know

00:18:15.000 --> 00:18:23.640
get<00:18:15.160> followership<00:18:16.120> and<00:18:16.360> of<00:18:16.440> course<00:18:17.480> a<00:18:17.560> lot<00:18:17.760> of<00:18:17.880> decisions<00:18:18.440> have<00:18:18.640> to<00:18:18.720> be<00:18:18.840> adapted<00:18:19.480> as<00:18:19.680> they<00:18:20.000> go<00:18:20.200> into<00:18:20.440> reality<00:18:20.920> and<00:18:21.000> so<00:18:21.120> you<00:18:21.200> need<00:18:21.400> those<00:18:21.600> people<00:18:22.480> to<00:18:22.560> help<00:18:22.800> you<00:18:22.920> iterate

00:18:23.640 --> 00:18:31.920
you<00:18:23.720> know<00:18:23.920> like<00:18:24.720> being<00:18:24.920> a<00:18:24.960> dictator<00:18:25.640> is<00:18:26.040> is<00:18:26.160> not<00:18:26.320> going<00:18:26.440> to<00:18:26.520> help<00:18:26.680> you<00:18:26.760> be<00:18:26.880> a<00:18:26.920> great<00:18:27.160> leader<00:18:27.720> right<00:18:28.080> so<00:18:28.160> that's<00:18:28.720> number<00:18:29.000> one<00:18:29.320> number<00:18:29.520> two<00:18:29.760> is<00:18:29.880> to<00:18:30.000> share<00:18:30.320> ownership<00:18:31.200> I<00:18:31.280> think

00:18:31.920 --> 00:18:40.120
being<00:18:32.240> helping<00:18:32.600> people,<00:18:33.720> um,<00:18:34.880> be<00:18:35.000> autonomous<00:18:35.520> and<00:18:35.920> independent<00:18:37.160> supporting<00:18:37.800> them<00:18:38.720> but<00:18:38.880> also<00:18:39.360> supporting<00:18:39.800> like<00:18:40.000> when

00:18:40.120 --> 00:18:47.960
they<00:18:40.280> succeed<00:18:40.720> but<00:18:40.840> also<00:18:41.680> you<00:18:41.760> know<00:18:42.400> coming<00:18:42.720> in<00:18:43.080> and<00:18:43.440> being<00:18:43.600> supportive<00:18:44.080> when<00:18:44.560> when<00:18:44.680> they're<00:18:45.000> succeeding<00:18:45.920> I<00:18:46.040> think<00:18:46.240> is<00:18:46.360> an<00:18:46.600> is<00:18:46.720> an<00:18:46.800> important<00:18:47.160> way<00:18:47.320> to<00:18:47.440> getting<00:18:47.680> people

00:18:47.960 --> 00:18:55.840
to<00:18:48.080> feeling<00:18:49.080> like<00:18:49.360> owners<00:18:49.720> of<00:18:49.800> the<00:18:49.880> business<00:18:50.320> themselves<00:18:50.960> and<00:18:51.080> I<00:18:51.120> think<00:18:51.360> we<00:18:51.440> have<00:18:51.840> a<00:18:51.960> really<00:18:52.320> good<00:18:52.920> sense<00:18:53.240> of<00:18:53.320> that<00:18:53.520> at<00:18:53.640> Lightspeed<00:18:54.640> and<00:18:54.760> then<00:18:54.920> finally<00:18:55.360> I<00:18:55.400> think<00:18:55.760> you

00:18:55.840 --> 00:19:04.320
know<00:18:55.960> like<00:18:56.400> you<00:18:56.480> just<00:18:56.680> got<00:18:56.800> to<00:18:56.880> make<00:18:57.080> it<00:18:57.200> happen<00:18:57.560> you<00:18:57.640> got<00:18:57.760> to<00:18:57.840> make<00:18:58.040> it<00:18:58.200> happen,<00:18:59.080> um,<00:19:00.080> at<00:19:00.320> at<00:19:00.480> pace<00:19:01.520> but<00:19:02.240> I<00:19:02.480> we<00:19:02.640> have<00:19:02.880> like<00:19:03.040> a<00:19:03.080> lot<00:19:03.280> of<00:19:03.440> make<00:19:03.760> it<00:19:03.880> statements

