Half the problem is the manager

When Catherine Oliver went on maternity leave from Sky, the company switched off her email. Nobody told her. "I was wondering if I'd been fired," she told the CEO.com Podcast. The policy was to leave her alone. It was meant as kindness.

She has spent more than a decade since trying to fix that gap, first inside Sky and then on her own. Her book, Working Parents-to-be, came out in June 2024. It is a step-by-step guide to going on parental leave and coming back, with a note for managers at the end of every chapter. She looked for a book like it before writing one and found nothing. "When I spoke to the publisher, they were like, 'I can't believe this doesn't exist.'"

Oliver spent about 20 years in corporate jobs before founding the Bluebell Partnership in 2017. PR at Cable & Wireless. Brand management at New Covent Garden Soup. A decade in digital marketing at the Institute of Directors and Robert Walters. She joined Sky in 2009 and became Senior Manager for Group Strategy, building operating models for launches like Sky Mobile and Sky Store. Her daughter was born while she was in that job.

She came back to a team she describes as supportive, where nobody had small children. What she missed were the parents from her antenatal classes, people going through the same thing at the same time. She wanted that at work, with people who knew what Sky was like. "It literally was a moment as I was sort of saying in the mirror one morning, 'I've got this idea; I can just create this network.'"

She thought she had invented it. Then she found out the big banks and law firms already had parent networks, mostly because they were paying a lot to recruit people and wanted to keep them. Sky had nothing. So she used her own network to learn what worked elsewhere and pitched it. The line she used internally: "There's no downside here. We should be doing this."

It took a while. She was not in HR, and she was doing it on top of her day job. At one point she needed a pilot filmed and had gone as far as she could alone. The person who could help ran Sky's TV studios, an executive Oliver had barely worked with. She asked anyway. "I've got nothing to lose. I'll just ask."

The reply came in 20 minutes. The meeting happened within days. The executive backed it, then said she would get Oliver in front of the CEO. "I was almost at the point of giving up," Oliver said. That is the answer she gave to the question every CEO.com Podcast ends on: who gave you a chance? She said the interview reminded her to reach out and say thank you.

By the time she left Sky, Parents@Sky had 1,600 staff signed up, two executive sponsors, a team of volunteers, an online forum, coffee mornings and expert sessions for people before, during and after leave. She also co-founded the company's Women in Leadership initiative, which set a target of 50 percent women in senior management. Sky won the 2016 Working Mums Overall Top Employer Award and made The Times Top 50 Employers for Women in 2016 and 2017, according to the Bluebell Partnership. Her family moved out of London in 2016, and she went out on her own. She told The Drum in 2017 that she hoped to start with large FTSE companies and let the practice trickle down. Her clients now run from startups to globally listed firms.

She describes the practice as two things. Working parents: one-to-one sessions, group sessions, workshops for managers. Gender balance: project work, usually a survey of every employee, interviews, data, then a presentation to the leadership team on why women are not reaching the top. The manager piece matters to her as much as the parent piece. "It's all very well equipping a parent, but if you haven't equipped a manager with the skills to have those conversations as well, then you are only dealing with half of it."

Her advice to CEOs sounds like it came out of a strategy team. Ask your people what their experience has been. Check whether new parents come back or go to a competitor. Get the numbers. "You wouldn't launch a product without researching your market and getting your numbers together, anything else. So why would you do anything different with this?" Some companies with no program at all are gifting the book as a first step. Others buy a few copies and leave them around the office. She admitted that had not occurred to her.

To parents, her advice is to think ahead, which almost nobody does. "Work is tomorrow's problem, right?" The conversation she wishes she had had before her own leave was about contact. What do you want to hear, and when? Nothing but social contact at first, maybe. Later, how a project turned out. In the UK there are paid keeping-in-touch days for exactly this. The US does not have them.

She was direct about the gap between the two countries. The UK is ahead on leave and gender-balance programs, but she said it is a two-tier system. Big or progressive firms pay six months or more. Everyone else gets the statutory minimum. China, India and Spain have paid nursing breaks. The Nordics have long paid leave. In the US, it depends on the state. A friend in Nevada told her he had to take disability leave to be with his second child.

The word "diversity" travels badly too. American friends who read the book told her that in the US it usually means ethnicity. In the UK it means parents, gender, age, social background, the whole range. She uses the title anyway, and specializes in the two parts she lived.

Asked whether CEOs should be expected to comment on political events, she said no. "I don't think a leader should be expected to have a really strong view on something that's very political. That's nothing to do with their business." What they should do is recognize when something is hitting their people, including clients and suppliers, and say so in plain human terms. She gives nervous companies the same advice on diversity programs: do not wait until it is perfect. "Explain it's a journey and you're going to make mistakes as you go."

On leadership, she told one more story. Early on at Sky, she was handed her first operating model project and did not think she was the right person for it. The strategy director could see it on her face. "You are smart; you'll ask the right questions, and you'll become our expert. We trust you." That was 15 years ago. She still brings it up.

Her days now start with getting her daughter, 13, onto the school bus, then walking the dog on the beach. She tries not to look at email before 7:30. Most of the work is remote, with clients around the world.

Asked whether AI changes any of this, she said it helped her quickly pull together a media list for the book launch. She doesn't think it changes the rest. "I don't think that the personal connection side and the sort of fear side, I don't think it can substitute."

Working Parents-to-be is published by Practical Inspiration. The Bluebell Partnership is at bluebellpartnership.com.

00:00:00 Introduction to Catherine and Her Book
00:01:16 Cultural Perspectives on Parental Support
00:03:08 Catherine's Personal Journey
00:05:26 Transitioning from Corporate to Independent Work
00:08:38 Advice for Business Leaders
00:11:46 Guidance for Working Parents
00:14:30 The Role of AI in Workplace Support
00:17:04 Traits of Great Leaders
00:19:41 Leadership Differences Between UK and US
00:22:19 The Political Landscape of Diversity and Inclusion
00:25:53 Navigating Political Expectations as a Leader
00:28:48 Acknowledging Opportunities Given by Others

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Katherine,<00:00:10.349> thank<00:00:10.478> you<00:00:10.559> so<00:00:10.656> much<00:00:10.948> for<00:00:11.029> coming<00:00:11.287> on<00:00:11.433> the<00:00:11.514> show.

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Right?

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Right.

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Yes.

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Yes.

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That<00:02:56.461> is<00:02:56.621> perfectly,<00:02:57.568> perfectly<00:02:57.922> said.

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What<00:02:58.644> is<00:02:58.773> your<00:02:58.869> story?

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What<00:02:59.576> led<00:02:59.832> you<00:03:00.330> down<00:03:00.716> this<00:03:01.021> road<00:03:01.454> and<00:03:01.743> led<00:03:01.936> you<00:03:02.145> to<00:03:02.546> writing<00:03:03.044> this<00:03:03.285> book?

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I<00:03:03.606> get<00:03:03.782> like<00:03:03.943> you<00:03:04.023> noticed<00:03:04.328> the<00:03:04.473> problem,<00:03:04.649> but<00:03:04.794> like,<00:03:05.436> what's<00:03:05.854> your<00:03:06.014> personal<00:03:06.737> attachment<00:03:07.299> to<00:03:07.379> this?

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Yeah,<00:03:08.999> so,<00:03:10.024> so<00:03:10.121> my<00:03:10.281> story.

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So<00:03:10.746> basically<00:03:10.970> I<00:03:11.066> worked<00:03:11.451> in<00:03:11.787> mostly<00:03:12.188> but<00:03:12.412> not<00:03:12.685> exclusively<00:03:13.374> corporates<00:03:13.870> for<00:03:14.015> about<00:03:14.335> 20<00:03:14.656> years<00:03:15.393> until<00:03:15.649> I<00:03:15.713> started<00:03:16.098> doing<00:03:16.338> this.

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So,<00:03:17.780> back<00:03:18.181> in<00:03:18.421> 2011,<00:03:19.783> I<00:03:19.799> had<00:03:20.024> my<00:03:20.120> daughter,<00:03:21.001> and<00:03:21.081> at<00:03:21.113> that<00:03:21.322> point<00:03:21.706> I<00:03:21.802> was<00:03:22.027> in<00:03:22.379> a<00:03:22.427> strategy<00:03:22.924> role<00:03:23.325> at<00:03:23.357> Sky.

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So,<00:03:24.703> my<00:03:24.991> day<00:03:25.168> job<00:03:25.408> involved<00:03:25.889> working<00:03:26.273> with<00:03:26.514> our<00:03:26.850> exec<00:03:27.331> and<00:03:27.491> their<00:03:27.651> direct<00:03:27.892> reports<00:03:28.597> on<00:03:29.094> big<00:03:29.318> change<00:03:29.654> projects.

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So,<00:03:30.295> things<00:03:30.696> like<00:03:30.920> when<00:03:31.081> we<00:03:31.241> launched<00:03:31.513> Sky<00:03:31.834> Mobile,<00:03:32.298> which<00:03:32.475> is<00:03:32.523> a<00:03:32.539> cell<00:03:32.923> phone<00:03:33.180> business<00:03:33.500> in<00:03:33.580> the<00:03:33.644> UK,<00:03:34.350> Should<00:03:34.542> we<00:03:34.702> do<00:03:34.943> it?

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And<00:03:35.263> if<00:03:35.408> we<00:03:35.568> do<00:03:35.744> do<00:03:35.969> it,<00:03:36.065> what<00:03:36.289> people<00:03:36.530> would<00:03:36.642> we<00:03:36.722> need?

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What<00:03:37.251> processes?

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What<00:03:38.149> would<00:03:38.229> the<00:03:38.309> op—<00:03:38.550> well,<00:03:38.870> look<00:03:39.095> like<00:03:39.271> for<00:03:39.367> that?

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And<00:03:40.153> that<00:03:40.313> kind<00:03:40.489> of<00:03:40.554> thing.

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But<00:03:41.355> as<00:03:41.451> I<00:03:41.499> say,<00:03:41.579> I<00:03:41.740> went<00:03:41.980> on<00:03:42.381> maternity<00:03:42.862> leave<00:03:43.038> myself<00:03:43.583> while<00:03:43.680> I<00:03:43.744> was<00:03:43.904> in<00:03:44.000> that<00:03:44.160> role,<00:03:44.481> came<00:03:44.722> back,<00:03:45.587> and<00:03:45.908> whilst<00:03:46.325> I<00:03:46.405> had<00:03:46.629> an<00:03:46.709> incredibly<00:03:47.126> supportive<00:03:47.687> team,<00:03:49.114> none<00:03:49.290> of<00:03:49.355> the<00:03:49.451> people<00:03:49.691> that<00:03:49.755> I<00:03:49.851> worked<00:03:50.012> with<00:03:50.156> at<00:03:50.236> that<00:03:50.332> stage<00:03:50.797> had<00:03:50.974> young<00:03:51.198> children,<00:03:51.647> so<00:03:52.096> none<00:03:52.336> of<00:03:52.368> them<00:03:52.481> knew<00:03:52.657> what<00:03:52.801> it<00:03:52.833> was<00:03:52.978> like<00:03:53.218> to<00:03:53.298> juggle<00:03:53.635> this<00:03:53.843> kind<00:03:54.036> of<00:03:54.164> big<00:03:54.356> day<00:03:54.581> job<00:03:54.821> with<00:03:54.997> a<00:03:55.046> small<00:03:55.302> child.

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And<00:03:56.745> I<00:03:56.905> really<00:03:57.226> missed<00:03:58.749> the<00:03:58.893> kind<00:03:59.053> of<00:03:59.149> people<00:03:59.374> I'd<00:03:59.534> met<00:03:59.711> when<00:03:59.775> I'd<00:03:59.951> been<00:04:00.095> on<00:04:00.272> leave<00:04:00.592> through<00:04:00.833> antenatal<00:04:01.378> classes<00:04:01.779> and<00:04:01.859> that,<00:04:02.019> who<00:04:02.099> were<00:04:02.195> basically<00:04:02.596> going<00:04:02.772> through<00:04:02.981> the<00:04:03.013> same<00:04:03.318> experience<00:04:03.879> and<00:04:04.023> having<00:04:04.279> that<00:04:04.440> shared<00:04:04.680> experience.

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So,<00:04:05.870> I<00:04:05.970> found<00:04:06.210> myself<00:04:06.630> really<00:04:06.850> wanting<00:04:07.190> to<00:04:07.330> have<00:04:07.570> that,<00:04:08.250> but<00:04:08.490> with<00:04:08.670> others<00:04:08.990> who<00:04:09.150> knew<00:04:09.389> what<00:04:09.570> it<00:04:09.590> was<00:04:09.730> like<00:04:09.970> to<00:04:10.150> work<00:04:10.330> at<00:04:10.710> Sky,<00:04:10.810> because<00:04:10.970> every<00:04:11.650> business<00:04:11.910> has<00:04:12.110> got<00:04:12.290> its<00:04:12.430> own<00:04:12.550> culture,<00:04:13.370> its<00:04:13.550> own<00:04:13.690> way<00:04:13.930> of<00:04:13.931> doing<00:04:14.150> things,<00:04:14.510> and<00:04:14.690> I<00:04:14.950> really<00:04:15.170> wanted<00:04:15.450> that<00:04:15.650> connection.

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So,<00:04:16.250> that's<00:04:16.470> where<00:04:16.590> it<00:04:16.730> started<00:04:17.090> from.

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It<00:04:17.510> literally<00:04:17.830> was<00:04:18.090> a<00:04:18.370> moment,<00:04:18.950> as<00:04:19.050> I<00:04:19.310> was<00:04:19.390> sort<00:04:19.410> of<00:04:19.411> saying,<00:04:19.850> in<00:04:19.910> the<00:04:19.970> middle<00:04:20.130> of—<00:04:20.650> in<00:04:20.651> the<00:04:20.830> mirror<00:04:21.010> one<00:04:21.190> morning,<00:04:21.510> going,<00:04:22.190> "I've<00:04:22.370> got<00:04:22.410> this<00:04:22.570> idea.

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I<00:04:22.890> can<00:04:23.010> just<00:04:23.210> create<00:04:23.390> this<00:04:23.570> network.

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That's<00:04:24.170> what<00:04:24.310> I<00:04:24.490> need.

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I<00:04:24.770> need<00:04:24.910> a<00:04:25.050> network<00:04:25.310> for<00:04:25.490> the<00:04:25.630> people<00:04:25.910> here,"<00:04:26.490> and<00:04:26.770> then<00:04:26.990> realizing<00:04:27.510> that<00:04:27.750> other<00:04:27.950> organizations<00:04:28.550> did<00:04:28.770> it,<00:04:29.930> just<00:04:30.170> not<00:04:30.450> Sky.

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So,<00:04:31.410> I<00:04:31.610> then<00:04:31.830> used<00:04:32.090> those<00:04:32.330> other<00:04:32.570> organizations,<00:04:33.920> used<00:04:34.370> my<00:04:34.530> own<00:04:34.710> network<00:04:34.970> to<00:04:35.170> find<00:04:35.350> people,<00:04:35.370> find<00:04:35.390> out<00:04:35.410> what<00:04:35.430> they<00:04:35.450> were<00:04:35.470> doing.

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What<00:04:37.382> was<00:04:37.527> working,<00:04:37.864> what<00:04:38.025> wasn't,<00:04:38.330> to<00:04:38.426> put<00:04:38.667> together<00:04:38.989> a<00:04:39.069> bit<00:04:39.165> of<00:04:39.246> a<00:04:39.310> pitch<00:04:40.033> internally<00:04:40.675> to<00:04:40.740> say,<00:04:40.981> look,<00:04:41.222> you<00:04:41.254> know,<00:04:41.639> why<00:04:41.800> are<00:04:41.880> we<00:04:41.977> not<00:04:42.186> doing<00:04:42.427> this?

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Other<00:04:42.844> people<00:04:43.101> are<00:04:43.166> starting<00:04:43.487> to<00:04:43.567> do<00:04:43.808> this.

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This<00:04:44.290> is,<00:04:44.451> you<00:04:44.547> know,<00:04:44.852> there's<00:04:45.077> no<00:04:45.254> downside<00:04:45.800> here.

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We<00:04:46.041> should<00:04:46.138> be<00:04:46.282> doing<00:04:46.523> this.

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But<00:04:48.130> fast<00:04:48.387> forward<00:04:48.564> a<00:04:48.612> little<00:04:48.853> bit.

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So,<00:04:49.190> by<00:04:49.254> the<00:04:49.287> time<00:04:49.592> I<00:04:49.736> left<00:04:49.833> Sky,<00:04:50.299> I<00:04:50.395> had<00:04:50.700> 1,600<00:04:51.680> members<00:04:51.937> of<00:04:52.002> staff<00:04:52.403> signed<00:04:52.789> up.

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I<00:04:53.030> had<00:04:53.207> 2<00:04:53.367> exec<00:04:53.624> sponsors,<00:04:54.428> a<00:04:54.508> team<00:04:54.749> of<00:04:54.894> volunteers,<00:04:55.472> and<00:04:55.600> we<00:04:55.697> ran<00:04:55.922> everything<00:04:56.500> from<00:04:57.207> an<00:04:57.287> online<00:04:57.689> forum<00:04:58.830> to<00:04:59.055> connecting<00:04:59.408> those<00:04:59.633> different<00:05:00.035> employee<00:05:00.436> types,<00:05:00.902> to<00:05:01.239> coffee<00:05:01.625> mornings,<00:05:02.123> to<00:05:02.525> bringing<00:05:02.862> in<00:05:02.991> expert<00:05:03.344> speakers.

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To<00:05:04.773> doing<00:05:05.013> sessions<00:05:05.494> pre-,<00:05:05.734> during,<00:05:06.071> and<00:05:06.199> post-parental<00:05:06.840> leave.

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And<00:05:07.562> it<00:05:07.594> was<00:05:07.738> those<00:05:07.978> sessions<00:05:08.700> that<00:05:09.084> gave<00:05:09.325> me<00:05:09.421> the<00:05:09.581> biggest<00:05:09.934> sense<00:05:10.126> of<00:05:10.206> satisfaction,<00:05:10.944> seeing<00:05:12.627> that<00:05:12.867> you<00:05:13.011> can<00:05:13.123> just,<00:05:13.268> by<00:05:13.428> pulling<00:05:13.668> people<00:05:13.973> together<00:05:14.310> and<00:05:14.390> talking<00:05:14.726> them<00:05:14.806> through,<00:05:15.255> that<00:05:15.496> A,<00:05:16.473> you're<00:05:16.618> not<00:05:16.794> alone<00:05:17.195> in<00:05:17.275> these<00:05:17.515> fears<00:05:17.980> and<00:05:18.060> these<00:05:18.253> challenges<00:05:18.782> that<00:05:18.942> you're<00:05:19.038> facing,<00:05:20.400> and<00:05:20.625> B,<00:05:20.801> there's<00:05:20.961> something<00:05:21.298> you<00:05:21.442> can<00:05:21.603> do<00:05:21.763> about<00:05:22.148> it.

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You<00:05:22.468> know,<00:05:22.580> there<00:05:22.789> are<00:05:22.949> things<00:05:23.189> you<00:05:23.350> can<00:05:23.446> do<00:05:23.510> about<00:05:23.927> it.

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So<00:05:25.289> we<00:05:25.465> made<00:05:25.690> a<00:05:25.706> decision<00:05:26.091> to<00:05:26.235> leave<00:05:26.475> London<00:05:26.732> as<00:05:26.828> a<00:05:26.892> family<00:05:27.998> back<00:05:28.174> in<00:05:28.254> 2016,<00:05:29.200> and<00:05:29.280> I'd<00:05:29.457> at<00:05:29.521> that<00:05:29.633> stage<00:05:30.098> been<00:05:30.418> trying<00:05:30.595> to<00:05:30.739> decide<00:05:31.059> what<00:05:31.140> to<00:05:31.236> do<00:05:31.348> with<00:05:31.444> my<00:05:31.540> day<00:05:31.781> job.