00:19:04.320 --> 00:19:10.960
there's<00:19:04.440> a<00:19:04.520> few<00:19:05.160> value<00:19:05.520> statements<00:19:05.800> that<00:19:05.880> we<00:19:05.920> have<00:19:06.040> at<00:19:06.080> Lightspeed<00:19:06.800> one<00:19:06.920> of<00:19:07.000> them<00:19:07.120> is<00:19:07.200> make<00:19:07.400> it<00:19:07.480> happen<00:19:08.080> but<00:19:08.440> but<00:19:08.680> a<00:19:08.800> counter<00:19:09.120> balance<00:19:09.440> to<00:19:09.480> that<00:19:09.640> is<00:19:09.760> make<00:19:09.960> it<00:19:10.080> matter<00:19:10.840> like

00:19:10.960 --> 00:19:13.640
you<00:19:11.040> can<00:19:11.160> do<00:19:11.280> a<00:19:11.360> whole<00:19:11.560> bunch<00:19:11.800> of<00:19:11.880> things<00:19:12.200> rapidly<00:19:12.720> that<00:19:12.840> don't<00:19:13.040> matter.

00:19:13.640 --> 00:19:18.400
That's<00:19:13.880> not<00:19:14.040> valuable,<00:19:14.720> right?<00:19:15.040> So,<00:19:15.800> make<00:19:16.000> it<00:19:16.120> happen<00:19:16.400> but<00:19:16.560> make<00:19:16.720> it<00:19:16.840> matter.

00:19:18.400 --> 00:19:20.200
That's<00:19:19.080> I<00:19:19.160> love<00:19:19.440> that.<00:19:19.760> Make<00:19:19.920> it<00:19:20.040> happen.

00:19:20.200 --> 00:19:26.040
<00:19:20.412> You<00:19:20.624> know,<00:19:20.836> the<00:19:21.047> couple<00:19:21.259> of<00:19:21.471> the<00:19:21.683> other<00:19:21.895> ones<00:19:22.107> that<00:19:22.319> we<00:19:22.530> have<00:19:22.742> Lightspeed<00:19:22.954> are<00:19:23.166> make<00:19:23.378> it<00:19:23.590> human,<00:19:23.801> make<00:19:24.013> it<00:19:24.225> together,<00:19:24.437> make<00:19:24.649> it<00:19:24.861> about<00:19:25.073> the<00:19:25.284> customer,<00:19:25.496> and<00:19:25.708> make<00:19:25.920> it

00:19:26.040 --> 00:19:34.960
data-driven.<00:19:26.720> Like<00:19:26.920> those<00:19:27.160> are<00:19:27.880> Those<00:19:28.080> I<00:19:28.120> think<00:19:28.360> cover<00:19:28.720> a<00:19:28.840> lot<00:19:29.240> of<00:19:29.360> like<00:19:29.600> how<00:19:29.840> we<00:19:30.120> frame<00:19:30.560> decisions<00:19:31.840> and<00:19:31.960> values<00:19:32.560> and,<00:19:33.240> um,<00:19:33.280> I<00:19:33.320> think<00:19:33.560> we<00:19:33.680> all<00:19:33.840> kind<00:19:34.040> of

00:19:34.960 --> 00:19:39.440
we<00:19:35.120> we<00:19:35.240> we<00:19:35.760> we<00:19:36.000> think<00:19:36.240> about<00:19:36.480> those<00:19:36.800> when<00:19:36.920> we,<00:19:37.560> you<00:19:37.640> know,<00:19:37.760> when<00:19:37.880> we<00:19:38.040> operate.

00:19:39.440 --> 00:19:41.680
Yeah,<00:19:39.720> that's<00:19:40.000> beautiful,<00:19:40.440> man.<00:19:40.720> I<00:19:40.800> love<00:19:41.040> that.

00:19:41.680 --> 00:19:45.080
Uh,<00:19:41.760> give<00:19:41.960> me<00:19:42.040> a<00:19:42.080> sense<00:19:42.280> for<00:19:42.520> Canada.<00:19:43.160> Like<00:19:43.400> what<00:19:43.560> is<00:19:43.760> the<00:19:44.240> ecosystem<00:19:44.840> like?

00:19:45.080 --> 00:19:47.440
What<00:19:45.200> is<00:19:45.320> it<00:19:45.440> like<00:19:45.680> to<00:19:45.800> build<00:19:46.080> there<00:19:46.440> versus<00:19:46.800> the<00:19:46.960> US?

00:19:47.440 --> 00:19:51.640
And<00:19:47.760> you<00:19:47.840> like<00:19:48.040> give<00:19:48.200> us<00:19:48.320> a<00:19:48.360> sense<00:19:48.600> for<00:19:48.720> that.<00:19:49.600> Yeah,<00:19:49.760> I<00:19:49.800> mean,<00:19:50.040> we're<00:19:50.200> a<00:19:50.240> really<00:19:50.480> global<00:19:50.840> company.

00:19:51.640 --> 00:19:56.760
Out<00:19:51.800> of<00:19:51.880> our<00:19:52.000> 3,500<00:19:52.600> people,<00:19:52.840> I'd<00:19:53.000> say<00:19:53.720> say<00:19:53.880> 900<00:19:54.440> are<00:19:54.520> in<00:19:54.640> Canada<00:19:55.000> or<00:19:55.080> 900<00:19:55.480> or<00:19:55.560> 1,000.

00:19:56.760 --> 00:19:59.760
Um,<00:19:57.160> I<00:19:57.240> think<00:19:57.400> it's<00:19:57.520> a<00:19:57.600> great<00:19:57.800> place<00:19:58.160> to<00:19:58.360> build<00:19:58.680> a<00:19:58.720> global<00:19:59.000> company<00:19:59.320> from.

00:19:59.760 --> 00:20:02.440
You<00:19:59.800> know,<00:19:59.920> I<00:20:00.000> think<00:20:00.280> we're<00:20:00.920> comfortable<00:20:01.440> with<00:20:01.560> multiple<00:20:01.920> languages.

00:20:02.440 --> 00:20:07.120
We're<00:20:02.560> here<00:20:02.720> in<00:20:02.800> Montreal<00:20:03.200> where<00:20:03.320> people<00:20:03.560> speak<00:20:04.360> French<00:20:04.760> and<00:20:05.160> many<00:20:05.400> other<00:20:05.560> languages.

00:20:07.120 --> 00:20:13.760
Don't<00:20:07.360> think<00:20:07.720> we<00:20:08.720> I<00:20:08.800> think<00:20:08.960> we<00:20:09.080> work<00:20:09.320> well<00:20:09.560> with,<00:20:10.360> uh,<00:20:10.440> you<00:20:10.560> know,<00:20:10.800> with<00:20:11.000> the<00:20:11.200> with<00:20:11.360> the<00:20:11.480> US,<00:20:12.320> with<00:20:12.640> with<00:20:12.840> Europe,<00:20:13.240> with<00:20:13.440> Asia.

00:20:13.760 --> 00:20:21.160
Like<00:20:14.320> it's<00:20:14.520> a<00:20:14.640> it's<00:20:14.880> a<00:20:15.000> it's<00:20:15.200> a<00:20:15.600> it's<00:20:15.760> a<00:20:15.800> country<00:20:16.080> that<00:20:16.360> that,<00:20:17.400> um,<00:20:17.680> has<00:20:17.920> lots<00:20:18.160> of<00:20:18.280> great<00:20:18.560> connections<00:20:19.080> and<00:20:19.200> allies<00:20:20.080> and<00:20:20.400> well-regarded.

00:20:21.160 --> 00:20:30.040
And<00:20:21.280> I<00:20:21.360> think,<00:20:22.080> um,<00:20:23.200> one<00:20:23.440> thing<00:20:23.600> that<00:20:23.720> we've<00:20:24.360> the<00:20:24.600> done<00:20:24.840> successfully<00:20:25.520> as<00:20:25.640> a<00:20:25.680> Canadian<00:20:26.080> company<00:20:26.480> is<00:20:26.640> that<00:20:26.800> when<00:20:26.960> we've<00:20:27.160> bought<00:20:27.440> companies<00:20:27.920> and<00:20:28.520> bought<00:20:28.720> more<00:20:28.880> than<00:20:29.040> a<00:20:29.120> dozen,

00:20:30.040 --> 00:20:32.800
is<00:20:30.400> have<00:20:30.680> those<00:20:31.360> companies<00:20:31.920> add<00:20:32.160> to<00:20:32.240> your<00:20:32.400> culture.

00:20:32.800 --> 00:20:36.560
We're<00:20:32.880> not<00:20:33.040> trying<00:20:33.200> to<00:20:33.280> create<00:20:33.520> a<00:20:33.560> monoculture.<00:20:34.680> So,<00:20:34.800> it<00:20:34.880> is<00:20:35.000> very<00:20:35.240> much<00:20:35.480> the<00:20:35.600> Canadian<00:20:36.080> model.