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I<00:05:32.566> loved<00:05:32.823> what<00:05:32.887> I<00:05:33.047> did,<00:05:33.384> but<00:05:33.528> I<00:05:33.544> didn't<00:05:33.849> love<00:05:34.089> it<00:05:34.250> as<00:05:34.410> much<00:05:34.602> as<00:05:34.843> I<00:05:34.907> love<00:05:35.212> this.

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So,<00:05:36.430> I<00:05:36.510> decided<00:05:37.055> to<00:05:37.151> do<00:05:37.392> just<00:05:37.632> that,<00:05:37.857> to<00:05:37.889> set<00:05:38.033> up<00:05:38.194> on<00:05:38.274> my<00:05:38.434> own.

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So,<00:05:39.155> that's<00:05:39.380> what<00:05:39.460> I've<00:05:39.540> been<00:05:39.636> doing<00:05:39.957> for<00:05:40.037> the<00:05:40.117> last<00:05:40.422> 7<00:05:40.983> years.

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So,<00:05:42.282> as<00:05:42.442> I<00:05:42.458> say,<00:05:42.683> I<00:05:42.763> now<00:05:43.067> work<00:05:43.244> with<00:05:43.388> businesses<00:05:43.805> from<00:05:43.981> small<00:05:44.350> startups<00:05:44.911> all<00:05:45.023> the<00:05:45.152> way<00:05:45.264> through<00:05:45.504> to<00:05:45.729> globally<00:05:46.113> listed<00:05:46.450> companies.

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I<00:05:47.572> predominantly<00:05:48.198> help<00:05:48.454> them<00:05:48.550> in<00:05:48.631> a<00:05:48.759> couple<00:05:48.935> of<00:05:49.079> areas.

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I<00:05:49.496> predominantly<00:05:49.961> help<00:05:50.218> them<00:05:50.875> support<00:05:51.180> their<00:05:51.324> working<00:05:51.661> parents.

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So,<00:05:52.959> it's<00:05:53.168> run<00:05:53.328> sessions,<00:05:53.889> either<00:05:54.146> one-to-one<00:05:54.707> or<00:05:54.787> in<00:05:54.947> groups,<00:05:55.332> if<00:05:55.428> they're<00:05:55.813> big<00:05:55.973> enough<00:05:56.230> and<00:05:56.294> that<00:05:56.454> works<00:05:56.791> for<00:05:56.855> them,<00:05:57.753> to<00:05:57.897> help<00:05:58.170> them<00:05:58.378> during<00:05:58.699> that<00:05:58.859> transition,<00:05:59.356> to<00:05:59.500> help<00:05:59.997> their<00:06:00.254> employees<00:06:00.799> go<00:06:00.959> through<00:06:01.120> that<00:06:01.280> transition.,<00:06:02.830> and<00:06:02.831> also<00:06:03.050> help<00:06:03.310> their<00:06:03.450> managers.

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So,<00:06:04.230> I<00:06:04.231> regularly<00:06:04.530> run<00:06:04.810> sort<00:06:04.890> of<00:06:05.590> workshop-style<00:06:06.370> sessions,<00:06:06.850> because<00:06:06.930> again,<00:06:07.270> it's<00:06:07.430> better<00:06:07.630> for<00:06:07.870> the<00:06:07.970> managers<00:06:08.270> to<00:06:08.410> be<00:06:08.490> able<00:06:08.730> to<00:06:08.750> talk<00:06:08.930> through<00:06:09.170> these<00:06:09.370> challenges,<00:06:09.930> and<00:06:09.931> again,<00:06:10.370> see<00:06:10.430> they're<00:06:10.550> not<00:06:10.650> the<00:06:10.750> only<00:06:10.930> one<00:06:11.070> terrified<00:06:11.510> of<00:06:11.770> saying<00:06:11.970> or<00:06:12.130> doing<00:06:12.370> the<00:06:12.490> wrong<00:06:12.670> thing,<00:06:13.510> that,<00:06:13.590> you<00:06:13.650> know,<00:06:13.810> everybody's<00:06:14.250> feeling<00:06:14.410> the<00:06:14.610> same,<00:06:15.070> and<00:06:15.110> hey,<00:06:15.390> hey,<00:06:15.590> there's<00:06:15.630> some<00:06:15.810> things<00:06:15.990> you<00:06:16.150> can<00:06:16.330> do.

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And<00:06:17.650> then<00:06:17.810> the<00:06:17.890> second<00:06:18.150> area<00:06:18.390> I<00:06:18.490> do<00:06:18.530> a<00:06:18.630> lot<00:06:18.730> of<00:06:18.910> work<00:06:18.970> on<00:06:19.210> is<00:06:19.470> gender<00:06:19.670> balance.

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So,<00:06:20.630> the<00:06:20.650> other<00:06:20.830> thing<00:06:20.930> I<00:06:21.050> did<00:06:21.210> while<00:06:21.370> I<00:06:21.430> was<00:06:21.530> at<00:06:21.590> Sky<00:06:21.830> was<00:06:22.050> co-found<00:06:22.490> our<00:06:22.630> Women<00:06:22.810> in<00:06:22.910> Leadership<00:06:23.210> initiative<00:06:23.550> to<00:06:23.730> get<00:06:23.850> more<00:06:23.970> of<00:06:24.070> our<00:06:24.190> women<00:06:24.350> into<00:06:24.590> senior<00:06:24.890> roles.

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So,<00:06:25.670> those<00:06:25.810> are<00:06:25.930> my<00:06:26.090> kind<00:06:26.250> of<00:06:26.410> two<00:06:26.550> real<00:06:26.790> passions,<00:06:27.230> and<00:06:27.270> they<00:06:27.410> obviously<00:06:27.670> overlap<00:06:28.110> quite<00:06:28.370> a<00:06:28.550> lot.

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So,<00:06:29.524> I<00:06:29.604> do<00:06:29.765> quite<00:06:29.941> a<00:06:29.989> lot<00:06:30.070> of<00:06:30.102> sort<00:06:30.295> of<00:06:30.407> project<00:06:30.792> work<00:06:31.049> for<00:06:31.130> businesses.

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But<00:06:32.977> for<00:06:33.137> me,<00:06:33.378> the<00:06:33.539> book,<00:06:34.085> as<00:06:34.181> I<00:06:34.197> say,<00:06:34.422> was<00:06:34.583> very<00:06:34.807> much<00:06:35.145> back<00:06:35.386> to<00:06:35.948> when<00:06:36.108> I<00:06:36.189> first<00:06:36.429> started<00:06:37.056> at<00:06:37.136> Sky<00:06:37.778> in<00:06:37.875> this<00:06:38.100> area,<00:06:39.898> seeing<00:06:40.348> that<00:06:40.525> it<00:06:40.589> was<00:06:40.749> only<00:06:40.926> big<00:06:41.087> businesses<00:06:41.504> doing<00:06:41.809> this,<00:06:42.195> and<00:06:42.372> being<00:06:42.612> frustrated<00:06:43.496> that<00:06:43.721> why<00:06:43.978> were<00:06:44.058> not<00:06:44.363> more<00:06:44.459> business,<00:06:44.845> you<00:06:44.877> know,<00:06:45.086> why<00:06:45.262> weren't<00:06:45.423> there<00:06:45.519> more?

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Why<00:06:46.065> was<00:06:46.210> there<00:06:46.306> not<00:06:46.531> more<00:06:46.643> support?

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And<00:06:47.109> how<00:06:47.511> could<00:06:47.671> I<00:06:47.816> get<00:06:47.992> this<00:06:48.153> message<00:06:48.458> out<00:06:48.635> there?

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And<00:06:49.020> feeling<00:06:49.358> that,<00:06:49.920> I<00:06:50.000> think,<00:06:50.546> as<00:06:50.642> an<00:06:50.723> individual,<00:06:52.409> you<00:06:52.505> know,<00:06:52.730> there's<00:06:53.035> only<00:06:53.148> so<00:06:53.372> many<00:06:53.533> clients<00:06:53.935> I<00:06:54.015> could<00:06:54.175> take<00:06:54.561> on.

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I'm<00:06:55.219> never<00:06:55.621> ever<00:06:55.846> gonna<00:06:56.022> get<00:06:56.183> to<00:06:56.424> all<00:06:56.584> these<00:06:56.809> people.

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So,<00:06:57.468> how<00:06:57.693> could<00:06:57.805> I<00:06:57.950> do<00:06:58.110> that?

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Why<00:06:58.800> not<00:06:58.960> write<00:06:59.160> a<00:06:59.480> book?

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You<00:06:59.601> know,<00:06:59.740> and<00:06:59.900> I<00:07:00.020> looked<00:07:00.280> and<00:07:00.420> I<00:07:00.540> couldn't<00:07:00.700> believe<00:07:00.980> there<00:07:01.120> wasn't<00:07:01.280> one<00:07:01.440> out<00:07:01.620> there.

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In<00:07:01.820> fact,<00:07:01.940> the<00:07:02.080> publisher,<00:07:02.499> when<00:07:02.539> I<00:07:02.640> spoke<00:07:02.880> to<00:07:03.060> them,<00:07:03.160> they<00:07:03.260> were<00:07:03.380> like,<00:07:03.520> I<00:07:03.600> can't<00:07:03.940> believe<00:07:04.200> this<00:07:04.380> doesn't<00:07:04.620> exist.

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I<00:07:05.160> can't<00:07:05.360> believe.

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And<00:07:06.220> if<00:07:06.320> you<00:07:06.380> can<00:07:06.519> tell<00:07:06.640> me<00:07:06.780> there<00:07:06.820> is<00:07:06.960> one,<00:07:07.260> that's<00:07:07.440> great.

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But<00:07:07.921> I<00:07:07.980> haven't<00:07:08.200> been<00:07:08.380> able<00:07:08.660> to<00:07:08.880> find<00:07:09.100> another<00:07:09.380> book<00:07:10.040> that,<00:07:10.360> that<00:07:10.660> does<00:07:10.900> this<00:07:11.180> and<00:07:11.300> takes<00:07:11.600> people<00:07:11.920> through<00:07:12.200> this<00:07:14.180> yet.

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Anyway,<00:07:14.840> have<00:07:15.120> you<00:07:15.240> been—<00:07:15.800> because<00:07:15.801> it's<00:07:16.260> an<00:07:16.460> Amazon<00:07:16.840> bestseller,<00:07:17.600> like,<00:07:18.340> uh,<00:07:18.440> you—<00:07:19.140> it<00:07:19.141> has<00:07:19.320> been,<00:07:19.640> and<00:07:20.080> the<00:07:20.140> response<00:07:20.580> has<00:07:20.800> been<00:07:20.940> incredible.

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Have<00:07:21.960> you<00:07:22.140> been,<00:07:22.500> uh,<00:07:23.280> surprised<00:07:23.640> by<00:07:23.820> the<00:07:23.920> response?

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Did<00:07:24.360> you<00:07:24.480> expect<00:07:24.880> this<00:07:25.100> type<00:07:25.320> of<00:07:25.540> response?

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How<00:07:26.420> are<00:07:26.540> you<00:07:26.720> feeling<00:07:27.140> now<00:07:27.600> a<00:07:27.780> few<00:07:27.940> months<00:07:28.200> after<00:07:28.460> it<00:07:28.480> being<00:07:28.500> published?

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That's<00:07:30.990> a<00:07:31.150> lovely<00:07:31.330> question,<00:07:31.850> actually.

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I<00:07:32.131> think<00:07:32.290> I<00:07:32.510> hoped<00:07:32.910> for<00:07:33.090> this<00:07:33.290> kind<00:07:33.550> of<00:07:33.649> response<00:07:34.010> because<00:07:34.330> for<00:07:34.570> me,<00:07:34.970> the<00:07:34.990> need<00:07:35.270> is<00:07:35.390> obvious<00:07:35.910> that<00:07:36.130> it's<00:07:36.490> there,<00:07:37.270> but<00:07:37.890> I<00:07:38.010> wasn't<00:07:38.210> sure,<00:07:38.830> right?

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And<00:07:38.970> actually,<00:07:39.250> it's<00:07:39.290> been<00:07:39.430> brilliant.

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It's<00:07:40.130> been<00:07:40.270> brilliant<00:07:40.550> to<00:07:40.690> see<00:07:40.850> that.

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And<00:07:41.091> I<00:07:41.150> think<00:07:41.310> the<00:07:41.470> one<00:07:41.730> challenge<00:07:42.070> I<00:07:42.190> really<00:07:42.390> have<00:07:42.650> got,<00:07:43.730> and<00:07:43.750> it's<00:07:43.990> obviously<00:07:44.310> part<00:07:44.590> of<00:07:44.750> the<00:07:44.751> reason<00:07:44.970> I<00:07:45.130> wrote<00:07:45.330> the<00:07:45.470> book,<00:07:46.110> is<00:07:46.190> that<00:07:46.390> there's<00:07:46.650> support,<00:07:47.190> there's<00:07:47.290> things<00:07:47.450> that<00:07:47.610> can<00:07:47.750> make<00:07:47.890> a<00:07:48.010> difference,<00:07:48.250> but<00:07:48.370> people<00:07:48.670> don't<00:07:48.890> know<00:07:49.050> it<00:07:49.270> exists.

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So,<00:07:50.430> and<00:07:50.490> that<00:07:50.890> is<00:07:51.110> a<00:07:51.470> double-edged<00:07:51.830> sword,<00:07:52.110> right?

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Because<00:07:52.870> if<00:07:53.030> they<00:07:53.190> don't<00:07:53.290> know<00:07:53.430> it<00:07:53.570> exists,<00:07:53.890> they<00:07:53.970> don't<00:07:54.130> necessarily<00:07:54.610> go<00:07:54.850> looking<00:07:55.050> for<00:07:55.330> it.

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You<00:07:56.450> know,<00:07:56.550> you<00:07:56.750> don't<00:07:56.910> know<00:07:57.050> what<00:07:57.150> you<00:07:57.250> don't<00:07:57.470> know.

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So<00:07:57.950> for<00:07:58.250> me,<00:07:58.470> a<00:07:58.590> big<00:07:58.730> part<00:07:59.090> of<00:07:59.250> the<00:07:59.390> launch<00:07:59.810> has<00:08:00.030> been<00:08:00.230> trying<00:08:00.510> to<00:08:00.610> get<00:08:00.730> the<00:08:00.850> message<00:08:01.090> out<00:08:01.350> that<00:08:01.470> this<00:08:01.790> exists<00:08:02.130> and<00:08:02.190> there<00:08:02.510> are<00:08:02.590> small<00:08:02.910> things<00:08:03.130> you<00:08:03.270> can<00:08:03.470> do.

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So<00:08:03.831> whether<00:08:03.930> it's<00:08:04.290> buying<00:08:04.950> the<00:08:05.110> book<00:08:05.370> or<00:08:05.610> whether<00:08:05.790> it's<00:08:06.010> through<00:08:06.330> listening<00:08:06.590> to<00:08:06.730> a<00:08:06.870> podcast<00:08:07.230> or<00:08:07.510> something<00:08:08.090> else<00:08:08.350> and<00:08:08.470> hearing<00:08:08.770> it<00:08:08.910> and<00:08:09.030> the<00:08:09.210> articles<00:08:09.630> and<00:08:09.770> everything<00:08:10.070> else.

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But<00:08:10.510> for<00:08:10.730> me,<00:08:11.230> the<00:08:11.430> most<00:08:11.610> important<00:08:11.970> thing<00:08:12.210> is<00:08:12.450> helping<00:08:12.730> these<00:08:12.970> people<00:08:13.230> and<00:08:13.350> getting<00:08:13.550> it<00:08:13.770> out<00:08:13.850> there.

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Yeah.

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Yeah,<00:08:16.570> that<00:08:16.710> sounds<00:08:16.970> right.

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And<00:08:18.210> what<00:08:18.690> advice—<00:08:19.290> there's<00:08:19.291> a<00:08:19.550> lot<00:08:19.551> of<00:08:19.710> people<00:08:19.850> who<00:08:20.070> watch<00:08:20.270> the<00:08:20.450> show,<00:08:20.630> listen<00:08:20.830> to<00:08:20.990> the<00:08:21.090> show,<00:08:21.310> that<00:08:21.550> type<00:08:21.750> of<00:08:21.950> stuff,<00:08:22.190> are<00:08:22.850> leaders.

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They're<00:08:23.610> CEOs.

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They<00:08:24.270> lead<00:08:24.510> companies,<00:08:25.050> small,<00:08:25.330> big,<00:08:25.670> medium,<00:08:25.690> large,<00:08:25.710> all<00:08:25.730> that<00:08:25.750> type<00:08:25.770> of<00:08:25.790> stuff.

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What<00:08:29.164> advice<00:08:29.634> would<00:08:29.796> you<00:08:29.942> have<00:08:30.202> for<00:08:30.380> them,<00:08:30.753> particularly<00:08:31.336> around<00:08:32.616> helping<00:08:34.156> working<00:08:34.853> parents?

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Let's<00:08:35.501> start<00:08:35.695> with<00:08:35.857> that<00:08:36.101> one.

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I<00:08:38.264> think,<00:08:38.522> I<00:08:38.586> mean,<00:08:38.909> there's<00:08:39.087> an<00:08:39.167> awful<00:08:39.377> lot<00:08:39.458> you<00:08:39.555> can<00:08:39.716> do.

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And<00:08:39.942> I<00:08:40.103> think<00:08:41.184> if<00:08:41.265> somebody's<00:08:41.636> out<00:08:41.813> there<00:08:42.055> and<00:08:42.120> they<00:08:42.201> haven't<00:08:42.378> really<00:08:42.604> got<00:08:42.781> much<00:08:42.959> of<00:08:43.023> an<00:08:43.104> idea—<00:08:43.411> in<00:08:43.507> fact,<00:08:43.669> I<00:08:43.750> spoke<00:08:43.975> to<00:08:44.072> the<00:08:44.137> CEO<00:08:44.476> of<00:08:44.621> quite<00:08:44.782> a<00:08:44.798> big<00:08:45.024> US<00:08:45.347> firm<00:08:45.589> last<00:08:45.831> week<00:08:46.154> and<00:08:46.718> he<00:08:46.751> was<00:08:46.847> like,<00:08:47.057> I<00:08:47.122> don't<00:08:47.380> actually<00:08:47.686> even<00:08:47.943> know<00:08:48.184> what<00:08:48.329> we're<00:08:48.425> doing<00:08:48.746> in<00:08:48.827> this<00:08:49.052> area<00:08:49.293> right<00:08:49.405> now.

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It's<00:08:49.710> not<00:08:49.871> necessarily<00:08:50.353> on<00:08:50.498> their<00:08:50.594> radar,<00:08:51.140> right?

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Immediately,<00:08:52.265> day<00:08:52.522> to<00:08:52.619> day,<00:08:52.924> but<00:08:53.069> they're<00:08:53.406> conscious<00:08:53.808> of<00:08:53.952> it.

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You<00:08:54.145> see<00:08:54.370> a<00:08:54.386> lot<00:08:54.531> in<00:08:54.611> the<00:08:54.691> news.

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They're<00:08:55.254> aware<00:08:55.591> it's<00:08:55.752> a<00:08:55.800> growing<00:08:56.202> issue<00:08:56.684> and<00:08:56.780> actually<00:08:57.462> Even<00:08:57.622> the<00:08:57.703> number<00:08:57.879> of<00:08:58.008> people<00:08:58.265> who<00:08:58.489> are<00:08:58.522> parents<00:08:58.907> who<00:08:59.051> are<00:08:59.132> working<00:08:59.549> is<00:08:59.645> going<00:08:59.934> up<00:09:00.416> the<00:09:00.496> whole<00:09:00.657> time.