00:20:36.560 --> 00:20:41.200
You<00:20:36.680> know,<00:20:36.800> it's<00:20:36.960> like<00:20:37.080> a<00:20:37.320> it's<00:20:37.480> like<00:20:37.600> a<00:20:38.080> mosaic<00:20:38.680> as<00:20:38.800> opposed<00:20:39.160> to<00:20:39.840> necessarily<00:20:40.480> a<00:20:40.520> melting<00:20:40.880> pot.

00:20:41.200 --> 00:20:44.040
It's<00:20:41.520> it's,<00:20:41.880> uh,<00:20:42.440> it's<00:20:42.680> how<00:20:42.880> can<00:20:43.040> everything<00:20:43.400> be<00:20:43.560> additive?

00:20:44.040 --> 00:20:48.120
And<00:20:44.760> and<00:20:44.880> I<00:20:44.920> think<00:20:45.160> that<00:20:45.280> that's<00:20:45.720> like<00:20:45.960> very<00:20:46.560> very<00:20:46.840> Canadian.

00:20:48.120 --> 00:20:55.120
Yeah,<00:20:48.400> for<00:20:48.600> sure.<00:20:49.200> As<00:20:49.400> you<00:20:49.480> think<00:20:49.680> about<00:20:49.960> like<00:20:50.240> you<00:20:50.440> you<00:20:50.480> mentioned<00:20:50.760> Terra<00:20:50.960> earlier<00:20:51.800> on<00:20:52.040> and<00:20:52.160> just<00:20:52.320> kind<00:20:52.440> of<00:20:52.520> like<00:20:52.640> the<00:20:52.760> economic<00:20:53.200> uncertainty<00:20:53.680> that<00:20:53.840> kind<00:20:54.080> of<00:20:54.600> defined

00:20:55.120 --> 00:20:59.320
this<00:20:55.320> year,<00:20:56.160> how<00:20:56.280> are<00:20:56.400> you<00:20:56.760> thinking<00:20:57.120> about<00:20:57.920> 2026?

00:20:59.320 --> 00:21:03.480
What<00:20:59.600> what<00:20:59.760> is<00:20:59.880> kind<00:21:00.040> of<00:21:00.080> the<00:21:00.200> economic<00:21:00.680> outlook?

00:21:03.480 --> 00:21:10.160
You<00:21:03.560> know,<00:21:03.720> we<00:21:03.840> see<00:21:04.080> consumer<00:21:04.600> sentiment,<00:21:05.360> you<00:21:05.440> know,<00:21:05.680> kind<00:21:05.920> of,<00:21:06.240> uh,<00:21:06.320> ebb<00:21:06.520> and<00:21:06.640> flow,<00:21:07.920> uh,<00:21:09.120> throughout<00:21:09.480> the<00:21:09.600> year.

00:21:10.160 --> 00:21:16.120
You<00:21:10.240> know,<00:21:10.560> the<00:21:10.680> middle<00:21:11.040> part<00:21:11.240> of<00:21:11.320> this<00:21:11.480> year<00:21:11.600> has<00:21:11.720> been<00:21:11.880> very,<00:21:12.760> uh,<00:21:13.040> been<00:21:13.640> been<00:21:13.840> pretty<00:21:14.120> strong<00:21:15.040> in<00:21:15.120> terms<00:21:15.320> of<00:21:15.360> consumer<00:21:15.720> sentiment.

00:21:16.120 --> 00:21:22.320
There's<00:21:16.240> been<00:21:16.400> a<00:21:16.440> lot<00:21:16.640> of<00:21:16.720> buying.<00:21:17.320> We<00:21:17.440> have<00:21:17.680> seen,<00:21:18.160> I<00:21:18.280> think,<00:21:19.400> evidence<00:21:20.200> of<00:21:20.600> a<00:21:20.680> K-shaped<00:21:21.320> economy,<00:21:21.960> right?