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You<00:09:01.090> know,<00:09:01.219> the<00:09:01.251> stats<00:09:01.636> show<00:09:01.797> that,<00:09:02.022> you<00:09:02.054> know,<00:09:02.439> there's<00:09:02.760> more<00:09:03.001> and<00:09:03.065> more<00:09:03.306> of<00:09:03.402> us,<00:09:04.028> and<00:09:04.125> more<00:09:04.350> and<00:09:04.430> more<00:09:04.671> parents<00:09:05.088> are<00:09:05.249> both<00:09:05.489> working,<00:09:05.971> and<00:09:06.132> both<00:09:06.372> working<00:09:06.710> full-time.

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And<00:09:07.689> so,<00:09:07.882> it's<00:09:08.155> a<00:09:08.219> growing<00:09:08.540> demographic<00:09:09.182> in<00:09:09.262> terms<00:09:09.519> of<00:09:09.600> your<00:09:09.728> employees.

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So,<00:09:11.735> but<00:09:11.831> from<00:09:11.992> a<00:09:12.072> business<00:09:12.393> point<00:09:12.554> of<00:09:12.618> view,<00:09:12.730> I<00:09:12.778> think<00:09:12.891> the<00:09:13.019> first<00:09:13.356> thing<00:09:13.581> you<00:09:13.677> can<00:09:13.902> do<00:09:14.159> is,<00:09:14.561> there's<00:09:14.753> some<00:09:14.866> easy<00:09:15.106> stuff,<00:09:15.444> is<00:09:15.749> to<00:09:15.909> say,<00:09:16.150> look,<00:09:16.327> right,<00:09:16.551> where<00:09:17.129> are<00:09:17.434> we<00:09:17.531> now,<00:09:17.932> right?

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What<00:09:18.414> do<00:09:18.638> we<00:09:18.799> provide?

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What<00:09:20.132> do<00:09:20.324> our<00:09:20.421> people<00:09:20.822> think?

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So,<00:09:21.368> talk<00:09:21.561> to<00:09:21.705> your<00:09:21.866> people,<00:09:22.315> you<00:09:22.444> know,<00:09:22.749> and<00:09:22.909> ask<00:09:23.230> them,<00:09:23.600> you<00:09:23.696> could<00:09:23.808> do<00:09:23.953> this<00:09:24.113> very<00:09:24.434> easily<00:09:24.611> with<00:09:24.740> your<00:09:24.836> HR<00:09:25.157> teams<00:09:25.542> or<00:09:25.623> people<00:09:25.880> teams,<00:09:26.201> is<00:09:26.281> get<00:09:26.426> them<00:09:26.522> to<00:09:26.602> just<00:09:26.763> go<00:09:26.939> and<00:09:27.164> do<00:09:27.260> a<00:09:27.309> little<00:09:27.485> focus<00:09:27.951> group<00:09:28.272> and<00:09:28.754> say,<00:09:28.995> right,<00:09:29.171> what's<00:09:29.396> your<00:09:29.508> experience<00:09:30.135> been<00:09:30.376> like?

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What's<00:09:30.921> been<00:09:31.018> really<00:09:31.339> good?

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What's<00:09:32.302> been<00:09:32.463> not<00:09:32.624> so<00:09:32.848> good?

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You<00:09:33.282> know,<00:09:33.491> like,<00:09:33.651> where<00:09:33.780> do<00:09:33.828> we<00:09:33.988> do<00:09:34.149> well?

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Where<00:09:34.631> don't<00:09:34.872> we?

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What<00:09:35.257> could<00:09:35.417> we<00:09:35.578> change?

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You<00:09:37.039> know,<00:09:37.184> and<00:09:37.264> that<00:09:37.441> would<00:09:37.585> include<00:09:37.987> everything<00:09:38.388> from<00:09:39.191> their<00:09:39.287> managers<00:09:39.769> being<00:09:40.074> up<00:09:40.170> to<00:09:40.267> speed<00:09:40.877> and<00:09:40.957> helping<00:09:41.359> them<00:09:41.471> and<00:09:41.535> supportive<00:09:42.338> to<00:09:43.061> what<00:09:43.767> provisions<00:09:44.169> they<00:09:44.281> make<00:09:44.650> in<00:09:44.747> terms<00:09:44.987> of<00:09:45.132> maternity<00:09:45.630> and<00:09:45.710> paternity<00:09:46.256> and<00:09:46.352> all<00:09:46.416> that<00:09:46.497> kind<00:09:46.754> of<00:09:46.898> thing.

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So<00:09:48.022> that's<00:09:48.263> definitely<00:09:48.520> the<00:09:48.664> first<00:09:48.986> thing<00:09:49.082> to<00:09:49.226> do.

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And<00:09:49.499> then<00:09:49.644> check<00:09:49.869> your<00:09:49.981> numbers.

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You<00:09:50.543> know,<00:09:50.752> are<00:09:50.912> you<00:09:51.009> keeping<00:09:51.491> people<00:09:51.812> through<00:09:52.052> this<00:09:52.277> journey?

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When<00:09:52.775> they<00:09:52.920> become<00:09:53.321> parents,<00:09:53.658> do<00:09:53.803> they<00:09:53.899> come<00:09:54.140> back?

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You<00:09:54.970> know,<00:09:55.110> or<00:09:55.310> are<00:09:55.390> you<00:09:55.490> losing<00:09:55.770> them<00:09:55.990> to<00:09:56.130> the<00:09:56.230> competition?

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Are<00:09:56.810> they<00:09:56.930> going<00:09:57.150> elsewhere?

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So,<00:09:58.430> sort<00:09:58.470> of<00:09:58.630> understanding<00:09:59.010> what<00:09:59.250> your<00:09:59.410> numbers<00:09:59.710> are<00:09:59.950> and<00:10:00.050> your<00:10:00.270> breakdown<00:10:00.610> of<00:10:00.830> your<00:10:00.990> employees<00:10:01.550> is<00:10:01.810> definitely<00:10:02.210> something<00:10:02.510> else<00:10:02.770> to<00:10:03.070> think<00:10:03.350> about.

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And<00:10:04.810> then,<00:10:04.930> I<00:10:05.130> think<00:10:05.270> there's<00:10:05.450> some<00:10:05.570> harder<00:10:05.890> stuff,<00:10:06.290> so,<00:10:06.630> it<00:10:06.790> then<00:10:06.930> sort<00:10:07.010> of<00:10:07.110> moves<00:10:07.350> or<00:10:07.930> goes<00:10:08.130> up,<00:10:08.450> but<00:10:08.630> once<00:10:08.790> you've<00:10:09.010> done<00:10:09.150> that,<00:10:09.350> you've<00:10:09.570> got<00:10:09.650> that<00:10:09.770> basis<00:10:10.210> of<00:10:10.770> knowledge,<00:10:11.190> if<00:10:11.230> you<00:10:11.350> like,<00:10:11.470> that<00:10:11.670> data<00:10:12.110> points<00:10:12.550> that<00:10:12.710> you<00:10:12.850> can<00:10:13.010> look<00:10:13.230> at,<00:10:13.370> because<00:10:13.470> to<00:10:13.630> me,<00:10:14.230> you<00:10:14.470> know,<00:10:14.471> you<00:10:14.590> can<00:10:14.690> probably<00:10:14.930> tell<00:10:15.150> this<00:10:15.290> from<00:10:15.410> my<00:10:15.610> background<00:10:15.930> in<00:10:16.090> strategy,<00:10:16.870> big<00:10:17.090> projects,<00:10:17.870> to<00:10:18.030> me,<00:10:18.270> there's<00:10:18.630> a<00:10:18.730> logical<00:10:19.090> way<00:10:19.350> to<00:10:19.630> attack<00:10:19.950> all<00:10:20.190> of<00:10:20.230> this<00:10:20.330> stuff,<00:10:20.530> and<00:10:20.630> it's<00:10:20.790> exactly<00:10:21.170> the<00:10:21.410> same<00:10:21.570> as<00:10:21.690> you<00:10:21.790> would<00:10:21.930> ever<00:10:22.230> do<00:10:22.370> any<00:10:22.610> other<00:10:22.850> business.

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You<00:10:23.070> wouldn't<00:10:23.230> launch<00:10:23.450> a<00:10:23.630> product<00:10:23.890> without<00:10:24.810> researching<00:10:25.360> your<00:10:25.640> market<00:10:26.040> and<00:10:26.300> getting<00:10:26.560> your<00:10:26.760> numbers<00:10:26.980> together<00:10:27.340> or<00:10:27.440> anything<00:10:27.600> else.

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So<00:10:28.160> why<00:10:28.220> would<00:10:28.360> you<00:10:28.480> do<00:10:28.620> anything<00:10:28.880> different<00:10:29.200> with<00:10:29.420> this?

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So,<00:10:30.280> for<00:10:30.320> me,<00:10:30.480> it's<00:10:30.560> exactly<00:10:30.760> the<00:10:30.960> same.

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You<00:10:31.180> get<00:10:31.320> your<00:10:31.500> data,<00:10:32.420> and<00:10:32.880> then<00:10:33.120> you<00:10:33.740> have<00:10:33.960> a<00:10:34.160> look<00:10:34.380> and<00:10:34.520> say,<00:10:34.860> "Right,<00:10:34.980> okay,<00:10:35.320> what<00:10:35.400> can<00:10:35.660> we<00:10:35.800> do<00:10:35.920> with<00:10:36.120> this?

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What<00:10:36.900> would<00:10:37.240> our<00:10:37.420> program<00:10:37.700> of<00:10:37.860> change<00:10:38.180> might<00:10:38.400> look<00:10:38.660> like?"<00:10:39.620> And<00:10:39.960> that<00:10:40.160> includes<00:10:40.700> training<00:10:41.160> your<00:10:41.300> managers,<00:10:42.220> it<00:10:42.260> includes<00:10:42.800> having<00:10:43.120> sessions,<00:10:43.820> potentially,<00:10:44.420> pre,<00:10:44.560> during,<00:10:45.040> post-leave.

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Now,<00:10:46.260> obviously,<00:10:46.600> what<00:10:46.720> I<00:10:46.840> would<00:10:46.980> say<00:10:47.160> to<00:10:47.300> people<00:10:47.580> is,<00:10:47.860> if<00:10:47.880> that's<00:10:48.180> a<00:10:48.660> step<00:10:48.840> too<00:10:49.040> far,<00:10:49.340> and<00:10:49.420> actually<00:10:49.660> interesting,<00:10:50.220> a<00:10:50.280> lot<00:10:50.380> of<00:10:50.480> the<00:10:50.481> conversations<00:10:50.980> I'm<00:10:51.220> having<00:10:51.540> is<00:10:51.800> with<00:10:51.920> businesses<00:10:52.260> who<00:10:52.480> don't<00:10:52.680> yet<00:10:52.960> provide<00:10:53.200> support,<00:10:53.980> And<00:10:54.480> they're<00:10:55.040> gifting<00:10:55.280> the<00:10:55.440> book<00:10:55.660> as<00:10:55.860> a<00:10:56.000> start.

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Yeah,<00:10:56.860> it's<00:10:56.980> a<00:10:57.160> great<00:10:57.340> start.

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You<00:10:57.900> know,<00:10:58.020> it's<00:10:58.080> a<00:10:58.200> really<00:10:58.400> nice<00:10:58.640> way<00:10:58.960> to<00:10:59.260> say,<00:10:59.640> we<00:10:59.641> care,<00:11:00.000> we<00:11:00.100> get<00:11:00.300> it,<00:11:00.480> we're<00:11:00.600> trying<00:11:00.800> to<00:11:00.920> do<00:11:01.080> something.

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Here's<00:11:01.500> a<00:11:01.660> really<00:11:01.820> quick,<00:11:02.160> easy<00:11:02.420> way<00:11:02.560> of<00:11:02.740> going,<00:11:03.580> right,<00:11:03.800> here's<00:11:03.980> a<00:11:04.140> start<00:11:04.280> of<00:11:04.420> a<00:11:04.540> 10.

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And<00:11:04.800> actually,<00:11:05.580> another<00:11:05.760> thing<00:11:06.080> that<00:11:06.300> didn't<00:11:06.920> occur<00:11:07.240> to<00:11:07.380> me,<00:11:07.540> probably<00:11:07.780> should<00:11:08.000> have<00:11:08.120> done,<00:11:08.400> it's<00:11:08.401> quite<00:11:08.480> obvious.

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A<00:11:09.300> lot<00:11:09.360> of<00:11:09.480> people<00:11:09.560> are<00:11:09.800> buying<00:11:09.940> a<00:11:10.119> few<00:11:10.200> copies<00:11:10.500> just<00:11:10.680> to<00:11:10.800> have<00:11:10.940> around<00:11:11.120> the<00:11:11.240> office<00:11:11.640> so<00:11:12.120> that<00:11:12.320> somebody<00:11:12.660> can<00:11:12.880> pick<00:11:13.020> it<00:11:13.160> up<00:11:13.240> and<00:11:13.320> put<00:11:13.440> it<00:11:13.540> down<00:11:13.740> when<00:11:13.860> it's<00:11:14.000> useful<00:11:14.320> for<00:11:14.600> them,<00:11:14.800> particularly<00:11:15.060> managers,<00:11:15.600> right?

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Because<00:11:16.340> sometimes<00:11:16.840> I'll<00:11:17.160> do<00:11:17.240> training<00:11:17.680> sessions<00:11:17.980> for<00:11:18.200> people,<00:11:18.600> and<00:11:18.780> if<00:11:18.880> they're<00:11:19.140> not<00:11:19.240> a<00:11:19.560> manager<00:11:19.840> of<00:11:20.020> somebody<00:11:20.300> immediately<00:11:20.860> going<00:11:21.100> off<00:11:21.360> on<00:11:21.560> leave,<00:11:21.800> then<00:11:22.080> they<00:11:22.220> might<00:11:22.380> forget.

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And<00:11:23.921> some<00:11:24.099> of<00:11:24.163> the<00:11:24.244> staff,<00:11:24.503> they<00:11:24.583> were<00:11:24.648> the<00:11:24.729> best<00:11:25.036> will<00:11:25.133> in<00:11:25.198> the<00:11:25.278> world,<00:11:25.521> even<00:11:25.715> if<00:11:25.941> I<00:11:26.086> run,<00:11:26.264> hopefully,<00:11:27.315> the<00:11:27.460> most<00:11:27.703> amazing<00:11:28.107> training<00:11:28.462> session<00:11:28.866> or<00:11:29.012> workshop,<00:11:29.901> they<00:11:29.982> still<00:11:30.369> might<00:11:30.547> forget<00:11:30.887> it<00:11:30.967> when<00:11:31.113> it's<00:11:31.258> really<00:11:31.517> relevant.

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So<00:11:32.413> having<00:11:32.736> something<00:11:33.139> to<00:11:33.284> look<00:11:33.461> back<00:11:33.703> to<00:11:34.171> and<00:11:34.735> thumb<00:11:34.993> through<00:11:35.558> is<00:11:35.719> obviously<00:11:35.961> a<00:11:36.025> really<00:11:36.267> helpful<00:11:36.687> thing.

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Now,<00:11:38.894> let's<00:11:39.136> do<00:11:39.233> the<00:11:39.363> reverse<00:11:39.767> of<00:11:39.848> that.

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What<00:11:40.188> advice<00:11:40.528> do<00:11:40.657> you<00:11:40.819> give<00:11:40.997> to<00:11:41.224> working<00:11:41.644> parents<00:11:43.974> or<00:11:44.071> soon-to-be<00:11:44.702> working<00:11:45.123> parents?

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Yeah,<00:11:46.417> soon-to-be<00:11:46.822> working<00:11:47.146> parents.

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So<00:11:47.534> I<00:11:47.550> think,<00:11:48.712> I<00:11:48.728> mean,<00:11:48.890> obviously,<00:11:49.134> there's<00:11:49.621> an<00:11:49.750> awful<00:11:49.978> lot<00:11:50.091> I<00:11:50.172> could<00:11:50.335> talk<00:11:50.513> about<00:11:50.659> here,<00:11:51.065> but<00:11:51.162> I<00:11:51.227> think<00:11:51.389> the<00:11:51.552> big<00:11:51.795> thing<00:11:52.590> is<00:11:52.769> think<00:11:52.833> ahead.

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So<00:11:54.100> for<00:11:54.800> a<00:11:54.920> lot<00:11:55.020> of<00:11:55.400> people,<00:11:55.560> when<00:11:55.561> they're<00:11:55.860> having<00:11:55.861> a<00:11:56.040> baby,<00:11:56.580> especially,<00:11:57.120> or<00:11:57.180> child,<00:11:57.520> adopting<00:11:57.660> a<00:11:57.840> child,<00:11:58.100> whatever,<00:11:58.220> they're<00:11:58.480> having<00:11:58.481> a<00:11:58.700> child<00:11:58.820> in<00:11:58.940> their<00:11:59.100> family<00:11:59.320> for<00:11:59.480> the<00:11:59.580> first<00:11:59.880> time,<00:12:00.720> um,<00:12:01.100> it's<00:12:01.380> a<00:12:01.519> very<00:12:01.680> overwhelming<00:12:02.100> thing,<00:12:02.400> right?

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It's<00:12:02.740> a<00:12:02.820> very<00:12:03.020> big<00:12:03.260> thing<00:12:03.440> in<00:12:03.560> your<00:12:03.720> personal<00:12:04.080> life.

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It's<00:12:04.600> probably<00:12:04.820> one<00:12:05.020> of<00:12:05.100> the<00:12:05.140> biggest<00:12:05.340> things<00:12:05.560> that<00:12:05.760> happens<00:12:05.920> to<00:12:06.100> you<00:12:06.220> in<00:12:06.260> your<00:12:06.440> life,<00:12:06.800> full<00:12:06.940> stop.

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And<00:12:07.820> so<00:12:07.980> you're<00:12:08.120> just<00:12:08.300> so<00:12:08.680> focused<00:12:09.020> on<00:12:09.260> that.

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I<00:12:10.140> know<00:12:10.280> I<00:12:10.460> was.

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All<00:12:10.920> I<00:12:11.080> could<00:12:11.260> think<00:12:11.420> about<00:12:11.640> is,<00:12:11.900> I'm<00:12:11.901> having<00:12:12.040> a<00:12:12.180> baby,<00:12:12.500> oh<00:12:12.620> my<00:12:12.660> God,<00:12:12.960> I'm<00:12:13.000> having<00:12:13.120> a<00:12:13.260> baby,<00:12:13.440> like,<00:12:14.240> what<00:12:14.280> does<00:12:14.400> that<00:12:14.660> mean?

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What<00:12:14.940> have<00:12:15.060> I<00:12:15.140> got<00:12:15.260> to<00:12:15.460> buy?

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What<00:12:15.840> have<00:12:15.980> I<00:12:16.040> got<00:12:16.180> to<00:12:16.260> prepare<00:12:16.560> for?

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Work—<00:12:17.740> I<00:12:17.741> knew<00:12:17.880> I<00:12:18.020> wanted<00:12:18.180> to<00:12:18.340> go<00:12:18.480> back<00:12:18.680> to<00:12:18.860> work,<00:12:19.060> but<00:12:19.200> for<00:12:19.360> me,<00:12:19.620> work<00:12:19.780> is<00:12:20.140> tomorrow's<00:12:20.560> problem,<00:12:20.900> right?

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You're<00:12:22.063> not<00:12:22.208> remotely<00:12:22.625> worried<00:12:22.882> about<00:12:23.107> that<00:12:23.331> right<00:12:23.508> now.

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That<00:12:23.829> can<00:12:24.054> wait.

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So<00:12:24.856> actually<00:12:25.193> what<00:12:25.338> I<00:12:25.370> say<00:12:25.610> to<00:12:25.819> people,<00:12:26.140> and<00:12:26.381> a<00:12:26.461> lot<00:12:26.573> of<00:12:26.638> the<00:12:26.782> reason<00:12:27.023> for<00:12:27.119> the<00:12:27.183> sessions<00:12:27.617> is<00:12:27.697> to<00:12:27.825> help<00:12:28.066> them<00:12:28.162> bring<00:12:28.387> that<00:12:28.483> forward<00:12:29.446> and<00:12:29.527> say,<00:12:29.767> right,<00:12:29.992> let's<00:12:30.169> just<00:12:30.393> have<00:12:30.490> a<00:12:30.570> look.

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Cause<00:12:30.875> there's<00:12:31.035> a<00:12:31.116> lot<00:12:31.292> of<00:12:31.324> stuff<00:12:31.693> probably<00:12:32.191> in<00:12:32.255> the<00:12:32.335> back<00:12:32.576> of<00:12:32.640> your<00:12:32.753> mind<00:12:33.138> that's<00:12:33.379> niggling<00:12:34.005> and<00:12:34.085> you're<00:12:34.245> worried<00:12:34.566> about<00:12:34.727> and<00:12:35.048> you're<00:12:35.144> concerned<00:12:35.642> about<00:12:36.268> and<00:12:36.348> you're<00:12:36.492> pushing<00:12:36.829> it<00:12:36.894> away.

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But<00:12:37.857> actually,<00:12:38.129> if<00:12:38.258> you<00:12:38.354> just<00:12:38.595> spend<00:12:38.916> a<00:12:39.060> little<00:12:39.253> bit<00:12:39.397> of<00:12:39.478> time<00:12:39.863> thinking<00:12:40.120> about<00:12:40.360> that<00:12:40.585> right<00:12:40.762> now,<00:12:41.083> there's<00:12:41.275> some<00:12:41.388> stuff<00:12:41.709> you<00:12:41.805> could<00:12:41.965> do<00:12:42.222> right<00:12:42.511> now,<00:12:43.153> even<00:12:43.330> before<00:12:43.651> you<00:12:43.795> go<00:12:43.972> on<00:12:44.116> leave,<00:12:44.453> that's<00:12:44.614> going<00:12:44.710> to<00:12:44.774> make<00:12:45.015> a<00:12:45.175> really<00:12:45.561> big<00:12:45.737> difference<00:12:46.138> to<00:12:46.235> your<00:12:46.395> experience.

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Both<00:12:47.583> while<00:12:47.808> you're<00:12:47.921> off<00:12:48.145> on<00:12:48.290> leave<00:12:48.708> and<00:12:48.788> then<00:12:48.949> when<00:12:49.093> you're<00:12:49.254> coming<00:12:49.511> back<00:12:49.736> into<00:12:49.896> the<00:12:49.977> business.

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Things<00:12:51.583> like,<00:12:51.856> for<00:12:52.001> example,<00:12:53.527> thinking<00:12:53.752> about<00:12:53.993> what<00:12:54.089> contact<00:12:54.715> you<00:12:54.812> might<00:12:55.037> want<00:12:55.294> when<00:12:55.438> you're<00:12:55.615> on<00:12:55.695> leave.

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So,<00:12:57.302> if<00:12:57.382> you<00:12:57.462> don't<00:12:57.767> talk<00:12:57.944> to<00:12:58.040> your<00:12:58.185> employer<00:12:58.571> about<00:12:58.828> this,<00:12:59.615> most<00:12:59.952> law,<00:13:00.193> and<00:13:00.273> obviously<00:13:00.530> it<00:13:00.659> varies<00:13:00.916> a<00:13:00.980> little<00:13:01.093> bit<00:13:01.237> around<00:13:01.430> the<00:13:01.478> world,<00:13:01.639> but<00:13:01.864> most<00:13:02.185> laws<00:13:02.442> protect<00:13:02.924> people<00:13:03.229> when<00:13:03.390> they're<00:13:03.486> on<00:13:03.566> parental<00:13:04.048> leave.

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So,<00:13:04.530> most<00:13:04.835> employers<00:13:05.815> are<00:13:05.847> so<00:13:06.136> busy,<00:13:06.618> and<00:13:06.715> individuals,<00:13:07.261> so<00:13:07.502> busy<00:13:07.743> with<00:13:07.903> their<00:13:08.048> handover<00:13:08.642> and<00:13:08.771> their<00:13:08.867> projects,<00:13:09.494> and<00:13:09.654> like,<00:13:10.152> getting<00:13:10.377> all<00:13:10.457> that<00:13:10.554> sorted,<00:13:11.036> and<00:13:11.116> maybe<00:13:11.421> bringing<00:13:11.678> somebody<00:13:12.000> in<00:13:12.080> to<00:13:12.224> cover<00:13:12.465> the<00:13:12.562> role,<00:13:12.947> or<00:13:13.124> divvying<00:13:13.526> it<00:13:13.670> up,<00:13:13.927> or<00:13:13.991> however<00:13:14.313> they're<00:13:14.409> going<00:13:14.505> to<00:13:14.570> do<00:13:14.811> it.

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They<00:13:15.360> don't<00:13:15.520> think<00:13:15.720> about<00:13:16.000> that.

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So,<00:13:16.540> somebody<00:13:16.541> goes<00:13:16.720> off<00:13:16.980> on<00:13:17.080> leave,<00:13:17.800> you<00:13:18.040> might<00:13:18.200> get<00:13:18.360> a<00:13:18.540> message<00:13:18.720> saying,<00:13:19.039> "I've<00:13:19.120> had<00:13:19.220> the<00:13:19.360> baby,"<00:13:19.600> and<00:13:19.720> that's<00:13:19.980> it,<00:13:20.200> and<00:13:20.380> then<00:13:20.640> nothing.

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I<00:13:21.560> remember<00:13:21.940> my<00:13:22.500> email<00:13:22.720> being<00:13:22.980> switched<00:13:23.260> off,<00:13:23.640> and<00:13:23.840> I<00:13:23.980> was<00:13:24.120> wondering<00:13:24.380> if<00:13:24.560> I'd<00:13:24.740> been<00:13:24.860> fired,<00:13:25.360> you<00:13:25.440> know,<00:13:25.580> I<00:13:25.620> was<00:13:25.760> like,<00:13:25.960> "What's<00:13:26.180> happening?

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Why<00:13:26.880> have<00:13:26.980> I<00:13:27.140> got<00:13:27.300> no<00:13:27.480> email?"<00:13:28.120> And<00:13:28.280> it<00:13:28.340> was<00:13:28.440> because<00:13:28.780> the<00:13:29.140> company<00:13:29.460> policy<00:13:29.840> was,<00:13:30.200> "Leave<00:13:30.201> her<00:13:30.360> alone,<00:13:30.680> she's<00:13:30.900> on<00:13:31.099> leave,<00:13:31.520> that's<00:13:31.800> it,<00:13:32.240> off<00:13:32.480> she<00:13:32.680> goes."<00:13:33.280> So,<00:13:33.580> if<00:13:33.680> you<00:13:33.800> don't<00:13:33.980> have<00:13:34.240> those<00:13:34.480> kind<00:13:34.880> of<00:13:34.881> conversations<00:13:35.400> and<00:13:35.620> say,<00:13:35.980> "Actually,<00:13:36.940> to<00:13:37.060> start<00:13:37.380> with,<00:13:37.600> I'm<00:13:37.760> probably<00:13:38.120> gonna<00:13:38.360> be<00:13:38.580> really<00:13:38.840> knee-deep<00:13:39.220> in<00:13:39.420> it,<00:13:39.500> I<00:13:39.580> don't<00:13:39.760> really<00:13:40.040> want<00:13:40.220> anything<00:13:40.520> other<00:13:40.780> than<00:13:40.980> social<00:13:41.280> contact,<00:13:41.840> but<00:13:42.000> actually,<00:13:42.260> after<00:13:42.520> I've<00:13:42.680> been<00:13:42.740> away<00:13:43.000> a<00:13:43.140> couple<00:13:43.320> of<00:13:43.500> months,"<00:13:44.106> I<00:13:44.122> really<00:13:44.299> want<00:13:44.427> to<00:13:44.459> know<00:13:44.668> how<00:13:44.764> that<00:13:44.925> project<00:13:45.342> turned<00:13:45.711> out<00:13:45.808> that<00:13:45.968> I<00:13:46.032> was<00:13:46.129> working<00:13:46.594> on,<00:13:46.771> and<00:13:46.851> I'd<00:13:46.995> really<00:13:47.188> love<00:13:47.397> to<00:13:47.477> know,<00:13:47.814> you<00:13:47.894> know,<00:13:48.440> obviously<00:13:48.681> any<00:13:48.841> big<00:13:49.002> changes<00:13:49.419> in<00:13:49.563> the<00:13:49.644> business.

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And<00:13:50.655> then<00:13:50.783> when<00:13:50.928> I'm<00:13:51.024> looking<00:13:51.345> forward<00:13:51.505> to<00:13:51.586> coming<00:13:51.891> back,<00:13:52.212> you<00:13:52.244> know,<00:13:52.452> actually<00:13:52.693> I'd<00:13:52.789> like<00:13:52.886> to<00:13:53.094> come<00:13:53.255> in<00:13:53.415> and<00:13:53.512> do<00:13:53.672> some<00:13:53.833> days.

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So<00:13:54.330> we<00:13:54.475> have<00:13:54.635> something<00:13:55.357> in<00:13:55.422> the<00:13:55.502> UK<00:13:55.759> which<00:13:55.919> I<00:13:55.935> know<00:13:56.160> doesn't<00:13:56.385> exist<00:13:56.657> in<00:13:56.738> the<00:13:56.866> US<00:13:57.203> as<00:13:57.299> yet<00:13:57.588> called<00:13:57.829> KIT<00:13:58.006> days,<00:13:58.407> keeping<00:13:58.728> in<00:13:58.808> touch<00:13:59.049> days,<00:13:59.851> and<00:14:00.172> you<00:14:00.317> can<00:14:00.413> basically<00:14:00.750> be<00:14:00.895> paid<00:14:01.216> for<00:14:01.296> some<00:14:01.456> days<00:14:01.761> while<00:14:01.922> you're<00:14:02.082> off<00:14:02.259> on<00:14:02.339> leave.

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And<00:14:03.864> the<00:14:03.944> idea<00:14:04.265> is<00:14:04.345> to<00:14:04.426> help<00:14:04.650> you<00:14:04.747> reconnect,<00:14:05.308> so<00:14:05.549> to<00:14:05.629> help<00:14:05.870> you,<00:14:06.031> you<00:14:06.127> know,<00:14:06.223> start<00:14:06.576> building.

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So<00:14:06.897> you<00:14:06.994> might<00:14:07.154> talk<00:14:07.331> about<00:14:07.555> that<00:14:07.796> and<00:14:07.941> what<00:14:08.021> you're<00:14:08.117> going<00:14:08.229> to<00:14:08.278> do<00:14:08.518> with<00:14:08.663> that.

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So,<00:14:09.884> There's<00:14:10.271> all<00:14:10.449> sorts<00:14:10.771> of<00:14:10.852> things<00:14:11.158> you<00:14:11.255> can<00:14:11.416> do<00:14:11.658> beforehand<00:14:12.384> that<00:14:12.610> really<00:14:12.933> will<00:14:13.110> make<00:14:13.352> a<00:14:13.368> material<00:14:13.933> difference<00:14:14.400> while<00:14:14.578> you're<00:14:14.723> off<00:14:14.900> or<00:14:14.981> when<00:14:15.110> you're<00:14:15.271> coming<00:14:15.449> back.

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How<00:14:17.398> do<00:14:17.430> you<00:14:17.462> think<00:14:17.768> AI<00:14:18.170> affects<00:14:18.925> everything<00:14:19.375> that<00:14:19.455> you're<00:14:19.616> talking<00:14:19.970> about<00:14:20.339> here?

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Does<00:14:21.561> it<00:14:21.641> affect<00:14:21.979> it<00:14:22.043> at<00:14:22.188> all?

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Does<00:14:22.863> it<00:14:23.007> mean<00:14:23.329> like,<00:14:23.586> hey,<00:14:24.438> we<00:14:24.550> may<00:14:24.775> not<00:14:24.952> even<00:14:25.241> have<00:14:25.643> big<00:14:25.820> companies<00:14:26.190> anymore?

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Like,<00:14:27.284> how<00:14:27.513> are<00:14:27.758> you<00:14:27.937> thinking<00:14:28.280> about<00:14:28.591> that<00:14:28.819> currently?

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I<00:14:31.064> think<00:14:31.613> there's<00:14:32.259> obviously<00:14:32.582> a<00:14:32.663> lot<00:14:32.840> of,<00:14:33.228> a<00:14:33.309> lot<00:14:33.470> of<00:14:33.551> AI<00:14:33.890> can<00:14:34.035> be<00:14:34.197> really<00:14:34.439> helpful<00:14:35.182> in<00:14:35.327> terms<00:14:35.505> of<00:14:35.650> looking<00:14:35.908> things<00:14:36.151> up<00:14:36.328> and<00:14:36.393> finding<00:14:36.732> information<00:14:37.749> and<00:14:38.088> going<00:14:38.250> through<00:14:38.411> it.

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But<00:14:38.654> I<00:14:38.734> don't<00:14:39.122> think<00:14:39.300> for<00:14:39.364> me,<00:14:40.562> In<00:14:40.659> terms<00:14:40.899> of<00:14:41.027> what<00:14:41.188> I<00:14:41.364> do,<00:14:41.685> there's<00:14:42.150> no<00:14:42.391> direct<00:14:42.663> substitute<00:14:43.273> for<00:14:43.369> that<00:14:43.529> kind<00:14:43.770> of<00:14:43.834> conversation<00:14:44.475> part.

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And<00:14:45.277> actually,<00:14:46.720> the<00:14:46.816> workshops<00:14:47.313> I<00:14:47.394> talk<00:14:47.618> about,<00:14:47.779> so<00:14:47.923> where<00:14:48.019> you<00:14:48.083> have<00:14:48.260> big<00:14:48.436> firms<00:14:48.837> that<00:14:48.981> run<00:14:49.158> sessions,<00:14:50.328> you<00:14:50.360> know,<00:14:50.505> the<00:14:50.585> really<00:14:50.825> big<00:14:50.986> thing<00:14:51.306> that<00:14:51.948> obviously<00:14:52.172> I'm<00:14:52.285> just<00:14:52.509> facilitating<00:14:53.167> at<00:14:53.311> that<00:14:53.471> point,<00:14:53.776> you've<00:14:53.872> got<00:14:54.032> people<00:14:54.417> again,<00:14:54.754> you're<00:14:54.914> building<00:14:55.251> a<00:14:55.299> network<00:14:55.700> between<00:14:56.021> individuals,<00:14:56.678> which<00:14:57.304> obviously<00:14:57.560> is<00:14:57.641> going<00:14:57.737> to<00:14:57.945> help<00:14:58.202> them<00:14:58.442> collaborate,<00:14:59.148> help<00:14:59.324> them,<00:14:59.629> you<00:14:59.661> know,<00:15:00.190> help<00:15:00.367> them<00:15:00.511> in<00:15:00.591> their<00:15:00.751> day<00:15:00.992> jobs<00:15:01.649> massively,<00:15:02.692> help<00:15:02.916> them<00:15:03.012> have<00:15:03.237> those<00:15:03.478> connections,<00:15:03.975> which<00:15:04.215> you<00:15:04.295> just<00:15:04.536> can't,<00:15:05.017> you<00:15:05.097> know,<00:15:05.241> you<00:15:05.338> just<00:15:05.514> sort<00:15:05.723> of<00:15:05.803> can't<00:15:05.979> get<00:15:06.155> through<00:15:06.444> that.

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But<00:15:07.182> But<00:15:07.279> in<00:15:07.328> terms<00:15:07.602> of<00:15:07.666> material,<00:15:08.150> I<00:15:08.231> mean,<00:15:08.860> for<00:15:08.957> me,<00:15:09.183> I,<00:15:09.425> I<00:15:09.586> used<00:15:09.844> it<00:15:10.006> in<00:15:10.264> just<00:15:10.425> to<00:15:10.570> find,<00:15:11.070> as<00:15:11.215> it,<00:15:11.296> here's<00:15:11.474> a<00:15:11.538> media<00:15:11.796> list,<00:15:12.087> here's<00:15:12.264> a<00:15:12.329> list<00:15:12.522> of<00:15:12.587> people<00:15:12.909> I<00:15:12.990> should<00:15:13.151> be<00:15:13.232> talking<00:15:13.635> to,<00:15:13.797> you<00:15:13.877> know,<00:15:14.039> like<00:15:14.281> really<00:15:14.587> quickly,<00:15:15.329> really<00:15:15.878> easily.

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There's<00:15:16.523> some,<00:15:16.700> there's<00:15:16.830> some<00:15:16.926> really<00:15:17.119> nice<00:15:17.585> things<00:15:17.826> that<00:15:17.971> will,<00:15:18.630> you<00:15:18.710> know,<00:15:18.855> help<00:15:19.177> you.

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But<00:15:19.659> I<00:15:19.755> don't<00:15:20.061> think,<00:15:20.302> yeah,<00:15:20.479> that<00:15:20.656> the<00:15:20.784> personal<00:15:21.202> connection<00:15:21.604> side<00:15:22.006> and<00:15:22.086> the<00:15:22.167> sort<00:15:22.344> of<00:15:22.488> fear<00:15:22.746> side<00:15:23.196> and<00:15:23.244> that,<00:15:23.373> I<00:15:23.453> don't<00:15:23.694> think<00:15:24.482> it<00:15:24.578> can,<00:15:25.221> it<00:15:25.302> can,<00:15:26.098> you<00:15:26.130> know,<00:15:26.861> substitute.

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Yeah.

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Uh,<00:15:30.498> what<00:15:30.579> does<00:15:30.742> a<00:15:30.807> typical<00:15:31.213> day<00:15:31.391> look<00:15:31.570> like<00:15:31.781> for<00:15:31.895> you?

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You<00:15:32.920> sound<00:15:33.140> like<00:15:33.280> you<00:15:33.480> have<00:15:33.481> a<00:15:33.540> very<00:15:33.760> interesting<00:15:34.160> job,<00:15:34.480> and<00:15:34.660> every<00:15:34.800> day<00:15:34.920> might<00:15:35.060> be<00:15:35.200> a<00:15:35.340> little<00:15:35.420> bit<00:15:35.540> different.

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Every<00:15:37.440> day<00:15:37.620> really<00:15:37.900> is<00:15:38.120> different.

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Um,<00:15:39.500> it<00:15:39.820> starts<00:15:40.100> and<00:15:40.280> ends<00:15:40.480> the<00:15:40.740> same<00:15:41.040> because<00:15:41.200> I,<00:15:41.520> I<00:15:41.860> have<00:15:42.000> a<00:15:42.120> daughter<00:15:42.360> who<00:15:42.520> is<00:15:42.760> now<00:15:43.140> 13,<00:15:44.020> so<00:15:44.180> just<00:15:44.340> to<00:15:44.440> give<00:15:44.580> you<00:15:44.700> an<00:15:45.180> idea<00:15:45.400> of<00:15:45.580> time.

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So<00:15:46.400> my<00:15:46.640> day<00:15:46.880> will<00:15:47.060> start<00:15:47.360> with<00:15:47.600> getting<00:15:47.800> her<00:15:48.060> up<00:15:48.240> and,<00:15:48.500> you<00:15:48.501> know,<00:15:48.600> out<00:15:48.860> the<00:15:48.979> door<00:15:49.220> for<00:15:49.340> her<00:15:49.540> school<00:15:49.780> bus.

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And<00:15:50.860> I<00:15:51.000> try<00:15:51.180> really<00:15:51.380> hard<00:15:51.660> not<00:15:51.840> to<00:15:51.940> look<00:15:52.080> at<00:15:52.160> my<00:15:52.300> email<00:15:52.560> before<00:15:52.940> that<00:15:53.240> because<00:15:53.340> she<00:15:53.520> goes<00:15:53.740> pretty<00:15:53.960> early.

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So,<00:15:54.760> you<00:15:54.780> know,<00:15:54.980> hopefully<00:15:55.220> everything<00:15:55.520> can<00:15:55.720> wait<00:15:55.900> till<00:15:56.080> 7:30<00:15:56.600> in<00:15:56.800> the<00:15:56.920> morning.