00:21:22.320 --> 00:21:31.160
So,<00:21:23.600> because<00:21:23.960> we<00:21:24.120> do,<00:21:25.320> you<00:21:25.400> know,<00:21:25.960> higher-end<00:21:26.520> restaurants<00:21:27.160> in<00:21:27.400> in<00:21:27.560> Europe<00:21:28.160> and,<00:21:29.160> uh,<00:21:30.000> not<00:21:30.320> exclusively,

00:21:31.160 --> 00:21:35.920
but<00:21:31.280> a<00:21:31.320> lot<00:21:31.880> of<00:21:32.280> high-value<00:21:33.040> inventory,

00:21:35.920 --> 00:21:40.120
we're<00:21:36.120> mostly<00:21:36.520> selling<00:21:36.840> to<00:21:36.960> people<00:21:37.400> that<00:21:37.560> are<00:21:37.880> doing<00:21:38.280> traditionally<00:21:38.800> well<00:21:39.080> in<00:21:39.200> this<00:21:39.360> economy,<00:21:39.880> right?

00:21:40.120 --> 00:21:42.440
Like<00:21:40.240> it's<00:21:40.320> a<00:21:40.400> K-shaped<00:21:40.920> economy,<00:21:41.280> a<00:21:41.320> lot<00:21:41.480> of<00:21:41.560> people<00:21:41.800> say.

00:21:42.440 --> 00:21:50.920
The<00:21:42.560> folks<00:21:42.960> that<00:21:43.240> are<00:21:43.480> really<00:21:43.800> struggling<00:21:44.280> with<00:21:44.360> their<00:21:44.480> grocery<00:21:44.920> bill<00:21:45.400> and<00:21:45.680> and,<00:21:46.040> uh,<00:21:46.160> and<00:21:46.440> and<00:21:46.600> gas,<00:21:47.600> um,<00:21:48.520> are<00:21:48.680> maybe<00:21:49.080> not<00:21:49.320> necessarily<00:21:49.960> shopping<00:21:50.640> at

00:21:50.920 --> 00:21:55.080
at<00:21:51.000> the<00:21:51.120> same<00:21:51.480> rate<00:21:51.920> at<00:21:52.240> light<00:21:52.520> speed<00:21:53.200> at<00:21:53.400> businesses<00:21:53.840> running<00:21:54.120> light<00:21:54.320> speed.

00:21:55.080 --> 00:22:04.160
You<00:21:55.120> know,<00:21:55.360> it's<00:21:56.080> it's,<00:21:56.560> uh,<00:21:56.720> it's<00:21:57.080> or<00:21:57.280> or<00:21:57.440> doing,<00:21:57.880> you<00:21:57.960> know,<00:21:58.240> have<00:21:58.400> less<00:21:58.600> disposable<00:21:59.080> income<00:21:59.440> to<00:21:59.680> to<00:21:59.800> spend<00:22:00.120> it<00:22:00.600> at<00:22:00.880> on<00:22:01.040> on,<00:22:01.520> you<00:22:01.600> know,<00:22:01.880> luxury<00:22:03.560> retail

00:22:04.160 --> 00:22:09.000
and,<00:22:04.600> uh,<00:22:04.680> and<00:22:04.840> hospitality.<00:22:06.000> Not<00:22:06.200> necessarily<00:22:06.720> luxury,<00:22:07.080> but<00:22:07.200> it's<00:22:07.360> like<00:22:07.480> higher-end,<00:22:08.040> right?

00:22:09.000 --> 00:22:18.160
So,<00:22:09.760> um,<00:22:10.360> so<00:22:10.480> the<00:22:10.560> businesses<00:22:11.080> that<00:22:11.240> we<00:22:11.360> serve<00:22:12.520> are,<00:22:13.280> uh,<00:22:13.400> in<00:22:13.560> this<00:22:13.720> economy,<00:22:14.960> uh,<00:22:15.640> they're<00:22:15.960> they're<00:22:16.080> still,<00:22:16.600> you<00:22:16.680> know,<00:22:16.880> as<00:22:17.840> Q1

00:22:18.160 --> 00:22:20.480
and<00:22:18.280> Q2<00:22:18.560> of<00:22:18.640> this<00:22:18.840> year,<00:22:19.600> doing<00:22:19.840> well.