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And<00:15:58.300> then<00:15:58.440> typically<00:15:58.860> take<00:15:59.220> the<00:15:59.360> dog<00:15:59.520> for<00:15:59.680> a<00:15:59.760> walk<00:15:59.880> on<00:16:00.060> the<00:16:00.140> beach.

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We're<00:16:00.680> lucky<00:16:00.920> we<00:16:01.040> live<00:16:01.180> near<00:16:01.300> the<00:16:01.440> beach,<00:16:01.700> so<00:16:02.180> I<00:16:02.580> love<00:16:02.600> that<00:16:02.620> as<00:16:02.640> a<00:16:02.660> way<00:16:02.680> to<00:16:02.700> clear<00:16:02.720> my<00:16:02.740> head.

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And<00:16:02.780> I'm<00:16:04.500> believe<00:16:04.772> it,<00:16:04.836> because<00:16:05.093> a<00:16:05.109> lot<00:16:05.269> of<00:16:05.397> what<00:16:05.477> I<00:16:05.590> do<00:16:05.750> is<00:16:05.894> remote<00:16:06.776> at<00:16:06.856> the<00:16:06.936> moment<00:16:07.257> anyway,<00:16:07.577> so<00:16:07.802> still<00:16:08.283> post-pandemic.

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Um,<00:16:10.062> and<00:16:10.142> because<00:16:10.447> I<00:16:10.527> work<00:16:10.687> with<00:16:10.783> people<00:16:11.088> all<00:16:11.184> over<00:16:11.361> the<00:16:11.489> world,<00:16:11.809> it's,<00:16:12.050> you<00:16:12.082> know,<00:16:12.290> it's<00:16:12.531> obviously<00:16:12.787> the<00:16:12.851> way<00:16:13.012> it<00:16:13.092> works.

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But<00:16:13.749> for<00:16:13.829> me,<00:16:13.989> getting<00:16:14.166> out<00:16:14.214> and<00:16:14.486> getting<00:16:14.663> some<00:16:14.871> fresh<00:16:15.176> air<00:16:15.577> and<00:16:15.673> that<00:16:15.993> at<00:16:16.154> the<00:16:16.218> start<00:16:16.474> of<00:16:16.554> the<00:16:16.699> day<00:16:16.955> is<00:16:17.099> massively<00:16:17.516> important,<00:16:18.702> um,<00:16:19.039> and<00:16:19.183> having<00:16:19.376> that<00:16:19.456> sort<00:16:19.600> of<00:16:19.680> social<00:16:20.065> connection.

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So,<00:16:21.668> um,<00:16:21.844> that's<00:16:22.005> how<00:16:22.085> I<00:16:22.165> start.

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But<00:16:22.646> then<00:16:22.806> the<00:16:22.886> rest<00:16:23.031> of<00:16:23.143> the<00:16:23.223> days<00:16:23.592> are<00:16:23.928> a<00:16:23.992> mix<00:16:24.409> between,<00:16:25.275> um,<00:16:25.852> between<00:16:26.173> one-to-one<00:16:26.670> sessions<00:16:27.134> with<00:16:27.295> people,<00:16:28.241> um,<00:16:28.657> group<00:16:28.962> workshops,<00:16:29.683> group<00:16:29.876> sessions,<00:16:31.303> And<00:16:31.384> then<00:16:31.544> project<00:16:31.946> work.

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So,<00:16:32.749> what<00:16:32.894> I<00:16:32.910> didn't<00:16:33.151> really<00:16:33.311> talk<00:16:33.552> about<00:16:33.793> very<00:16:33.954> much,<00:16:34.275> but<00:16:34.355> the<00:16:34.436> gender<00:16:34.837> balance<00:16:35.384> work<00:16:35.641> that<00:16:35.737> I<00:16:35.882> do<00:16:36.042> tends<00:16:36.428> to<00:16:36.460> be<00:16:36.605> much<00:16:36.829> more<00:16:36.926> project-based.

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So,<00:16:38.372> things<00:16:38.693> like<00:16:39.336> helping<00:16:39.657> businesses<00:16:40.685> understand<00:16:41.167> why<00:16:41.263> they're<00:16:41.360> not<00:16:41.504> getting<00:16:41.745> more<00:16:41.890> women<00:16:42.131> into<00:16:42.324> senior<00:16:42.709> roles.

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And<00:16:43.127> so,<00:16:43.609> I'll<00:16:43.898> do<00:16:43.994> it,<00:16:44.235> I<00:16:44.332> often<00:16:44.556> do<00:16:44.701> projects.

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So,<00:16:45.520> for<00:16:45.665> example,<00:16:46.966> doing<00:16:47.191> a<00:16:47.207> survey<00:16:47.930> with<00:16:48.075> all<00:16:48.171> their<00:16:48.316> employees,<00:16:49.135> then<00:16:49.279> interviews,<00:16:50.741> and<00:16:50.822> then<00:16:51.047> pulling<00:16:51.239> that<00:16:51.464> all<00:16:51.625> together.

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So,<00:16:52.187> some<00:16:52.364> of<00:16:52.396> it's<00:16:52.524> data<00:16:52.830> analysis,<00:16:53.312> some<00:16:53.488> of<00:16:53.617> it's<00:16:54.436> interviews<00:16:54.918> for<00:16:55.159> research,<00:16:55.641> and<00:16:55.721> then<00:16:55.882> presenting<00:16:56.300> that<00:16:56.444> back<00:16:56.621> to<00:16:56.701> leadership<00:16:57.039> teams.

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So,<00:16:57.488> it<00:16:57.633> really<00:16:57.890> is<00:16:58.676> a<00:16:58.692> massive<00:16:59.189> sort<00:16:59.350> of<00:16:59.494> mix,<00:16:59.895> which<00:17:00.696> is<00:17:00.776> great<00:17:01.017> because<00:17:01.241> that's<00:17:01.401> what<00:17:01.482> I<00:17:01.562> love.

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I<00:17:02.155> really<00:17:02.443> enjoy<00:17:02.700> that<00:17:02.860> variety.

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Having<00:17:04.687> worked<00:17:04.880> with<00:17:04.960> so<00:17:05.104> many<00:17:05.329> leaders,<00:17:05.906> how,<00:17:06.691> uh,<00:17:07.188> what<00:17:07.284> do<00:17:07.316> you<00:17:07.429> think<00:17:07.749> makes<00:17:08.134> a<00:17:08.214> great<00:17:08.551> leader<00:17:09.256> and<00:17:09.432> what<00:17:09.528> do<00:17:09.609> you<00:17:09.833> think<00:17:10.138> makes<00:17:10.635> an<00:17:10.939> average<00:17:11.436> or<00:17:11.516> even<00:17:11.725> mediocre<00:17:12.238> or<00:17:12.398> bad<00:17:12.718> leader?

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Like<00:17:13.600> having<00:17:13.921> seen,<00:17:14.225> I<00:17:14.402> imagine<00:17:14.963> like,<00:17:15.139> hey,<00:17:15.219> if<00:17:15.347> they're<00:17:15.444> bringing<00:17:15.764> you<00:17:15.924> on<00:17:16.021> there,<00:17:16.245> they<00:17:16.325> probably<00:17:16.950> are<00:17:17.030> a<00:17:17.111> pretty<00:17:17.287> good<00:17:17.511> leader.

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Like<00:17:18.393> thinking,<00:17:18.810> you<00:17:18.906> know,<00:17:19.756> uh,<00:17:19.932> forward<00:17:20.493> and<00:17:20.589> ahead<00:17:20.958> on<00:17:21.118> like<00:17:21.294> how<00:17:21.535> this<00:17:21.839> would<00:17:22.320> affect<00:17:22.737> their<00:17:23.234> employee<00:17:23.763> base,<00:17:24.084> all<00:17:24.116> that<00:17:24.260> type<00:17:24.436> of<00:17:24.500> stuff.

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But<00:17:25.525> You've<00:17:25.862> worked<00:17:26.038> with<00:17:26.183> a<00:17:26.263> lot<00:17:26.439> of<00:17:26.503> leaders.

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Tell<00:17:27.128> us,<00:17:27.289> like,<00:17:27.529> what's<00:17:27.786> the<00:17:27.946> best<00:17:28.411> kind<00:17:29.308> of<00:17:29.389> leadership<00:17:29.950> traits<00:17:30.334> that<00:17:30.431> people<00:17:30.671> should<00:17:30.895> look<00:17:31.136> for<00:17:31.456> or<00:17:31.553> try<00:17:31.713> to<00:17:31.857> develop?

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Yeah,<00:17:33.637> absolutely.

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I<00:17:34.278> think,<00:17:34.903> I<00:17:34.999> think<00:17:35.240> the<00:17:35.400> best<00:17:35.704> leaders<00:17:36.025> I've<00:17:36.185> come<00:17:36.378> across<00:17:36.987> are<00:17:37.548> empathetic<00:17:40.049> and<00:17:40.193> they<00:17:40.369> get,<00:17:40.770> you<00:17:40.850> know,<00:17:40.946> they<00:17:41.091> get<00:17:41.315> what's<00:17:41.491> going<00:17:41.668> through<00:17:41.876> their<00:17:42.052> people's<00:17:42.437> minds<00:17:42.678> and<00:17:42.758> they<00:17:42.854> inspire<00:17:43.415> people.

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So<00:17:44.216> I<00:17:44.297> think<00:17:44.441> those<00:17:44.617> are<00:17:44.649> the<00:17:44.761> two<00:17:45.018> biggest<00:17:45.403> things<00:17:45.723> I<00:17:45.819> see<00:17:46.220> that<00:17:46.525> I<00:17:46.621> think<00:17:47.022> because<00:17:47.342> if<00:17:47.487> you,<00:17:48.144> if<00:17:48.240> you<00:17:48.384> really,<00:17:49.394> you<00:17:49.426> know,<00:17:49.683> if<00:17:49.811> you<00:17:49.907> can<00:17:50.003> see<00:17:50.228> somebody<00:17:50.564> in<00:17:50.612> what<00:17:50.709> they're<00:17:50.789> trying<00:17:51.045> to<00:17:51.190> do<00:17:51.446> and<00:17:51.574> they<00:17:51.735> involve<00:17:52.167> you<00:17:52.312> in<00:17:52.456> it<00:17:52.632> and<00:17:52.793> they,<00:17:53.097> you<00:17:53.129> know,<00:17:53.273> you're<00:17:53.418> going<00:17:53.658> towards<00:17:53.931> a<00:17:54.059> common<00:17:54.315> purpose,<00:17:54.780> you<00:17:54.812> know,<00:17:54.957> that<00:17:55.117> can<00:17:55.213> be<00:17:55.357> really,<00:17:55.758> that<00:17:55.918> can<00:17:55.999> be<00:17:56.480> inspirational.

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And<00:17:57.218> you<00:17:57.282> get<00:17:57.507> people<00:17:57.683> to<00:17:57.827> follow<00:17:58.806> without,<00:17:59.287> you<00:17:59.383> know,<00:17:59.608> having<00:17:59.864> to<00:17:59.945> tell<00:18:00.249> them<00:18:00.410> to<00:18:00.554> do<00:18:00.795> that.

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And<00:18:01.853> then<00:18:01.998> the<00:18:02.094> empathy<00:18:02.431> side.

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So,<00:18:03.441> I've<00:18:04.179> got<00:18:04.804> a<00:18:04.836> story<00:18:05.237> that's<00:18:05.462> just<00:18:05.686> come<00:18:05.863> to<00:18:06.007> my<00:18:06.184> mind.

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I'll<00:18:06.585> share<00:18:06.921> if<00:18:07.066> you<00:18:07.146> don't<00:18:07.371> mind,<00:18:07.627> but<00:18:07.868> just<00:18:08.172> to<00:18:08.205> sort<00:18:08.429> of<00:18:08.509> elaborate<00:18:09.071> on<00:18:09.151> that.

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So,<00:18:09.857> I<00:18:09.873> remember<00:18:10.354> back<00:18:10.594> in<00:18:10.739> my<00:18:11.059> early<00:18:11.236> days<00:18:11.637> of<00:18:11.717> working<00:18:12.006> in<00:18:12.038> the<00:18:12.118> strategy<00:18:12.599> team<00:18:12.840> at<00:18:12.920> Sky,<00:18:13.401> and<00:18:13.497> it<00:18:13.562> was<00:18:13.706> the<00:18:13.786> first<00:18:14.059> time<00:18:14.363> I<00:18:14.444> was<00:18:14.829> asked<00:18:15.069> to<00:18:15.165> do<00:18:15.326> a<00:18:15.406> piece<00:18:15.631> of<00:18:15.711> work<00:18:15.967> on<00:18:16.048> an<00:18:16.128> operating<00:18:16.529> model<00:18:17.491> for<00:18:17.555> a<00:18:17.651> business.

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And<00:18:18.918> I<00:18:18.935> remember<00:18:19.720> thinking,<00:18:20.298> well,<00:18:20.538> why<00:18:20.923> are<00:18:21.100> they<00:18:21.260> asking<00:18:21.517> me?

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I<00:18:21.805> haven't<00:18:22.046> done<00:18:22.206> this<00:18:22.319> before.

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Like,<00:18:22.928> I<00:18:22.976> don't<00:18:23.265> know<00:18:23.409> what<00:18:23.506> I'm<00:18:23.650> doing.

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This<00:18:24.532> is<00:18:24.628> like<00:18:24.789> 15<00:18:25.190> years<00:18:25.366> ago<00:18:25.494> or<00:18:25.526> something.

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And<00:18:27.019> I<00:18:27.116> remember<00:18:27.678> our<00:18:27.774> strategy<00:18:28.304> director<00:18:28.577> at<00:18:28.641> the<00:18:28.722> time,<00:18:29.284> and<00:18:29.428> she<00:18:29.605> could<00:18:29.766> see<00:18:30.312> instantly<00:18:30.874> what<00:18:31.034> was<00:18:31.131> going<00:18:31.388> on<00:18:31.516> in<00:18:31.548> my<00:18:31.773> mind,<00:18:32.399> what<00:18:33.042> I<00:18:33.154> was<00:18:33.363> worried<00:18:33.620> about.

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And<00:18:34.102> she<00:18:34.262> just<00:18:34.487> said,<00:18:34.648> "Look,<00:18:34.825> right,<00:18:35.708> I<00:18:35.724> know<00:18:35.852> exactly<00:18:36.190> where<00:18:36.334> you're<00:18:36.414> going<00:18:36.671> with<00:18:36.752> this.

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You're<00:18:37.731> smart,<00:18:38.502> you'll<00:18:38.743> ask<00:18:38.904> the<00:18:39.000> right<00:18:39.225> questions,<00:18:39.723> you<00:18:39.803> will<00:18:39.948> become<00:18:40.285> our<00:18:40.510> expert.

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We<00:18:41.248> trust<00:18:41.634> you.

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Just<00:18:42.517> go<00:18:42.694> and<00:18:42.838> ask<00:18:43.015> the<00:18:43.160> questions<00:18:43.561> that<00:18:43.657> you<00:18:43.754> think<00:18:43.995> need<00:18:44.139> to<00:18:44.300> be<00:18:44.460> asked."<00:18:45.006> And<00:18:45.665> it<00:18:45.809> was<00:18:46.131> massively<00:18:46.628> empowering<00:18:47.191> for<00:18:47.303> me,<00:18:47.576> and<00:18:47.672> it<00:18:47.737> was<00:18:47.897> a<00:18:48.058> massive<00:18:48.459> moment<00:18:49.021> for<00:18:49.198> me,<00:18:49.343> I<00:18:49.439> guess,<00:18:49.760> in<00:18:49.840> my<00:18:50.146> own<00:18:50.386> journey,<00:18:51.286> just<00:18:51.687> to<00:18:51.832> learn<00:18:52.153> to<00:18:52.249> trust<00:18:52.555> yourself<00:18:52.988> a<00:18:53.036> little<00:18:53.374> bit<00:18:53.534> more.

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But<00:18:53.791> the<00:18:53.920> fact<00:18:54.160> that<00:18:54.241> she<00:18:54.482> was<00:18:54.642> able<00:18:54.819> to<00:18:54.980> do<00:18:55.204> that,<00:18:56.343> was<00:18:56.663> very,<00:18:57.304> very<00:18:58.201> inspirational<00:18:58.730> for<00:18:58.826> me,<00:18:58.986> I<00:18:59.066> guess,<00:18:59.387> but<00:18:59.691> it<00:18:59.851> made<00:19:00.043> a<00:19:00.108> huge<00:19:00.428> difference<00:19:00.893> for<00:19:01.069> me.

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And<00:19:02.286> I<00:19:02.350> think<00:19:02.895> on<00:19:02.991> the<00:19:03.055> flip<00:19:03.296> side<00:19:03.568> of<00:19:03.632> that,<00:19:03.953> you<00:19:04.017> know,<00:19:04.193> where<00:19:04.417> I've<00:19:04.577> had<00:19:04.690> experiences<00:19:05.475> with<00:19:06.035> not<00:19:06.195> so<00:19:06.340> good<00:19:06.500> leaders<00:19:06.756> is<00:19:06.900> when<00:19:06.980> they<00:19:07.077> really<00:19:07.221> don't<00:19:07.397> get<00:19:07.541> their<00:19:07.637> people<00:19:08.679> and<00:19:08.759> they<00:19:08.839> don't<00:19:08.999> get<00:19:09.143> the<00:19:09.239> motivations<00:19:10.057> and<00:19:10.137> they<00:19:10.281> don't<00:19:10.521> get,<00:19:11.002> you<00:19:11.082> know,<00:19:11.178> they<00:19:11.322> don't<00:19:11.482> get<00:19:11.579> their<00:19:11.803> fears<00:19:12.187> or<00:19:12.219> their<00:19:12.364> concerns<00:19:12.988> and<00:19:13.068> they're<00:19:13.165> not<00:19:13.405> quick<00:19:13.725> to<00:19:13.821> sort<00:19:14.110> of<00:19:14.350> plug<00:19:14.831> into<00:19:15.151> that<00:19:15.472> and<00:19:15.648> understand<00:19:16.289> that<00:19:16.673> and<00:19:17.234> help<00:19:17.426> pull<00:19:17.811> people<00:19:18.195> together.

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Another<00:19:20.214> thing<00:19:20.374> that<00:19:20.438> I<00:19:20.534> think<00:19:20.694> would<00:19:20.855> be<00:19:20.935> interesting<00:19:21.335> to<00:19:21.415> hear<00:19:21.576> from<00:19:21.720> you<00:19:21.896> on<00:19:22.280> is<00:19:22.617> just<00:19:23.001> the<00:19:23.162> differences<00:19:23.738> between<00:19:24.139> the<00:19:24.203> United<00:19:24.539> States<00:19:24.924> and<00:19:24.972> the<00:19:25.036> United<00:19:25.340> Kingdom.

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If<00:19:26.546> there<00:19:26.772> are<00:19:26.950> any<00:19:27.192> in<00:19:27.337> like<00:19:27.661> leadership<00:19:28.307> and<00:19:28.485> like<00:19:28.808> issues<00:19:29.002> like<00:19:29.195> this,<00:19:29.357> you've<00:19:29.519> already<00:19:29.680> talked<00:19:29.858> about<00:19:30.165> one,<00:19:30.569> like<00:19:30.747> the<00:19:30.892> KITT<00:19:31.296> program,<00:19:32.120> like<00:19:32.540> the<00:19:32.685> keep<00:19:32.944> in<00:19:33.089> touch,<00:19:33.396> that<00:19:33.574> type<00:19:33.752> of<00:19:33.816> stuff.

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Um,<00:19:35.188> what,<00:19:35.688> what<00:19:35.784> have<00:19:35.930> you<00:19:36.091> noticed<00:19:36.574> like<00:19:36.881> that<00:19:37.203> one<00:19:37.461> does<00:19:37.848> really<00:19:38.106> well,<00:19:38.492> one<00:19:38.670> doesn't<00:19:39.073> and<00:19:39.234> vice<00:19:39.476> versa?

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Yeah,<00:19:41.668> I<00:19:41.748> think<00:19:41.909> that's<00:19:42.070> right.

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I<00:19:42.552> think,<00:19:43.114> um,<00:19:43.837> in<00:19:44.897> the<00:19:45.042> UK,<00:19:46.006> um,<00:19:46.407> yeah,<00:19:46.568> we're<00:19:46.729> definitely<00:19:47.066> further<00:19:47.452> ahead<00:19:47.853> with<00:19:48.030> the<00:19:48.191> parental<00:19:49.058> leave<00:19:50.103> and<00:19:50.199> the<00:19:50.601> gender<00:19:50.810> balance<00:19:51.072> side<00:19:51.416> of<00:19:51.498> it<00:19:51.580> in<00:19:51.662> terms<00:19:51.908> of<00:19:51.990> programs<00:19:52.727> and<00:19:52.793> the,<00:19:53.121> you<00:19:53.153> know,<00:19:53.317> those<00:19:53.612> kinds<00:19:53.940> of<00:19:55.023> initiatives<00:19:55.649> that<00:19:55.825> are<00:19:55.986> taking<00:19:56.387> place.

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But,<00:19:57.349> you<00:19:57.413> know,<00:19:57.509> we're<00:19:57.605> not<00:19:57.830> exclusively<00:19:58.391> the<00:19:58.487> best<00:19:58.776> in<00:19:58.856> that.

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And<00:19:59.097> actually,<00:19:59.273> one<00:19:59.401> of<00:19:59.434> the<00:19:59.514> most<00:20:00.091> interesting<00:20:00.540> things<00:20:00.781> with<00:20:01.021> the,<00:20:01.358> with<00:20:01.518> the<00:20:01.679> book<00:20:01.919> was<00:20:02.144> doing<00:20:02.400> that<00:20:02.561> research<00:20:03.042> around<00:20:03.346> what<00:20:03.523> else<00:20:03.763> exists<00:20:04.164> across<00:20:04.469> the<00:20:04.565> world.

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Um,<00:20:05.672> you<00:20:05.704> know,<00:20:05.912> what<00:20:06.073> is<00:20:06.233> different?

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And<00:20:06.794> there<00:20:07.035> are,<00:20:07.516> there<00:20:07.676> are<00:20:07.773> pockets<00:20:08.238> of<00:20:08.334> best<00:20:08.574> practice,<00:20:08.975> as<00:20:09.136> you<00:20:09.216> would<00:20:09.360> expect,<00:20:09.761> everywhere,<00:20:10.419> just<00:20:10.579> in<00:20:10.659> the<00:20:10.723> same<00:20:10.980> way<00:20:11.140> as<00:20:11.220> there<00:20:11.365> is<00:20:11.461> with<00:20:11.621> leadership,<00:20:12.183> etc.

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But<00:20:12.904> you'll<00:20:13.289> see,<00:20:14.251> um,<00:20:14.684> for<00:20:15.390> example,<00:20:15.855> in<00:20:16.031> China,<00:20:16.737> in<00:20:16.913> India,<00:20:17.475> in<00:20:17.555> Spain,<00:20:17.956> they<00:20:18.100> have<00:20:18.341> paid<00:20:18.517> nursing<00:20:18.902> breaks.

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We<00:20:19.239> don't<00:20:19.399> have<00:20:19.560> that<00:20:19.704> in<00:20:19.784> the<00:20:19.864> UK.

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In<00:20:21.100> the<00:20:21.228> Nordic<00:20:21.565> countries,<00:20:21.983> they're<00:20:22.127> famous<00:20:22.593> for<00:20:22.673> having<00:20:23.074> longer<00:20:24.054> periods<00:20:24.391> of<00:20:24.519> paid<00:20:24.840> leave<00:20:25.097> for<00:20:25.258> people.

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In<00:20:25.659> the<00:20:25.739> UK,<00:20:26.125> we<00:20:26.205> have<00:20:26.366> a<00:20:26.446> long<00:20:26.622> period<00:20:26.879> of<00:20:27.024> leave,<00:20:27.329> but<00:20:27.409> you<00:20:27.489> only<00:20:27.746> actually<00:20:28.613> benefit<00:20:28.950> from<00:20:29.111> that<00:20:29.271> if<00:20:29.352> you<00:20:29.432> get<00:20:29.592> paid<00:20:29.897> for<00:20:30.074> it.

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So<00:20:30.379> again,<00:20:30.652> it's<00:20:30.796> almost<00:20:30.957> like<00:20:31.134> a<00:20:31.214> two-tier<00:20:31.599> system.

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If<00:20:32.081> you<00:20:32.225> work<00:20:32.466> for<00:20:32.546> a<00:20:32.643> really<00:20:33.285> big<00:20:33.461> firm<00:20:33.831> or<00:20:33.927> a<00:20:33.991> really<00:20:34.232> progressive<00:20:34.730> firm,<00:20:35.372> then<00:20:35.532> you'll<00:20:35.693> get<00:20:35.805> 6<00:20:36.175> months<00:20:36.480> of<00:20:36.736> pay<00:20:37.523> or<00:20:37.700> more.

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And<00:20:39.289> sometimes<00:20:39.851> that's<00:20:40.172> now—<00:20:40.606> or<00:20:40.814> increasingly,<00:20:41.633> that's<00:20:41.874> now<00:20:42.131> for<00:20:42.355> fathers<00:20:42.757> as<00:20:42.901> well<00:20:43.014> as<00:20:43.158> for<00:20:43.222> mothers.

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So,<00:20:44.442> you<00:20:44.539> know,<00:20:44.667> you've<00:20:44.844> got<00:20:45.069> this<00:20:45.791> growing<00:20:46.433> kind<00:20:46.834> of<00:20:47.160> base<00:20:47.660> of<00:20:47.980> really<00:20:48.180> good<00:20:48.440> support,<00:20:48.920> but<00:20:49.080> then<00:20:49.240> there's<00:20:49.420> a<00:20:49.600> lot<00:20:49.601> of<00:20:49.720> people<00:20:49.940> still<00:20:50.220> working<00:20:50.580> and<00:20:51.040> getting<00:20:51.280> the<00:20:51.460> bare<00:20:51.660> minimum.

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And<00:20:52.680> I<00:20:52.780> think<00:20:53.000> what<00:20:53.260> I'm<00:20:53.500> seeing<00:20:53.700> is<00:20:53.900> the<00:20:54.040> same<00:20:54.260> in<00:20:54.660> the<00:20:54.780> States.

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Now,<00:20:55.340> obviously<00:20:55.620> in<00:20:55.680> the<00:20:55.860> States,<00:20:56.060> it's<00:20:56.660> complicated<00:20:57.140> because<00:20:57.480> you've<00:20:57.700> not<00:20:57.800> only<00:20:58.000> got<00:20:58.180> the<00:20:58.300> federal<00:20:58.540> system,<00:20:58.960> but<00:20:59.100> you've<00:20:59.260> also<00:20:59.460> got<00:20:59.660> states.

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So<00:21:00.660> state<00:21:00.820> by<00:21:00.960> state,<00:21:01.360> you<00:21:01.361> get<00:21:02.860> different<00:21:03.160> provisions,<00:21:03.640> right?

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And<00:21:03.960> I<00:21:04.080> remember<00:21:04.300> I've<00:21:04.500> got<00:21:04.560> a<00:21:04.660> friend<00:21:04.880> who's<00:21:05.080> in<00:21:05.260> Nevada,<00:21:05.640> and<00:21:05.680> I<00:21:05.800> remember<00:21:06.440> him,<00:21:06.500> he<00:21:06.760> was<00:21:06.920> on<00:21:07.040> his<00:21:07.280> recently<00:21:08.020> on<00:21:08.240> his<00:21:08.420> second<00:21:08.980> leave<00:21:09.980> for<00:21:10.100> his<00:21:10.280> second<00:21:10.440> child,<00:21:10.760> and<00:21:10.920> him<00:21:11.080> saying,<00:21:11.260> you<00:21:11.280> have<00:21:11.420> to<00:21:11.560> take<00:21:11.680> disability<00:21:12.160> leave<00:21:12.480> here.

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It's<00:21:14.180> not<00:21:14.360> even<00:21:14.640> recognized.

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So<00:21:15.820> there's<00:21:16.080> some<00:21:16.420> massive<00:21:16.800> variations<00:21:17.120> in<00:21:17.140> what's<00:21:17.160> provided.

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You<00:21:20.130> know,<00:21:20.274> there's<00:21:20.499> good<00:21:20.659> and<00:21:20.756> bad<00:21:21.156> in<00:21:21.301> both<00:21:21.493> places,<00:21:22.103> I<00:21:22.199> think,<00:21:22.824> is<00:21:23.001> probably<00:21:23.402> fair<00:21:23.642> to<00:21:23.738> say<00:21:24.043> on<00:21:24.123> that<00:21:24.348> front.

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But<00:21:25.230> yeah,<00:21:25.358> the<00:21:25.471> UK<00:21:25.727> tends<00:21:26.032> to<00:21:26.128> be<00:21:26.288> further<00:21:26.914> ahead.

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In<00:21:30.218> wider<00:21:30.538> leadership,<00:21:31.100> I<00:21:31.340> think<00:21:32.206> it's<00:21:32.623> interesting.

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I<00:21:33.185> think<00:21:33.586> the<00:21:33.746> big—<00:21:34.067> well,<00:21:34.211> the<00:21:34.307> big<00:21:34.468> difference,<00:21:34.708> and<00:21:34.772> I'm<00:21:35.029> probably<00:21:35.414> gonna<00:21:35.574> say<00:21:35.751> this<00:21:35.975> because<00:21:36.232> of<00:21:36.264> the<00:21:36.392> area<00:21:36.633> that<00:21:36.697> I<00:21:36.857> work<00:21:37.178> in,<00:21:37.274> right?

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But<00:21:38.156> it's<00:21:38.301> the<00:21:38.397> employment<00:21:38.878> law<00:21:39.038> side<00:21:39.343> of<00:21:39.423> it<00:21:39.519> that<00:21:39.760> is<00:21:39.985> very,<00:21:40.241> very<00:21:40.401> different,<00:21:40.899> you<00:21:40.979> know?

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And<00:21:41.219> again,<00:21:41.508> I've<00:21:41.604> got<00:21:41.749> a<00:21:41.765> very<00:21:42.005> close<00:21:42.326> friend<00:21:42.567> who<00:21:42.647> lives<00:21:42.807> in<00:21:42.887> Colorado,<00:21:43.449> for<00:21:43.529> example,<00:21:44.475> and<00:21:44.892> so<00:21:45.117> I'm<00:21:45.517> quite<00:21:45.694> familiar<00:21:46.175> on<00:21:46.239> a<00:21:46.255> personal<00:21:46.736> level<00:21:46.977> from<00:21:47.137> the<00:21:47.282> differences<00:21:47.859> when<00:21:48.003> you<00:21:48.100> change<00:21:48.484> jobs,<00:21:49.543> and,<00:21:49.703> you<00:21:49.783> know,<00:21:49.879> notice<00:21:50.264> periods<00:21:50.745> that<00:21:50.985> seem<00:21:51.226> to<00:21:51.386> be<00:21:51.546> tight.

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You<00:21:51.947> know,<00:21:52.091> you<00:21:52.187> finish<00:21:52.508> a<00:21:52.572> job<00:21:52.732> on<00:21:52.829> Friday,<00:21:53.069> you<00:21:53.149> start<00:21:53.390> a<00:21:53.470> new<00:21:53.614> one<00:21:53.726> on<00:21:53.855> Monday.

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That<00:21:54.464> just<00:21:54.672> would<00:21:54.816> never<00:21:55.057> happen<00:21:55.377> here.

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You<00:21:55.730> know,<00:21:55.954> the<00:21:56.035> whole<00:21:56.339> hand,<00:21:56.596> everything<00:21:57.173> is<00:21:57.333> probably<00:21:57.798> too<00:21:58.183> elongated<00:21:58.904> over<00:21:59.080> here.

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And<00:21:59.882> I<00:21:59.962> think<00:22:00.122> Europe,<00:22:00.459> some<00:22:00.683> of<00:22:00.747> Europe's<00:22:01.068> even<00:22:01.228> worse.

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But,<00:22:02.430> you<00:22:02.527> know,<00:22:03.007> there's<00:22:03.328> got<00:22:03.472> to<00:22:03.504> be<00:22:03.585> something<00:22:03.889> right<00:22:04.130> in<00:22:04.194> the<00:22:04.274> middle,<00:22:04.514> you<00:22:04.594> know,<00:22:04.691> to<00:22:04.771> be<00:22:04.851> able<00:22:05.011> to<00:22:05.107> switch<00:22:05.476> that<00:22:05.636> quickly<00:22:05.973> doesn't<00:22:06.213> seem<00:22:06.374> to<00:22:06.454> be<00:22:06.534> in<00:22:06.630> anybody's<00:22:07.015> interest.

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So<00:22:07.656> it's<00:22:07.880> interesting.

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It's<00:22:08.458> a<00:22:08.522> lot<00:22:08.698> more,<00:22:09.564> a<00:22:09.740> lot<00:22:09.884> more<00:22:09.980> cutthroat,<00:22:10.541> I<00:22:10.605> think,<00:22:10.878> in<00:22:10.958> some<00:22:11.183> respects,<00:22:11.663> even<00:22:11.904> if<00:22:12.048> you're<00:22:12.369> used<00:22:12.561> to<00:22:12.705> working<00:22:13.026> for<00:22:13.170> quite<00:22:13.427> commercial<00:22:13.827> organizations,<00:22:14.629> the<00:22:14.773> people<00:22:15.094> element<00:22:15.494> is<00:22:15.607> different.

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Um,<00:22:17.120> very<00:22:17.363> different.

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Are<00:22:19.793> you<00:22:19.890> surprised<00:22:20.587> in<00:22:20.668> the<00:22:20.749> United<00:22:20.992> States,<00:22:21.316> this<00:22:21.494> is<00:22:21.591> a<00:22:21.656> very<00:22:21.899> like<00:22:22.061> political<00:22:22.790> topic,<00:22:23.179> this<00:22:23.341> whole<00:22:23.503> idea<00:22:23.681> around<00:22:23.924> like<00:22:24.086> diversity,<00:22:25.176> um,<00:22:25.515> DEI,<00:22:26.161> that<00:22:26.386> type<00:22:26.580> of<00:22:26.645> stuff.

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And<00:22:27.516> you're<00:22:27.838> not<00:22:28.081> exactly<00:22:28.903> doing,<00:22:29.452> you<00:22:29.533> know,<00:22:29.710> that<00:22:29.952> type<00:22:30.194> of<00:22:30.339> work,<00:22:30.581> but<00:22:30.759> in<00:22:30.840> some<00:22:31.065> ways<00:22:31.324> obviously<00:22:32.356> are,<00:22:32.614> right?

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Particularly<00:22:33.405> in<00:22:33.502> like<00:22:33.728> the<00:22:33.808> inclusion<00:22:34.615> and<00:22:34.795> thinking<00:22:35.059> about<00:22:35.372> like<00:22:35.553> diversity,<00:22:36.014> that<00:22:36.113> type<00:22:36.196> of<00:22:36.229> thing.

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Um,<00:22:38.891> are<00:22:38.972> you<00:22:39.086> surprised?

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And<00:22:40.206> by<00:22:40.287> the<00:22:40.595> way,<00:22:40.839> I<00:22:40.855> don't<00:22:41.098> know<00:22:41.261> if<00:22:41.439> it's<00:22:41.585> political<00:22:41.975> in<00:22:42.072> the<00:22:42.153> UK,<00:22:42.559> but<00:22:42.868> it<00:22:43.030> is<00:22:43.208> here.

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In<00:22:43.806> the<00:22:43.887> United<00:22:44.208> States<00:22:44.529> where<00:22:44.690> I<00:22:45.733> am.

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And<00:22:46.231> so<00:22:47.275> are<00:22:47.339> you<00:22:47.451> surprised<00:22:48.077> by<00:22:48.238> that?

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And<00:22:49.266> what<00:22:49.426> has<00:22:49.603> your<00:22:49.763> reaction<00:22:50.261> been?

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And<00:22:50.855> have<00:22:51.128> you<00:22:51.289> been<00:22:51.530> asked<00:22:51.787> to<00:22:51.851> like,<00:22:52.605> kind<00:22:52.814> of<00:22:52.846> like<00:22:53.071> speak<00:22:53.521> out<00:22:53.922> on<00:22:54.083> behalf<00:22:54.805> of,<00:22:55.287> you<00:22:55.383> know,<00:22:55.849> these<00:22:56.106> issues<00:22:56.507> publicly,<00:22:56.989> like<00:22:57.214> outside?

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Because<00:22:58.257> you<00:22:58.338> know<00:22:58.498> how<00:22:58.530> like<00:22:58.819> CEOs<00:22:59.301> are<00:22:59.397> now<00:22:59.638> being<00:22:59.943> asked<00:23:00.120> to<00:23:00.216> speak<00:23:00.521> on<00:23:00.682> things<00:23:00.859> that<00:23:00.987> are<00:23:01.067> like<00:23:01.308> well<00:23:01.485> beyond<00:23:02.127> what<00:23:02.288> they<00:23:02.448> do<00:23:03.572> at<00:23:03.652> their<00:23:03.877> company.

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I<00:23:04.921> wonder<00:23:05.178> if<00:23:05.338> you've<00:23:05.563> experienced<00:23:06.141> that<00:23:06.687> and<00:23:06.864> kind<00:23:07.088> of<00:23:07.185> how<00:23:07.827> you<00:23:08.068> are<00:23:08.293> viewing<00:23:09.100> this<00:23:09.600> conversation<00:23:10.500> and<00:23:10.760> kind<00:23:10.860> of<00:23:11.040> like<00:23:11.240> the,<00:23:11.660> you<00:23:11.800> know,<00:23:12.180> overall<00:23:12.480> ecosystem?

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I<00:23:13.720> think<00:23:13.860> it's<00:23:13.920> a<00:23:14.280> really<00:23:14.500> interesting<00:23:14.840> question,<00:23:15.340> actually.

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And<00:23:15.560> actually,<00:23:15.760> what<00:23:15.840> you<00:23:15.960> said<00:23:16.100> to<00:23:16.220> start<00:23:16.480> with<00:23:16.620> is<00:23:16.740> also<00:23:16.940> really<00:23:17.160> interesting,<00:23:17.520> because<00:23:17.580> I<00:23:17.680> got<00:23:17.820> this<00:23:18.000> feedback<00:23:18.280> when<00:23:18.440> I<00:23:18.540> wrote<00:23:18.680> the<00:23:18.820> book<00:23:19.060> from<00:23:19.580> friends<00:23:19.900> over<00:23:20.180> in<00:23:20.320> the<00:23:20.420> US,<00:23:20.900> even<00:23:21.000> about<00:23:21.280> the<00:23:21.400> term<00:23:21.780> diversity<00:23:22.200> is<00:23:22.420> different,<00:23:22.940> is<00:23:23.000> used<00:23:23.240> differently.

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You<00:23:24.180> think<00:23:24.400> it's<00:23:24.540> a<00:23:24.640> common<00:23:24.880> term,<00:23:25.260> but<00:23:25.360> it's<00:23:25.600> not.

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You<00:23:26.080> know,<00:23:26.100> they<00:23:26.240> came<00:23:26.420> back<00:23:26.600> to<00:23:26.700> me<00:23:26.820> saying,<00:23:27.420> you<00:23:27.440> call<00:23:27.640> yourself<00:23:28.020> a<00:23:28.140> diversity<00:23:28.460> and<00:23:28.640> inclusion<00:23:28.980> advisor,<00:23:29.540> people<00:23:29.740> in<00:23:30.020> the<00:23:30.160> US<00:23:30.440> think<00:23:30.640> that<00:23:30.800> means<00:23:31.140> ethnicity,<00:23:32.280> right?