00:22:20.480 --> 00:22:28.280
Um,<00:22:22.120> but,<00:22:22.320> you<00:22:22.400> know<00:22:22.520> what,<00:22:22.760> you<00:22:22.840> know,<00:22:23.000> if<00:22:23.120> the<00:22:23.280> if<00:22:23.440> the<00:22:23.520> economy<00:22:23.960> goes<00:22:24.200> the<00:22:24.280> other<00:22:24.440> direction<00:22:24.920> and<00:22:25.040> that<00:22:25.280> part<00:22:25.440> of<00:22:25.520> the<00:22:26.000> that<00:22:26.320> part<00:22:26.680> of<00:22:26.800> the<00:22:27.080> of<00:22:27.160> the<00:22:27.240> population<00:22:27.880> doesn't

00:22:28.280 --> 00:22:30.720
do<00:22:28.440> as<00:22:28.600> well,<00:22:29.240> can<00:22:29.480> also<00:22:29.760> go<00:22:29.880> the<00:22:30.040> other<00:22:30.160> direction.

00:22:30.720 --> 00:22:38.640
It's<00:22:30.982> hard<00:22:31.244> to<00:22:31.506> say.<00:22:31.768> It's<00:22:32.030> hard<00:22:32.292> to<00:22:32.554> say<00:22:32.817> how<00:22:33.079> things<00:22:33.341> are<00:22:33.603> going<00:22:33.865> to<00:22:34.127> trend<00:22:34.389> because<00:22:34.651> there's<00:22:34.913> a<00:22:35.175> lot<00:22:35.437> of<00:22:35.699> things<00:22:35.961> that<00:22:36.223> you<00:22:36.486> hear<00:22:36.748> that<00:22:37.010> are,<00:22:37.272> um,<00:22:37.534> that<00:22:37.796> are<00:22:38.058> mixed,<00:22:38.320> right?

00:22:38.640 --> 00:22:45.120
You<00:22:38.720> know,<00:22:38.840> it's<00:22:39.040> a<00:22:39.280> you<00:22:39.400> know,<00:22:39.480> like<00:22:39.680> jobs<00:22:40.120> are,<00:22:40.640> but<00:22:40.760> you<00:22:40.840> know,<00:22:41.840> uh,<00:22:42.200> the<00:22:42.320> stock<00:22:42.560> market's<00:22:42.880> doing<00:22:43.080> well,<00:22:43.320> but<00:22:43.560> like<00:22:43.800> jobs<00:22:44.120> are<00:22:44.200> softening.

00:22:45.120 --> 00:22:48.080
So,<00:22:45.360> it's,<00:22:45.760> uh,<00:22:46.280> we'll<00:22:46.440> see.<00:22:46.880> It's<00:22:46.960> TBD.

00:22:48.080 --> 00:22:55.720
Yeah.<00:22:48.960> Uh,<00:22:49.160> finally,<00:22:49.560> we<00:22:49.720> end<00:22:49.920> every<00:22:50.160> interview<00:22:50.440> with<00:22:50.560> the<00:22:50.640> same<00:22:50.880> question,<00:22:51.520> and<00:22:51.680> that<00:22:51.920> is<00:22:52.120> at<00:22:52.320> CEO.com,<00:22:53.240> we<00:22:53.400> believe<00:22:53.680> the<00:22:53.800> chances<00:22:54.200> one<00:22:54.480> gives<00:22:55.000> is<00:22:55.120> just<00:22:55.320> as<00:22:55.400> important

00:22:55.720 --> 00:23:02.760
as<00:22:55.840> the<00:22:55.920> chances<00:22:56.320> one<00:22:56.520> takes.<00:22:57.560> When<00:22:57.800> you<00:22:57.920> hear<00:22:58.160> that,<00:22:58.440> who<00:22:58.600> gave<00:22:58.840> you<00:22:58.960> a<00:22:59.000> chance<00:22:59.320> to<00:22:59.440> get<00:22:59.560> you<00:22:59.680> to<00:22:59.800> where<00:22:59.960> you<00:23:00.120> are<00:23:00.240> today?

00:23:02.760 --> 00:23:11.440
I<00:23:02.880> I'd<00:23:03.000> have<00:23:03.120> to<00:23:03.200> I'd<00:23:03.360> have<00:23:03.520> to<00:23:03.600> give<00:23:03.720> credit<00:23:04.000> to<00:23:04.080> my<00:23:04.200> father,<00:23:04.800> you<00:23:04.920> know,<00:23:05.160> he<00:23:06.720> he<00:23:06.920> really<00:23:07.160> invested<00:23:07.960> in<00:23:09.640> getting<00:23:09.880> me<00:23:10.680> almost<00:23:11.120> any

00:23:11.440 --> 00:23:16.200
piece<00:23:11.680> of<00:23:11.760> computer<00:23:12.160> equipment<00:23:12.680> that<00:23:12.920> that<00:23:13.200> I<00:23:13.320> wanted<00:23:13.840> growing<00:23:14.200> up<00:23:14.400> and<00:23:14.520> I<00:23:14.560> was<00:23:14.680> a<00:23:14.800> really<00:23:15.160> huge<00:23:15.480> nerd.