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It's,<00:23:32.880> you<00:23:32.881> know,<00:23:33.700> and,<00:23:33.800> oh,<00:23:33.900> okay,<00:23:34.160> that's<00:23:34.280> really<00:23:34.440> interesting,<00:23:34.800> because<00:23:34.960> here<00:23:35.280> it<00:23:35.720> means<00:23:35.920> the<00:23:36.080> whole<00:23:36.220> breadth.

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You<00:23:37.069> know,<00:23:37.293> I,<00:23:37.534> so<00:23:37.694> I<00:23:37.839> call<00:23:37.999> myself<00:23:38.352> a<00:23:38.480> diversity<00:23:38.833> and<00:23:38.898> inclusion<00:23:39.235> advisor<00:23:39.620> who<00:23:39.796> specializes<00:23:40.743> in<00:23:40.887> working<00:23:41.224> parents<00:23:42.090> and<00:23:42.251> women<00:23:42.748> and,<00:23:42.844> you<00:23:42.908> know,<00:23:43.133> gender<00:23:43.374> balance,<00:23:43.630> because<00:23:43.935> to<00:23:44.031> me<00:23:44.192> those<00:23:44.449> are<00:23:44.737> the<00:23:44.818> two<00:23:45.058> elements<00:23:45.459> that<00:23:45.555> are<00:23:45.700> obviously,<00:23:46.662> um,<00:23:47.160> personal<00:23:47.481> to<00:23:47.577> me<00:23:47.802> and<00:23:47.882> my<00:23:48.026> experience<00:23:48.604> and<00:23:48.668> my<00:23:48.764> expertise<00:23:49.326> and<00:23:49.406> everything<00:23:49.727> else.

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But<00:23:50.048> there's<00:23:50.368> obviously<00:23:50.689> a<00:23:50.769> wide<00:23:51.074> range,<00:23:51.732> you<00:23:51.796> know,<00:23:51.909> social<00:23:52.245> status,<00:23:52.695> everything<00:23:53.080> else,<00:23:53.561> uh,<00:23:53.962> age<00:23:54.620> is<00:23:54.700> becoming<00:23:55.101> much<00:23:55.262> bigger<00:23:55.566> here,<00:23:56.064> all<00:23:56.144> sorts<00:23:56.401> of<00:23:56.529> other<00:23:56.705> pieces.

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So<00:23:57.267> it's,<00:23:57.524> it's<00:23:58.069> much<00:23:58.390> more—<00:23:59.032> my<00:23:59.128> sense<00:23:59.657> is,<00:24:00.139> and<00:24:00.187> you<00:24:00.251> tell<00:24:00.476> me<00:24:00.572> if<00:24:00.652> you<00:24:00.700> think<00:24:00.780> that's<00:24:01.101> different,<00:24:01.502> but<00:24:01.599> my<00:24:01.695> sense<00:24:02.144> is<00:24:02.304> it's<00:24:02.802> It's<00:24:02.962> just<00:24:03.203> different<00:24:03.604> focus<00:24:03.925> areas.

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We,<00:24:05.048> we<00:24:05.192> look<00:24:05.353> at<00:24:05.433> it<00:24:05.529> as<00:24:05.674> a<00:24:05.754> lot<00:24:05.914> more<00:24:06.155> different<00:24:06.476> things<00:24:06.732> pulled<00:24:06.973> together<00:24:07.294> under<00:24:07.535> an<00:24:07.679> umbrella,<00:24:08.096> if<00:24:08.241> you<00:24:08.337> like.

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But<00:24:09.460> to<00:24:09.604> your<00:24:09.701> point<00:24:10.166> on<00:24:10.326> the,<00:24:10.968> um,<00:24:11.850> on<00:24:11.931> the<00:24:12.027> politicization<00:24:12.813> of<00:24:12.909> it<00:24:13.054> all,<00:24:13.856> um,<00:24:14.032> I<00:24:14.177> think<00:24:14.273> that's<00:24:14.658> really<00:24:14.915> interesting<00:24:15.781> that<00:24:15.941> how<00:24:16.118> that's<00:24:16.343> happened,<00:24:16.904> and<00:24:16.984> it's<00:24:17.658> definitely<00:24:18.027> happening<00:24:18.348> here<00:24:18.605> as<00:24:18.749> well.

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Um,<00:24:19.712> and<00:24:19.808> firms<00:24:20.289> are<00:24:20.450> very<00:24:20.851> quickly,<00:24:21.637> um,<00:24:22.359> in<00:24:22.599> trouble,<00:24:22.920> if<00:24:23.001> you<00:24:23.081> like,<00:24:23.321> if<00:24:23.418> they<00:24:23.658> don't<00:24:23.963> react<00:24:24.396> to<00:24:24.621> big<00:24:25.022> major<00:24:25.343> events<00:24:25.728> and<00:24:25.808> at<00:24:25.888> least<00:24:26.289> acknowledge.

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But<00:24:26.739> I<00:24:26.867> think<00:24:27.830> for<00:24:27.910> me<00:24:28.295> where<00:24:28.471> that<00:24:28.696> comes<00:24:29.097> and<00:24:29.177> it<00:24:29.290> becomes<00:24:29.659> really<00:24:29.835> important<00:24:30.316> is<00:24:30.461> just<00:24:30.701> to<00:24:30.798> put<00:24:31.022> messaging<00:24:31.423> out<00:24:31.520> there<00:24:31.616> to<00:24:31.776> say<00:24:32.402> We<00:24:32.546> hear,<00:24:33.027> we<00:24:33.140> know<00:24:33.364> this<00:24:33.524> is<00:24:33.605> happening,<00:24:34.727> we<00:24:34.872> understand<00:24:35.305> it<00:24:35.369> might<00:24:35.689> be<00:24:35.770> affecting<00:24:36.251> you,<00:24:36.411> it<00:24:36.491> might<00:24:36.652> be<00:24:36.716> affecting<00:24:37.069> your<00:24:37.277> colleagues.

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You<00:24:38.833> know,<00:24:39.057> Gaza<00:24:39.394> was<00:24:39.538> a<00:24:39.602> very<00:24:39.779> recent<00:24:40.115> example<00:24:40.725> here.

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There<00:24:41.046> was<00:24:41.206> a<00:24:41.302> lot<00:24:41.543> more<00:24:41.783> activity<00:24:43.050> I've<00:24:43.483> seen<00:24:43.788> amongst,<00:24:44.493> you<00:24:44.670> know,<00:24:44.830> companies<00:24:45.375> I<00:24:45.472> work<00:24:45.856> with<00:24:46.017> and<00:24:46.113> that<00:24:46.354> around<00:24:46.754> making<00:24:47.075> sure<00:24:47.460> that<00:24:47.556> something<00:24:47.957> was<00:24:48.118> said<00:24:49.000> and<00:24:49.256> something<00:24:49.641> was<00:24:49.801> done<00:24:50.058> to<00:24:50.186> sort<00:24:50.363> of<00:24:50.507> recognize<00:24:51.148> the<00:24:51.245> tensions<00:24:51.790> that<00:24:52.127> people<00:24:52.367> might<00:24:52.528> be<00:24:52.592> facing<00:24:53.009> in<00:24:53.073> the<00:24:53.169> workplace<00:24:54.356> and<00:24:54.436> the<00:24:54.516> fears<00:24:54.933> that<00:24:55.029> some<00:24:55.254> people<00:24:55.494> might<00:24:55.655> have<00:24:55.895> depending<00:24:56.360> on,<00:24:56.841> you<00:24:56.873> know,<00:24:57.082> what<00:24:57.499> community<00:24:57.900> they're<00:24:58.124> from.

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Their<00:24:59.470> religion,<00:25:00.230> etc.

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And<00:25:00.430> obviously<00:25:00.670> for<00:25:00.810> a<00:25:00.870> lot<00:25:01.010> of<00:25:01.330> Jewish<00:25:01.331> people,<00:25:02.290> it's<00:25:02.390> not<00:25:02.510> necessarily<00:25:03.010> obvious<00:25:03.410> that<00:25:03.570> they're<00:25:03.710> Jewish<00:25:03.970> when<00:25:04.190> they're<00:25:04.410> working.

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It's<00:25:05.010> not<00:25:05.090> something<00:25:05.490> that's,<00:25:06.310> you<00:25:06.370> know,<00:25:06.750> it's<00:25:06.830> easier—<00:25:08.410> this<00:25:08.411> might<00:25:08.570> sound<00:25:08.730> funny—<00:25:09.110> certain<00:25:09.111> religions<00:25:09.430> are<00:25:09.610> obviously<00:25:09.850> easier<00:25:10.270> to<00:25:10.670> recognize<00:25:11.150> immediately<00:25:11.630> that<00:25:11.830> that's<00:25:12.010> what<00:25:12.130> somebody<00:25:12.330> is,<00:25:12.650> especially<00:25:12.750> if<00:25:12.910> they're<00:25:13.010> doing,<00:25:13.210> you<00:25:13.290> know,<00:25:13.470> they've<00:25:13.590> got<00:25:13.650> prayers<00:25:13.950> or<00:25:14.110> they've<00:25:14.190> got<00:25:14.270> this<00:25:14.390> or<00:25:14.490> that.

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Whereas<00:25:14.790> if,<00:25:15.030> you<00:25:15.110> know,<00:25:15.310> some<00:25:15.450> religions,<00:25:16.270> you'd<00:25:16.530> never<00:25:16.670> know,<00:25:16.970> right?

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You'd<00:25:17.430> never<00:25:17.570> know<00:25:17.830> talking<00:25:18.070> to<00:25:18.250> somebody,<00:25:18.950> um,<00:25:19.590> even<00:25:19.650> in<00:25:19.790> a<00:25:19.870> conversation<00:25:20.210> like<00:25:20.510> this,<00:25:20.850> you<00:25:20.950> know,<00:25:21.150> you<00:25:21.210> wouldn't<00:25:21.370> necessarily<00:25:21.750> know<00:25:22.030> what<00:25:22.170> my<00:25:22.350> religion<00:25:22.570> was,<00:25:22.910> or<00:25:22.911> you,<00:25:23.090> you<00:25:23.230> know,<00:25:23.950> you<00:25:24.010> don't<00:25:24.250> necessarily—<00:25:24.750> it's<00:25:24.830> not<00:25:24.950> as<00:25:25.170> visible.

00:25:27.273 --> 00:25:33.677
So<00:25:27.578> I<00:25:27.722> think<00:25:27.883> that's,<00:25:28.220> that's<00:25:28.525> been<00:25:28.653> very<00:25:28.862> interesting,<00:25:29.183> but<00:25:29.343> it's<00:25:29.584> definitely<00:25:31.574> become,<00:25:32.730> I<00:25:32.810> think,<00:25:33.035> a<00:25:33.099> requirement.

00:25:33.741 --> 00:25:46.503
But<00:25:33.982> I,<00:25:34.624> I<00:25:34.785> think<00:25:34.961> it's<00:25:35.186> more<00:25:35.748> on<00:25:35.828> a,<00:25:36.069> on<00:25:36.149> a<00:25:36.245> human<00:25:36.550> level<00:25:37.209> that<00:25:37.305> it's<00:25:37.465> important<00:25:38.027> to<00:25:38.172> recognize<00:25:38.734> this<00:25:38.894> stuff<00:25:39.215> and<00:25:39.311> just<00:25:39.536> to<00:25:39.632> say,<00:25:40.499> we<00:25:40.660> get<00:25:40.884> that<00:25:41.045> this<00:25:41.222> is<00:25:41.366> an<00:25:41.848> external<00:25:42.345> pressure<00:25:42.746> that<00:25:42.923> is<00:25:43.051> going<00:25:43.292> to<00:25:43.453> be<00:25:43.710> impacting<00:25:44.255> you<00:25:44.432> as<00:25:44.576> individuals<00:25:45.716> and<00:25:45.860> as<00:25:45.973> a<00:25:46.101> business.

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We<00:25:46.679> get<00:25:46.920> that<00:25:47.241> and<00:25:47.321> we<00:25:47.482> want<00:25:47.722> to<00:25:47.867> try<00:25:48.108> and<00:25:48.236> support<00:25:48.589> you<00:25:48.686> with<00:25:48.846> that<00:25:49.087> versus<00:25:50.371> it's<00:25:50.515> right,<00:25:50.772> wrong,<00:25:51.495> or<00:25:51.575> otherwise,<00:25:52.056> depending<00:25:52.377> on,<00:25:52.618> depending<00:25:52.939> on<00:25:53.084> what<00:25:53.180> it<00:25:53.260> is.

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Do<00:25:54.529> you<00:25:54.625> think<00:25:54.786> this<00:25:54.962> is<00:25:55.171> relatively<00:25:55.669> new?

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Like,<00:25:56.086> it's<00:25:56.215> really<00:25:56.472> interesting<00:25:57.114> that<00:25:57.435> CEOs<00:25:58.880> of,<00:25:59.041> you<00:25:59.073> know,<00:25:59.281> leaders<00:25:59.587> of<00:25:59.683> companies,<00:26:00.967> they<00:26:01.128> have<00:26:01.289> like<00:26:01.449> a<00:26:01.465> manufacturing<00:26:02.477> company<00:26:03.055> or,<00:26:03.376> you<00:26:03.536> know,<00:26:03.601> a<00:26:03.842> consumer<00:26:04.420> app<00:26:04.757> or<00:26:04.821> something<00:26:05.206> like<00:26:05.447> that.

00:26:06.411 --> 00:26:17.201
And<00:26:07.053> the<00:26:07.117> media<00:26:07.711> or<00:26:07.872> whoever<00:26:09.558> in<00:26:09.718> the<00:26:09.879> world<00:26:10.360> is<00:26:10.505> asking<00:26:10.746> you,<00:26:10.922> hey,<00:26:11.356> can<00:26:11.645> you<00:26:11.870> give<00:26:11.982> us<00:26:12.111> your<00:26:12.528> take<00:26:12.913> on<00:26:13.427> Israel,<00:26:13.893> Gaza<00:26:14.439> and<00:26:14.599> how<00:26:14.632> things<00:26:15.001> are<00:26:15.081> going<00:26:15.402> and<00:26:15.499> like<00:26:16.125> put<00:26:16.205> out<00:26:16.317> a<00:26:16.382> public<00:26:16.719> statement<00:26:17.040> on<00:26:17.104> that?

00:26:17.586 --> 00:26:20.249
That<00:26:17.747> is<00:26:17.971> like<00:26:19.592> What<00:26:19.704> do<00:26:19.817> you<00:26:20.073> think?

00:26:20.458 --> 00:26:22.380
One,<00:26:20.874> I<00:26:21.115> wonder,<00:26:21.371> like,<00:26:21.579> what<00:26:21.627> do<00:26:21.691> you<00:26:21.980> think<00:26:22.140> of<00:26:22.236> that?

00:26:23.182 --> 00:26:37.716
And<00:26:23.422> two,<00:26:23.823> I<00:26:23.983> wonder,<00:26:24.704> um,<00:26:26.323> what<00:26:26.467> advice<00:26:26.964> do<00:26:27.028> you<00:26:27.124> have<00:26:27.284> for<00:26:27.508> leaders<00:26:27.909> who<00:26:28.085> are<00:26:28.230> probably<00:26:28.790> experiencing<00:26:29.447> this<00:26:29.672> for<00:26:29.752> the<00:26:29.928> first<00:26:30.104> time,<00:26:30.329> since<00:26:30.553> this<00:26:30.794> is<00:26:30.890> a<00:26:31.034> relatively<00:26:31.627> new<00:26:31.915> phenomenon<00:26:33.438> of<00:26:33.758> leaders<00:26:34.415> of<00:26:34.656> companies<00:26:35.361> and<00:26:35.457> CEOs<00:26:36.018> speaking<00:26:36.562> out<00:26:36.659> on<00:26:36.819> these<00:26:36.979> types<00:26:37.236> of<00:26:37.380> issues?

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Yeah,<00:26:39.864> I<00:26:40.008> think,<00:26:40.344> I<00:26:40.424> think<00:26:40.585> you're<00:26:40.729> right.

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It's<00:26:41.130> the<00:26:41.226> first<00:26:41.530> generation,<00:26:42.027> if<00:26:42.171> you<00:26:42.251> like,<00:26:42.508> of<00:26:42.604> leaders<00:26:42.972> that<00:26:43.037> have<00:26:43.133> had<00:26:43.389> to<00:26:43.469> do<00:26:43.694> this<00:26:43.950> and<00:26:44.094> have<00:26:44.270> been<00:26:44.351> expected<00:26:44.911> to<00:26:45.072> to<00:26:45.232> do<00:26:45.296> this,<00:26:45.633> and<00:26:45.793> they're<00:26:47.236> bound<00:26:47.428> to<00:26:47.540> make<00:26:47.716> mistakes,<00:26:48.181> right?

00:26:48.518 --> 00:26:51.355
And<00:26:48.598> they're<00:26:48.742> bound<00:26:49.255> to,<00:26:49.319> you<00:26:49.416> know,<00:26:49.800> I<00:26:49.816> think<00:26:50.057> it's<00:26:50.826> almost<00:26:51.099> inevitable.

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It's<00:26:51.499> a<00:26:51.563> bit<00:26:51.788> like,<00:26:52.910> I'll<00:26:53.872> get<00:26:54.048> asked<00:26:54.288> often,<00:26:54.673> you<00:26:54.753> know,<00:26:54.849> like,<00:26:55.074> well,<00:26:55.234> we<00:26:55.330> don't<00:26:55.490> want<00:26:55.571> to<00:26:55.651> do<00:26:55.811> anything<00:26:56.436> on<00:26:56.532> diversity<00:26:56.853> and<00:26:56.901> inclusion<00:26:57.478> or<00:26:58.055> on<00:26:58.199> our<00:26:58.760> gender,<00:26:59.097> for<00:26:59.241> example,<00:26:59.738> because<00:27:00.219> until<00:27:00.523> we<00:27:00.620> know<00:27:00.844> exactly<00:27:01.245> what<00:27:01.341> we're<00:27:01.421> doing.

00:27:01.822 --> 00:27:09.211
And<00:27:01.902> so<00:27:02.078> they<00:27:02.287> hold<00:27:02.543> back,<00:27:03.008> and<00:27:03.104> my<00:27:03.264> advice<00:27:03.665> has<00:27:03.970> always<00:27:04.306> been,<00:27:04.787> don't<00:27:05.028> hold<00:27:05.268> back,<00:27:06.053> explain<00:27:06.566> it's<00:27:06.727> a<00:27:06.791> journey,<00:27:07.592> and<00:27:07.672> you're<00:27:07.833> going<00:27:08.073> to<00:27:08.169> make<00:27:08.394> mistakes<00:27:08.858> as<00:27:09.019> you<00:27:09.099> go.

00:27:09.820 --> 00:27:24.354
And<00:27:09.900> I<00:27:09.980> think<00:27:10.253> to<00:27:10.381> me,<00:27:10.782> the<00:27:10.878> parallels<00:27:11.519> are<00:27:11.744> with<00:27:11.920> this,<00:27:12.241> it's<00:27:12.465> not<00:27:13.186> I<00:27:13.282> don't<00:27:13.523> think<00:27:13.763> a<00:27:13.827> leader<00:27:14.067> should<00:27:14.244> be<00:27:14.388> expected<00:27:15.189> to<00:27:15.990> have<00:27:16.230> a<00:27:17.032> really<00:27:17.368> strong<00:27:17.849> view<00:27:18.089> on<00:27:18.169> something<00:27:18.490> that's<00:27:18.714> very<00:27:19.035> political,<00:27:20.172> that's<00:27:20.348> nothing<00:27:20.653> to<00:27:20.797> do<00:27:21.037> with<00:27:21.118> their<00:27:21.294> business,<00:27:21.919> because,<00:27:22.960> you<00:27:22.992> know,<00:27:23.537> why<00:27:23.697> should<00:27:23.922> they,<00:27:24.178> right?

00:27:24.418 --> 00:27:26.790
That's<00:27:24.643> not<00:27:24.755> their<00:27:24.899> expertise,<00:27:25.540> that's<00:27:25.764> not<00:27:25.860> what<00:27:26.005> they<00:27:26.085> should<00:27:26.325> be<00:27:26.421> doing.

00:27:27.927 --> 00:27:40.265
However,<00:27:28.568> they<00:27:28.729> can<00:27:28.969> absolutely<00:27:29.706> recognize<00:27:30.203> it's<00:27:30.411> happening,<00:27:31.452> and<00:27:31.725> it<00:27:31.869> is<00:27:31.965> affecting<00:27:32.590> lots<00:27:32.750> of,<00:27:32.895> you<00:27:32.927> know,<00:27:32.975> as<00:27:33.135> I<00:27:33.151> was<00:27:33.231> saying<00:27:33.455> before,<00:27:33.776> affecting<00:27:34.257> lots<00:27:34.449> of<00:27:34.513> people,<00:27:34.897> and<00:27:34.962> a<00:27:34.994> lot<00:27:35.138> of<00:27:35.170> their<00:27:35.314> employees<00:27:35.859> might<00:27:36.019> be<00:27:36.195> very<00:27:36.452> affected<00:27:36.996> by<00:27:37.237> it,<00:27:37.942> and<00:27:38.182> recognizing<00:27:38.919> what<00:27:39.160> does<00:27:39.400> impact<00:27:39.801> their<00:27:39.961> world.

00:27:40.842 --> 00:27:49.530
And<00:27:40.922> how<00:27:41.083> that<00:27:41.403> might<00:27:41.580> impact,<00:27:42.108> you<00:27:42.189> know,<00:27:42.349> if<00:27:42.445> they're<00:27:42.605> a<00:27:42.686> global<00:27:43.022> supplier<00:27:43.583> and<00:27:43.711> they've<00:27:43.872> got<00:27:44.048> global,<00:27:44.593> you<00:27:44.625> know,<00:27:45.411> company,<00:27:45.811> you<00:27:45.843> know,<00:27:45.972> sorry,<00:27:46.517> clients<00:27:46.933> and<00:27:47.014> customers<00:27:47.639> and<00:27:48.055> employees<00:27:48.857> and<00:27:48.937> everything<00:27:49.258> else.

00:27:49.642 --> 00:27:58.202
So<00:27:50.284> it's<00:27:50.476> more,<00:27:51.005> I<00:27:51.181> think<00:27:51.358> it<00:27:51.422> should<00:27:51.726> be<00:27:53.089> to<00:27:53.570> A,<00:27:53.682> stand<00:27:54.067> up<00:27:54.211> when<00:27:54.307> something<00:27:54.547> happens<00:27:54.868> straight<00:27:55.189> away<00:27:55.589> and<00:27:56.471> be<00:27:56.567> noted<00:27:57.112> for<00:27:57.192> saying<00:27:57.593> something.

00:27:58.875 --> 00:28:02.883
You<00:27:58.956> know,<00:27:59.052> sometimes<00:27:59.533> it's<00:27:59.901> like<00:27:59.998> that<00:28:00.142> old<00:28:00.382> thing,<00:28:00.559> saying<00:28:00.799> nothing<00:28:01.120> is<00:28:01.200> worse<00:28:01.504> than<00:28:01.600> saying<00:28:01.905> the<00:28:02.001> wrong<00:28:02.178> thing,<00:28:02.594> right?

00:28:03.444 --> 00:28:07.419
But<00:28:03.684> saying<00:28:03.941> something<00:28:04.566> altogether,<00:28:04.951> but<00:28:05.047> just<00:28:05.271> making<00:28:05.624> sure<00:28:06.393> it's<00:28:07.034> human.

00:28:07.580 --> 00:28:13.390
It's<00:28:07.860> a<00:28:08.040> human<00:28:08.300> response<00:28:08.860> and<00:28:09.060> it<00:28:09.940> takes<00:28:10.440> into<00:28:10.740> account<00:28:11.080> what<00:28:11.220> their<00:28:11.400> people<00:28:11.660> might<00:28:11.820> be<00:28:11.960> feeling<00:28:12.260> first<00:28:12.540> and<00:28:12.740> foremost.

00:28:13.420 --> 00:28:23.750
And<00:28:13.440> by<00:28:13.800> their<00:28:14.000> people,<00:28:14.220> I<00:28:14.340> don't<00:28:14.500> just<00:28:14.740> mean<00:28:14.880> the<00:28:15.060> people<00:28:15.140> that<00:28:15.260> work<00:28:15.460> for<00:28:15.619> them,<00:28:15.699> but<00:28:15.820> the<00:28:15.960> people<00:28:16.160> that<00:28:16.320> their<00:28:16.480> business<00:28:16.740> interacts<00:28:17.140> with<00:28:18.060> on<00:28:18.420> a<00:28:19.000> regular<00:28:19.240> basis,<00:28:19.680> so<00:28:19.780> their<00:28:19.860> clients<00:28:20.340> and<00:28:20.500> their<00:28:20.660> suppliers<00:28:21.240> and<00:28:21.520> everybody<00:28:21.940> who's<00:28:22.220> in<00:28:22.700> their<00:28:22.701> world.

00:28:24.640 --> 00:28:31.020
Finally,<00:28:25.880> by<00:28:26.040> the<00:28:26.220> way,<00:28:26.840> what<00:28:26.940> an<00:28:27.160> honor<00:28:27.300> to<00:28:27.460> talk<00:28:27.640> to<00:28:27.860> you<00:28:28.180> and<00:28:28.300> congratulations<00:28:28.860> on<00:28:29.220> the<00:28:29.300> book<00:28:29.500> and<00:28:29.680> everything<00:28:29.880> that<00:28:30.160> you've<00:28:30.520> accomplished.

00:28:31.620 --> 00:28:31.660
Thank<00:28:31.640> you.

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Really,<00:28:31.960> really,<00:28:32.200> and<00:28:32.201> starting<00:28:32.400> this<00:28:32.640> conversation<00:28:33.200> and<00:28:33.400> leading<00:28:33.740> this<00:28:33.940> conversation,<00:28:34.560> so<00:28:34.720> incredible.

00:28:36.044 --> 00:28:42.997
We<00:28:36.206> end<00:28:36.367> every<00:28:36.593> interview<00:28:36.851> with<00:28:37.012> the<00:28:37.093> same<00:28:37.335> question,<00:28:37.980> and<00:28:38.125> that<00:28:38.367> is,<00:28:38.932> we<00:28:39.029> believe<00:28:39.287> the<00:28:39.416> chances<00:28:39.835> one<00:28:40.077> gives<00:28:41.125> are<00:28:41.206> just<00:28:41.464> as<00:28:41.529> important<00:28:41.851> as<00:28:41.916> the<00:28:42.013> chances<00:28:42.416> one<00:28:42.577> takes.

00:28:43.730 --> 00:28:46.535
When<00:28:43.845> you<00:28:44.010> hear<00:28:44.175> that,<00:28:44.406> who<00:28:44.571> gave<00:28:44.753> you<00:28:44.918> a<00:28:44.934> chance<00:28:45.363> to<00:28:45.578> get<00:28:45.743> you<00:28:45.891> to<00:28:45.974> where<00:28:46.139> you<00:28:46.304> are<00:28:46.469> today?

00:28:48.825 --> 00:28:52.496
I<00:28:49.068> think<00:28:49.618> it<00:28:49.779> was<00:28:49.957> probably<00:28:50.507> one<00:28:50.669> of<00:28:50.750> our<00:28:50.912> execs<00:28:51.817> when<00:28:51.979> I<00:28:52.044> was<00:28:52.141> at<00:28:52.222> Sky.

00:28:53.014 --> 00:28:53.483
So<00:28:53.046> another<00:28:53.337> one.

00:28:53.677 --> 00:29:02.085
I<00:28:53.693> know<00:28:53.823> I<00:28:53.855> talked<00:28:54.098> about<00:28:54.243> somebody<00:28:54.567> earlier,<00:28:54.793> a<00:28:54.809> different<00:28:55.505> one,<00:28:56.087> and<00:28:56.184> I<00:28:56.491> got<00:28:56.669> to<00:28:56.750> the<00:28:56.895> point<00:28:57.154> with<00:28:57.235> trying<00:28:57.558> to<00:28:57.720> build<00:28:57.866> the<00:28:57.963> parent<00:28:58.288> network<00:28:59.326> and<00:28:59.910> I<00:29:00.056> got<00:29:00.154> as<00:29:00.300> far<00:29:00.478> as<00:29:00.576> I<00:29:00.722> could<00:29:01.127> effectively<00:29:01.614> on<00:29:01.695> my<00:29:01.857> own.

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With<00:29:02.928> very<00:29:03.104> little<00:29:03.345> help.

00:29:04.774 --> 00:29:08.805
And<00:29:04.967> it<00:29:05.047> was<00:29:05.192> one<00:29:05.288> of<00:29:05.352> those<00:29:05.529> moments<00:29:05.914> where<00:29:06.219> I<00:29:06.300> was<00:29:06.380> like,<00:29:06.492> oh,<00:29:06.621> I<00:29:06.717> could<00:29:06.878> ask,<00:29:07.440> but<00:29:07.761> I<00:29:07.841> don't<00:29:08.002> really<00:29:08.146> know<00:29:08.323> this<00:29:08.548> person.

00:29:08.853 --> 00:29:13.060
It<00:29:08.885> was<00:29:09.029> one<00:29:09.142> of<00:29:09.206> the<00:29:09.270> execs<00:29:09.591> I<00:29:09.607> hadn't<00:29:09.912> worked<00:29:10.089> with<00:29:10.234> very<00:29:10.346> much<00:29:10.651> before,<00:29:10.988> so<00:29:11.069> I<00:29:11.133> didn't<00:29:11.374> have<00:29:11.534> a<00:29:11.550> strong<00:29:11.920> personal<00:29:12.241> relationship<00:29:12.738> with<00:29:12.899> them.

00:29:13.622 --> 00:29:19.835
But<00:29:13.686> I<00:29:13.782> knew<00:29:14.023> because<00:29:14.328> they<00:29:14.505> ran<00:29:14.665> our<00:29:14.778> TV<00:29:15.147> studios<00:29:15.773> that,<00:29:16.014> you<00:29:16.094> know,<00:29:16.271> they<00:29:16.415> would<00:29:16.512> be<00:29:16.672> able<00:29:16.833> to<00:29:16.977> help<00:29:17.154> me<00:29:17.234> with<00:29:17.379> what<00:29:17.459> I<00:29:17.475> was<00:29:17.636> trying<00:29:17.877> to<00:29:18.037> do,<00:29:18.262> which<00:29:18.422> was<00:29:18.583> get<00:29:19.000> a<00:29:19.065> pilot<00:29:19.482> filmed.

00:29:20.992 --> 00:29:25.022
And<00:29:21.072> so<00:29:21.553> in<00:29:21.634> the<00:29:21.794> end,<00:29:21.907> it<00:29:21.971> was<00:29:22.132> one<00:29:22.276> of<00:29:22.308> those,<00:29:22.758> I've<00:29:22.838> got<00:29:22.934> nothing<00:29:23.175> to<00:29:23.255> lose,<00:29:23.577> I'll<00:29:23.737> just,<00:29:23.994> I'll<00:29:24.203> just<00:29:24.363> ask,<00:29:24.781> you<00:29:24.877> know.

00:29:25.166 --> 00:29:33.340
And<00:29:25.263> so<00:29:25.487> I<00:29:25.584> did,<00:29:26.049> and<00:29:26.146> they<00:29:26.306> came<00:29:26.547> back<00:29:26.852> and<00:29:26.949> answered<00:29:27.189> within<00:29:27.810> 20<00:29:28.260> minutes,<00:29:28.700> I<00:29:28.840> had<00:29:28.980> a<00:29:29.100> meeting<00:29:29.360> with<00:29:29.560> him<00:29:29.660> within<00:29:29.840> a<00:29:30.000> couple<00:29:30.180> of<00:29:30.360> days,<00:29:31.120> and<00:29:31.200> they<00:29:31.360> were<00:29:31.560> so<00:29:31.920> blown<00:29:32.160> away<00:29:32.400> with<00:29:32.520> what<00:29:32.680> I<00:29:32.800> was<00:29:32.940> doing.

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And<00:29:33.620> like,<00:29:34.120> you're<00:29:34.260> doing<00:29:34.380> this<00:29:34.560> on<00:29:34.640> the<00:29:34.820> side<00:29:34.900> of<00:29:35.020> your<00:29:35.140> day<00:29:35.240> job<00:29:35.400> with<00:29:35.580> a<00:29:35.680> young<00:29:35.860> child,<00:29:36.260> and<00:29:36.460> you're<00:29:36.740> trying<00:29:37.000> to<00:29:37.080> make<00:29:37.220> a<00:29:37.400> difference,<00:29:37.660> right?

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Okay,<00:29:38.280> this<00:29:38.520> is<00:29:38.680> brilliant.

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Yeah,<00:29:39.560> hey,<00:29:39.820> what<00:29:39.900> do<00:29:40.020> you<00:29:40.080> need?

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Yeah,<00:29:40.960> I'll<00:29:41.120> support<00:29:41.460> it.

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And<00:29:42.260> I'm<00:29:42.420> gonna<00:29:42.540> do<00:29:42.780> one<00:29:43.040> better<00:29:43.260> than<00:29:43.480> that.

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I'm<00:29:43.859> gonna<00:29:44.019> get<00:29:44.400> onto<00:29:44.640> our<00:29:44.940> CEO,<00:29:45.180> Jeremy.

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I'm<00:29:45.640> gonna<00:29:45.740> get<00:29:45.980> you<00:29:46.120> in<00:29:46.360> with<00:29:46.560> him<00:29:46.680> because<00:29:46.960> we<00:29:47.220> need<00:29:47.380> to<00:29:47.460> do<00:29:47.620> more<00:29:47.860> of<00:29:48.040> this.

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And<00:29:48.500> it,<00:29:48.940> it<00:29:49.220> was<00:29:49.440> so,<00:29:50.760> so<00:29:51.160> heartening,<00:29:51.540> I<00:29:51.700> guess,<00:29:51.920> for<00:29:52.100> me,<00:29:52.340> that<00:29:52.660> it<00:29:53.140> was,<00:29:53.480> it<00:29:53.481> was<00:29:53.540> a<00:29:53.720> frightening<00:29:53.920> thing<00:29:54.400> to<00:29:54.420> do,<00:29:54.980> you<00:29:55.100> know,<00:29:55.260> like,<00:29:55.520> because<00:29:55.600> it<00:29:55.700> was<00:29:55.800> outside<00:29:56.080> of<00:29:56.200> my<00:29:56.320> day<00:29:56.560> job.

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It<00:29:56.840> wasn't<00:29:57.040> my<00:29:57.300> remit.

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It<00:29:57.780> wasn't<00:29:57.800> me<00:29:57.820> going<00:29:57.840> to<00:29:57.860> them<00:29:57.880> and<00:29:57.900> saying,<00:29:57.920> right,<00:29:57.940> I'm<00:29:59.700> I'm<00:29:59.764> working<00:29:59.892> on<00:29:59.956> this<00:30:00.052> project,<00:30:00.453> I<00:30:00.469> need<00:30:00.677> your<00:30:00.773> help<00:30:00.997> with<00:30:01.190> XYZ.

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It<00:30:01.718> was<00:30:01.879> a<00:30:01.895> very<00:30:02.279> personal<00:30:02.680> passion<00:30:03.080> and<00:30:03.177> a<00:30:03.257> very<00:30:04.042> personal<00:30:04.442> thing<00:30:04.619> that<00:30:04.683> I<00:30:04.923> thought<00:30:05.163> I<00:30:05.260> could<00:30:05.420> make<00:30:05.596> a<00:30:05.724> difference<00:30:06.141> to<00:30:06.301> our<00:30:06.461> people.

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And<00:30:08.224> her<00:30:08.544> believing<00:30:09.025> in<00:30:09.105> me<00:30:09.666> and<00:30:09.826> sort<00:30:10.002> of<00:30:10.083> opening<00:30:10.467> that<00:30:10.708> door,<00:30:11.268> and<00:30:11.429> not<00:30:11.669> just<00:30:11.893> opening<00:30:12.214> it,<00:30:12.310> but<00:30:12.454> then<00:30:12.630> pushing<00:30:12.951> other<00:30:13.175> doors<00:30:13.431> open,<00:30:14.617> really<00:30:14.793> made<00:30:14.954> a<00:30:15.018> difference.

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And<00:30:15.418> obviously,<00:30:16.139> it's<00:30:16.316> led<00:30:16.540> me<00:30:16.700> to<00:30:16.877> not<00:30:17.037> only<00:30:17.758> not<00:30:17.918> give<00:30:18.078> up<00:30:18.238> at<00:30:18.319> that<00:30:18.479> point,<00:30:18.671> because<00:30:18.751> I<00:30:18.863> was<00:30:19.024> almost<00:30:19.264> at<00:30:19.296> the<00:30:19.360> point<00:30:19.600> of<00:30:19.681> giving<00:30:19.985> up,<00:30:20.305> you<00:30:20.338> know,<00:30:20.562> like,<00:30:21.187> it<00:30:21.283> not<00:30:21.443> only<00:30:21.924> allowed<00:30:22.244> me<00:30:22.324> to<00:30:22.485> keep<00:30:22.725> going<00:30:23.286> and<00:30:23.446> to<00:30:23.590> make<00:30:23.783> it<00:30:23.911> work<00:30:24.167> there,<00:30:24.872> but<00:30:24.952> obviously,<00:30:25.193> it's<00:30:25.353> led<00:30:25.593> on<00:30:25.705> to<00:30:25.850> what<00:30:25.914> I<00:30:26.026> now<00:30:26.250> do<00:30:26.490> as<00:30:26.635> a<00:30:26.731> job.

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I'd<00:30:27.600> never<00:30:27.740> known<00:30:28.000> that<00:30:28.260> 10<00:30:28.400> years<00:30:28.560> or<00:30:28.720> whatever<00:30:28.920> it<00:30:29.020> was<00:30:29.200> ago,<00:30:29.880> that<00:30:30.200> that<00:30:30.420> question<00:30:30.740> would<00:30:30.880> have<00:30:31.060> led<00:30:31.220> me<00:30:31.440> to<00:30:31.620> where,<00:30:31.980> where<00:30:32.060> I<00:30:32.260> am<00:30:32.420> now.

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And<00:30:32.900> then<00:30:33.060> writing<00:30:33.300> the<00:30:33.480> book,<00:30:34.040> um,<00:30:34.740> I<00:30:34.780> must<00:30:34.940> get<00:30:35.100> in<00:30:35.219> touch<00:30:35.299> with<00:30:35.440> her<00:30:35.640> actually.

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You<00:30:36.500> remind<00:30:36.920> me.

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So<00:30:39.740> thanks<00:30:40.060> again.

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That's<00:30:42.380> incredible.

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That's<00:30:43.419> so<00:30:43.559> great.

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Catherine,<00:30:44.120> thank<00:30:44.420> you<00:30:44.580> so<00:30:44.800> much<00:30:44.940> for<00:30:44.941> coming<00:30:45.280> on.

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Seriously,<00:30:46.240> what<00:30:46.420> an<00:30:46.620> honor<00:30:46.760> to<00:30:46.880> talk<00:30:47.060> to<00:30:47.240> you.

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You're<00:30:48.820> very<00:30:48.840> welcome.

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It<00:30:49.320> was<00:30:49.321> really<00:30:49.500> lovely<00:30:49.840> to<00:30:50.020> be<00:30:50.200> here.

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Thank<00:30:50.520> you<00:30:50.600> so<00:30:50.820> much.