00:23:16.200 --> 00:23:21.960
It's<00:23:16.320> like,<00:23:16.560> you<00:23:16.640> know,<00:23:16.760> at<00:23:16.880> 13<00:23:17.400> I<00:23:17.480> was<00:23:18.120> working<00:23:18.520> with<00:23:18.880> my<00:23:19.200> with<00:23:19.440> my<00:23:19.520> dad's<00:23:19.880> bosses<00:23:20.320> son<00:23:21.000> at<00:23:21.120> his<00:23:21.320> startup.

00:23:21.960 --> 00:23:25.520
So,<00:23:22.120> I<00:23:22.160> was<00:23:22.280> like<00:23:22.400> apprenticing<00:23:22.920> at<00:23:23.000> a<00:23:23.040> startup<00:23:23.440> at<00:23:23.760> between<00:23:24.000> 13<00:23:24.360> and<00:23:24.480> 15.

00:23:25.520 --> 00:23:33.440
Um,<00:23:26.000> and<00:23:26.240> you<00:23:26.320> know,<00:23:26.400> we<00:23:26.480> didn't<00:23:26.600> have<00:23:26.720> a<00:23:26.760> lot<00:23:26.920> of<00:23:26.960> money.<00:23:27.120> My<00:23:27.240> parents<00:23:27.480> were<00:23:27.560> refugees,<00:23:28.160> but<00:23:28.280> my<00:23:28.360> dad<00:23:28.600> made<00:23:28.760> sure<00:23:29.000> that<00:23:29.600> I<00:23:29.720> had<00:23:30.720> you<00:23:30.840> know,<00:23:31.880> a<00:23:31.960> Mac<00:23:32.280> equipment,<00:23:32.760> which<00:23:32.920> was

00:23:33.440 --> 00:23:38.640
more<00:23:33.720> expensive<00:23:34.320> than<00:23:34.480> any<00:23:35.200> cheap<00:23:35.480> PC<00:23:35.920> you<00:23:36.040> could<00:23:36.160> get<00:23:36.440> at<00:23:36.560> the<00:23:36.640> time<00:23:37.000> in<00:23:37.320> in<00:23:37.440> the<00:23:37.520> '90s.

00:23:38.640 --> 00:23:48.960
Uh,<00:23:38.960> and<00:23:39.160> so,<00:23:39.560> he<00:23:39.920> really<00:23:40.280> indulged<00:23:40.880> me<00:23:41.040> in<00:23:41.200> terms<00:23:41.480> of<00:23:41.560> all<00:23:41.680> the<00:23:41.800> things<00:23:42.040> that<00:23:42.160> I<00:23:42.240> thought<00:23:42.560> I<00:23:42.640> needed,<00:23:44.000> and<00:23:45.120> it<00:23:45.280> kept<00:23:45.560> my<00:23:45.720> excitement<00:23:47.280> for

00:23:48.960 --> 00:23:58.160
for<00:23:49.320> it<00:23:49.440> really,<00:23:49.960> you<00:23:50.080> know,<00:23:50.240> fueled,<00:23:50.960> and<00:23:53.080> I<00:23:53.160> have<00:23:53.320> to,<00:23:53.440> I<00:23:53.480> have<00:23:53.600> to<00:23:53.680> give<00:23:53.840> him<00:23:53.960> credit<00:23:54.280> for,<00:23:55.320> for<00:23:55.960> investing<00:23:56.400> in<00:23:56.480> me,<00:23:56.880> you<00:23:56.960> know.

00:23:58.160 --> 00:24:01.280
That's<00:23:58.440> awesome.<00:23:58.840> Dax,<00:23:59.200> thank<00:23:59.400> you<00:23:59.480> so<00:23:59.640> much<00:23:59.920> for<00:24:00.040> coming<00:24:00.360> on<00:24:00.560> the<00:24:00.640> show.

00:24:01.280 --> 00:24:04.320
Yeah,<00:24:01.320> thank<00:24:01.520> you.<00:24:01.760> For<00:24:01.840> an<00:24:01.920> incredible<00:24:02.320> company.

```